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Tackling Childhood Peanut Allergies

YourUpdateTV

Right now, more children in the U.S. are living with peanut allergy than ever before, and approximately 75% will not outgrow their allergy. Recently, Pediatric Allergist, Dr. Douglas Mack, and Sarah Korieshi, the Mother of a peanut allergic child, participated in a nationwide satellite media tour to discuss the impact on children and innovative new treatment options that can help. A video accompanying this announcement is available at: https://youtu.be/5uKicnsGHv8 The repercussions of this condition are profound, extending beyond mere dietary restrictions to impacting a child's daily life, social interactions, and overall well-being. The constant fear of accidental exposure and the potential for severe allergic reactions can also be extremely difficult for families to navigate. The increase in prevalence over the past 20 years has driven a growing need for effective treatment options to manage the condition. For doctors, that means treatments that reduces the likelihood of an allergic reaction in the case of accidental exposure, and treatments that work within the lifestyle of the child and family. The good news is that recent years have brought about a spate of new innovations in the allergy space. For example, there is currently an ongoing clinical trial evaluating Viaskin TM Peanut, a patch containing the equivalent of one one-thousandth of one peanut kernel. The patch is applied each day to a child’s back in order to build up a tolerance to peanut protein, making it less likely that a child will have a reaction after an accidental exposure. For parents, a treatment like this would be life-changing, as a non-invasive option – something that can be incorporated into our busy lives, without any restrictions to regular activities. Having access to a treatment option that allows children and parents to participate in typical activities for a child, such as birthday parties, sports activities, attending camp, or even school, would give parents peace of mind and children the care-free life they deserve. For more information, visit vitesseallergystudy.com About Dr. Douglas Mack Dr. Mack is co-author of clinical guidelines on the prevention of allergy, oral immunotherapy and anaphylaxis and focuses on oral immunotherapy for food at Halton Pediatric Allergy clinic. Dr. Douglas Mack has been a pediatric allergy, asthma, and immunology specialist for over 10 years. Dr. Mack is an assistant clinical professor in the Department of Pediatrics at McMaster University and is an affiliate of Sick Kids. He sits on the board of directors at the Canadian Society of Allergy and Clinical Immunology. He is co-author of clinical guidelines on the prevention of allergy, oral immunotherapy, and anaphylaxis. Dr. Mack is co-founder of Halton Pediatric Allergy clinic where his focus is on oral immunotherapy for food. About Sarah Korieshi Sarah learned that her daughter Zara had a deadly peanut allergy when she was just 9 months old. The first thing she thought was, not only how life-threatening eating a food can be, but also living with the constant fear of what may happen every time she eats. There has always been constant fear with how unpredictable a reaction can be, and the anxiety that comes with solely relying on avoidance really takes a toll. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

May 17, 2024 10:09 AM Eastern Daylight Time

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THE MTV OF INDEPENDENT FILM!

YourUpdateTV

The 6th Annual Transparent Film Festival is set to take place at the iconic Producers Club in midtown Manhattan's Theatre District on June 13th, this festival will not only feature some of the best in Indie Film from over 1000 submissions world-wide but will also include the launch of ABFAB.COM, it’s digital app free streaming platform. ABFAB.COM aims to be the go-to hub for indie filmmakers, akin to what MTV did for musicians when it debuted in 1981, but with an expanded scope. With a commitment to showcasing diverse talents from across the globe, ABFAB.COM is not only partnering with festivals like Transparent Film Festival but also welcoming submissions directly from content creators. Phase 2 of its launch will broaden its scope to include comedians, theater groups, musicians, and more, in line with the original MTV ethos of celebrating creativity in all its forms. Brian McLane, the founder of Transparent Film Festival, emphasizes the need for platforms like ABFAB.COM to provide exposure and recognition to independent filmmakers, echoing the success of the festival in highlighting the abundance of talent in the indie film scene. Through ABFAB.COM 's 24-hour streaming network, every content creator will have a chance to display their work without the clutter of an app. “We want to do everything we can to promote independent filmmaking and independent filmmakers, so having been around when MTV first came out and seeing what that did for the music world, we wanted to create ABFAB.COM so all types of films from all over the world will have a home and a place to get exposure”, said McLane. Embracing the spirit of MTV's on-air VJs, ABFAB.COM is gearing up for worldwide auditions to find presenters who embody unity and individualism, much like the iconic personalities of MTV's golden era. Festival Co-Founder, Michael Farr said “It’s a cool time for content creators and on-air personalities so in addition to in-house productions like “Director’s Spotlight hosted by James Ylisela,” other ABFAB.COM original programming, plus the amazing content that gets submitted to us, we will pay homage to the MTV era by casting VJ’s to intro films and host content on the channel. As submissions for the 6th Annual Transparent Film Festival are now closed, the festival's commitment to reviewing every film in its entirety sets it apart, providing valuable feedback to content creators and ensuring a fair evaluation process. ABFAB.COM seeks to offer viewers an alternative to mainstream platforms, focusing on independent content creation and delivering a quality viewing experience. Festival Judge, Marc Mifsud said “We take great pride in the fact that we review each and every film that is submitted and provide direct feedback to filmmakers, I think the people who submit feel good knowing that their film will be reviewed and not just end up in a pile of films that never get a chance to be truly judged.“ For tickets to this year's festival or more information about Transparent Film Festival and ABFAB.COM, visit www.transparentfilmfest.com Don't forget to tune in to Transparent TV on Manhattan Cable Channel 34 Spectrum every Friday night at 12 midnight ET. About Transparent Film Festival: Founded by Brian McLane, Transparent Film Festival celebrates independent filmmaking by honoring each submission with a thorough review process that includes full viewing of every film submitted. With over 2500 films submitted in its first five years, the festival remains dedicated to its mission and is now in its 6th year, aiming for IMDb certification. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

May 16, 2024 02:40 PM Eastern Daylight Time

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Shareholder Warns Maker of Oreo That They are Endangering Their Brand

NLPC

Following the viral online ad it released about Oreo and its troubling partnership with LGBTQ advocacy group PFLAG, National Legal and Policy Center has published a follow-up video to promote a shareholder proposal it will present on May 22 at the annual meeting of Mondelez International, parent company of the cookie brand. NLPC’s resolution calls upon the multinational snack giant to scrutinize areas of risk where it has engaged in disturbing relationships with outside organizations, such as the one Oreo has with PFLAG. Other examples in the proposal cite Mondelez’s support for the Marxist, anti-law enforcement group Black Lives Matter Global Network Foundation, and the company’s partnership with the anti-Semitic UN Human Rights. “Mondelez is carelessly dashing through the consumer market dropping mines that very well could end up as tripwires for themselves,” said Paul Chesser, director of the Corporate Integrity Project for NLPC. “It’s not surprising since Chairman/CEO Dirk Van de Put also serves on the board of Anheuser Busch InBev, the company that self-inflicted the greatest brand destruction in many years last April with Bud Light.” As NLPC pointed out with its Oreo video released in February, PFLAG condones gender transition treatments for children as young as three years old, and battles to make sure books with explicit content are allowed in public schools and libraries. NLPC initiated its campaign to highlight the cookie-maker’s inappropriate relationship with PFLAG after it noticed the brand’s social media accounts – primarily on X (formerly Twitter) – were heavily populated with posts in support of PFLAG’s various narratives, causes and social advocacy. The new video released today calls attention to Mondelez’s alliances with BLM and UN Human Rights, as well as PFLAG. In a white paper filed with the Securities and Exchange Commission last month, NLPC also identified possible risky relationships the Chicago-based company has with organizations that include Human Rights Campaign, World Economic Forum, the World Health Organization, and others. The broader media is noticing the increasing criticisms of Corporate America’s fealty to the radical LGBTQ+ agenda that includes the sexualization of children. The Wall Street Journal last week reported on NLPC’s proposal for Mondelez, and last month the nonprofit corporate watchdog earned widespread coverage of its proposal at Disney, which sought equal treatment for employees who have been victimized by radical gender ideology. “The political winds have shifted from just a few years ago, yet Mondelez is still living in the past as if nothing has changed,” said NLPC Chairman Peter Flaherty. “Now that the extreme transgenderism push has inevitably progressed to endanger children, corporate involvement in social justice issues is more treacherous than ever. We urge Dirk Van de Put to wake up to the reality before it’s too late, or the consequences could be devastating.” ### For more information or to schedule an interview with Paul Chesser, contact Dan Rene at 202-329-8357 or drene@nlpc.org. Please visit http://www.nlpc.org. Founded in 1991, the National Legal and Policy Center promotes ethics in public life through research, investigation, education and legal action. Contact Details National Legal and Policy Center Dan Rene +1 202-329-8357 drene@nlpc.org Company Website http://www.nlpc.org

May 16, 2024 10:00 AM Eastern Daylight Time

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ACTIVATE INTRODUCES INNOVATIVE GAMING EXPERIENCE FEATURING STATE-OF-THE-ART TECHNOLOGY TO CINCINNATIANS

Activate

Activate, the pioneering live-action gaming venue and viral sensation on TikTok, is excited to announce the grand opening of its first Ohio location opening in Cincinnati on May 31, 2024. The unique and dynamic venue promises an opportunity for guests to immerse themselves in the nationwide gaming phenomenon. Activate Cincinnati is located at 3103 Disney St., Cincinnati, OH, United States, 45209. Activate is transforming the gaming landscape, expanding its influence across the United States with 11 thriving locations and a momentum that shows no signs of slowing down. With a global player base exceeding 2.5 million, this exhilarating experience seamlessly merges state-of-the-art technology with thrilling challenges, offering an electrifying social escapade. "Opening our first location in Ohio fills us with immense excitement,” says Will Gray, Director of Marketing at Activate Games. “We're eager to bring the thrill of Activate to a new market, where we can engage and entertain even more adventurers. Get ready, Cincinnati, because an unforgettable experience awaits!” Activate Cincinnati’s new state-of-the-art gaming facility welcomes all ages and skill levels, encouraging players to explore and create their own unique gaming experience. Here’s what to expect: Guests can sign up in groups of two to five players Through progress tracking via Activate’s high-tech electronic RFID wristbands, players can rack up points, leveling up and earning prizes along the way. Top gaming rooms include the TikTok viral sensation Mega Grid with 500+ multi-activated rainbow-coloured tiles, blasting the beaming bullseye in a game called Strike, and feel like a modern day spy in the Laser room. Try Level 1 easy or take it to Level 10 extreme. Play as a team in cooperative mode, or challenge your friends in competitive mode games. In addition to Cincinnati, Activate can be found in major U.S. markets such as Houston, Plano, Chicago, Atlanta, and New Jersey. Additional Activate locations are set to open in 2024 across the U.S. in markets such as Charlotte, Kansas City, Columbus, and Detroit, along with internationally in the UK and UAE. Today, Activate operates over 30 locations across Canada and the U.S. PLAN YOUR VISIT Book in advance to save time and ensure a game room is available. Each game lasts 1-3 minutes. The full gaming experience lasts 75 minutes. Complete the safety waiver required for you to play in advance. Wear activewear and flat, closed-toe shoes. Age requirements: Children 10 and under require a paid adult with them at all times in gaming rooms. Children ages 11 to 13 must have an adult present at the facility. Where: 3103 Disney St, Cincinnati, OH, United States, 45209. When: Monday through Thursday, 10 a.m. to 10 p.m. | Friday through Saturday, 9 a.m. to 11 p.m. | Sunday, 9 a.m. to 10 p.m. Cost: Monday through Thursday, $24.99 | Friday through Sunday, $29.99 For a sneak peek into Activate’s action-packed gaming experience, and to keep tabs on the Activate Cincinnati grand opening, visit www.playactivate.com/cincinnati. Gift cards are now available for Activate Cincinnati, here. Use promo code CINCYPRESALE50 to receive 50% off before opening day. Join the Inner Circle to be the first to hear about new locations, behind-the-scenes information, deals, and more. As a thank you for signing up, Activate will extend 50% off your first booking, valid until June 17, 2024. Please find imagery assets here. Founded in 2019, Activate is a state-of-the-art gaming facility with locations across the United States and Canada. Each Activate location offers a variety of unique gaming rooms with over 700 levels for players to compete, earn stars, and track achievements online. Activate combines physical activity and gaming to create an immersive experience as part of a healthy lifestyle. To learn more about Activate, please visit https://playactivate.com. Follow Activate on Facebook at http://www.facebook.com/activategames and Instagram at https://www.instagram.com/activategames/. Contact Details Jalila Singerff +1 613-614-6777 jalila@jiveprdigital.com Company Website https://playactivate.com

May 16, 2024 09:07 AM Eastern Daylight Time

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Exciting Outdoor Adventures in Arkansas State Parks

YourUpdateTV

Unparalleled opportunities for adventure, exploration, and relaxation await visitors in Arkansas state parks. Recently, Jason Parrie, Park Ranger at DeGray Lake Resort State Park and Kayla Gomance, Assistant Chief of Interpretation for Arkansas State, conducted a satellite media tour to talk about the variety of outdoor experiences and available accommodations in The Natural State. A video accompanying this announcement is available at: https://youtu.be/iXo64pYNWo4 Arkansas's diverse array of natural wonders spans across 52 state parks, covering a sprawling 54,400 acres. With a staggering 1,800 campsites, 208 cabins, and 5 lodges, these parks cater to the needs of over 8 million visitors each year, inviting families to immerse themselves in the beauty of The Natural State. With endless adventure opportunities for visitors of all ages and interests, Arkansas state parks are perfect places to get away. There are tons of fun activities to do with family and friends while visiting the State Parks of Arkansas – things like hiking scenic trails, kayaking on lakes and streams, fishing, birdwatching, touring historic sites, visiting museums, geocaching, and so much more. For those who prefer to explore on two wheels, mountain biking is a great way to get outdoors and get some exercise. With miles of challenging trails, Arkansas State Parks offer a mountain biking experience like no other. For something more fast-paced, visiting can head to one of the Monument Trails. No matter the skill level, there's a trail that will challenge and inspire everyone. Arkansas is home to some of the most beautiful hiking trails in the country, and the state parks are no exception. Named the nation’s best mountain biking trails by Outside magazine in 2023, the trails are designed to showcase the state’s unique landscapes and cultural heritage. Take in the stunning views of the Ozark Mountains on the Signal Hill Trail at Mount Magazine State Park, or explore the ancient geological wonders on the Cedar Falls Trail at Petit Jean State Park. Arkansas is also a haven for water sports, with abundant lakes, rivers, and streams perfect for kayaking, canoeing, paddleboarding, and fishing. Whether seeking a tranquil float or an exciting whitewater challenge, visitors will find ample opportunities to explore these scenic waterways. Nature enthusiasts will delight in Arkansas's diverse wildlife. From birdwatching and butterfly spotting to glimpses of deer, elk, and other native species, Arkansas State Parks offer prime locations for wildlife viewing, photography, and unforgettable encounters. Arkansas state parks, offer opportunities to sleep under the stars, cozy up in a rustic cabin, or enjoy the comforts of a modern campground or lodge. In addition to recreational activities, Arkansas State Parks are also centers for education and relaxation. They offer interpretive programs, guided tours, and hands-on activities focusing on ecology, geology, history, and conservation. Visitors can also engage in wellness activities like forest yoga, nature walks, or simply enjoy the tranquility of a lakeside view. Arkansas state parks are ideal destinations for families looking to bond and create lasting memories. With affordable accommodations, exciting recreational activities, and special events tailored for families, these parks provide the perfect setting for summer adventures that everyone will enjoy. Ready to plan a visit to an Arkansas state park? Visit arkansasstateparks.com for more information. Jason Parrie Bio Jason Parrie works as a sergeant for Arkansas State Parks at DeGray Lake Resort State Park. Parrie has served as both an interpreter and a commissioned law enforcement officer. In 2014, he became a full-time park ranger at DeGray Lake Resort State Park. Parrie is certified in Hunter and Boater Education, Kayaking, CPR, First Aid, and Lifeguarding. Today, as a lifeguard instructor trainer, Parrie serves as Chair of the Department’s Medical Advisory Committee and is the Department’s lead American Red Cross medical instructor. He is also certified in Wildland Firefighting, Search and Rescue, and Bike Patrol. Parrie earned a bachelor’s degree in biology from Centre College of Kentucky and is a graduate of the National Association of State Park Director’s Leadership School and the Arkansas State Parks Management Trainee Program. Kayla Gomance Bio Kayla Gomance works as Assistant Chief of Interpretation for Arkansas State Parks. Gomance escorts visitors into the woods, lakes, and the past in hopes that hearts and minds can connect with places she loves. Her passion for the profession has led her to serve as a regional officer for the National Association for Interpretation. In her downtime, you will find her atop her stand-up paddleboard alongside her dogs, Josie and Lottie, and husband, Eric. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

May 14, 2024 10:27 AM Eastern Daylight Time

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The Humane Society of the United States Helping Pets in Poverty: Keeping People and Pets Together in Hard Times

YourUpdateTV

A video accompanying this announcement with Humane Society of the United States president and CEO Kitty Block, is available at: https://youtu.be/qtc_jIvU_nU Millions of loving pet owners cannot afford or do not have access to veterinary services and pet resources. Over 20 million pets live in poverty with their families in the US and 70% of pets living in poverty have never seen a veterinarian. This is a serious issue that is being addressed by the Humane Society of the United States through its More than a Pet campaign. A nationwide media tour was conducted featuring Kitty Block, President and CEO, The Humane Society of the United States, discussing the aim of the campaign which is to help pets living in poverty with their families and keep people and their pets together, no matter what challenges they face. The Humane Society of the United States’ More Than a Pet campaign addresses this nationwide crisis head on by elevating awareness and providing solutions for those facing economic hardship and struggling to access care for their pets. With the help of campaign partners TQL, Motel 6, Smalls and Tractive, along with the campaign’s celebrity ambassador Jackson Galaxy—renowned cat behavior and wellness expert, author and television host—More Than a Pet focuses on advancing equity and access to care to keep families and their pets together, happy and healthy. Kitty Block, president and CEO of the Humane Society of the United States, said, “The human-animal bond transcends demographics, and everyone should have the opportunity to experience the joy of animal companionship. Millions of loving pet owners cannot afford or don’t have access to veterinary services or pet resources. Most people are aware of how poverty and structural inequality create challenges and barriers to accessing healthy food, education, jobs, healthcare and housing for people. Pet resources are no different.” Galaxy added, “There is no greater joy than the unconditional love and relationship we have with our animal family members. They are more than just pets; they’re part of our lives and our hearts, and no one should ever have to even think about giving them up because they don’t have access to pet food, supplies and essential resources. We need to do all we can to keep these families together. People can make a difference by helping a neighbor out, whether that be giving them a bag of cat food, offering to care for their cat if they have fallen on hard times, or driving them to veterinary appointments if they don’t have a car. Every bit helps and means more than you know.” An important component of the campaign is the More Than a Pet Community Hero Award, recognizing the contributions of three community heroes who are making a difference by working to ensure the well-being of people and their pets in communities lacking access to resources like pet food and veterinary care. The public is encouraged to show their support by voting for the hero whose story impacts them most. People can also make a big difference by simply spreading the word about this enormous crisis and by helping their neighbors. Every act of kindness goes a long way: Offer to pet sit Drive them to a veterinary appointment Collect pet essential donations for them Buy an extra bag of cat or dog food Foster someone’s pet if they fall on hard times Since 2002, the Humane Society of the United States has served more than 500,000 pets and their families living in poverty with veterinary services such as spay/neuter and vaccinations at no cost to the pet’s family. The HSUS has also donated more than $40 million worth of pet supplies, including 14 million pounds of pet food. For more information, visit HUMANESOCIETY.ORG/MORETHANAPET About More Than a Pet Launched in 2023, the Humane Society of the United States’ More Than a Pet campaign honors the love people have for their pets, celebrates and protects the human-animal bond and aims to show that this bond transcends race, ethnicity, geography and socioeconomic status. Through programs like Pets for Life and Rural Area Veterinary Services, the HSUS supports hundreds of thousands of people and pets who do not have access to veterinary care and pet essentials. A key part of this work is to bring equity in access to pet care for underserved communities and increase diversity in the animal welfare movement, efforts which are long overdue and necessary to recognize the human in humane. Together with our corporate partners, More Than a Pet raises awareness and funds for these critical programs and the HSUS’ work to fight for all animals. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

May 14, 2024 10:13 AM Eastern Daylight Time

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FOR IMMEDIATE RELEASE

Apple Rush Company, Inc.

Apple Rush Company, Inc. (Otcpink:APRU), a leading player in the functional beverage industry, proudly announces it has cleared up final details of brand ownership with Bob Corr and Corr Brands, Inc. Tony Torgerud, CEO of Apple Rush, has negotiated a historical closing on the rights and trademarks of Corr Brands, Inc. In the transaction, Bob Corr has agreed to transfer the rights of the Corr Brands, Inc. trademarks and to forgo any royalties from previous agreements to give Tony and Apple Rush the best opportunity to succeed moving forward. Tony Torgerud said, “I have been negotiating for a year with Bob and he finally felt it was time to work out an agreement that would benefit everyone. Over the next couple months, all the required paperwork will be filed for transference and updates on all intellectual property held by Corr Brands, Inc. Not having to pay royalties will add thousands to the bottom line.” This agreement solidifies the future of the “Rush” family of brands that have been in the market since 1972. Bob Corr stated, “I want to see Apple Rush succeed and I feel the timing is right to get this deal done. I retired a long time ago and it is now time to write the next chapters of this story and with Apple Rush having its own production capabilities and its own tunnel pasteurizer, it is an opportunity that shouldn’t be wasted. I have given up hundreds of thousands of dollars in royalties, licensing fees and shares to enhance shareholder value.” With our pilot production abilities, we hope to do some reformulations to introduce a 2024 version of Ginseng Rush and the relaunch of the original Apple Rush flavor line. Apple Rush has held a license for 13 states and International distribution for the last 8 years and now owns the IP without paying the $5,000 per state license, another bottom line gain for all of our stockholders. About The Apple Rush Company, Inc. The Apple Rush Company, Inc., through its subsidiary APRU, LLC, is a distributor of CPG products under the trademarked Apple Rush brand, Element brand and other labels. The Apple Rush brand has more than 50 years of existence in the natural beverage industry. As a historical leader in the organic and natural beverage sector our goal is to now become a leader in the distribution of anhydrous hemp oil products nationwide. For more information, please go to www.aprubrands.com, www.element-brands.com, elementk.kratomwave.store www.alkhemicalroots.com with our expanded product portfolio. Safe Harbor Act: Forward-Looking Statements are included within the meaning of Section 27A of the Securities Act of 1933, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements regarding our expected future financial position, results of operations, cash flows, financing plans, business strategy, products and services, competitive positions, growth opportunities, plans and objectives of management for future operations including words such as "anticipate," "if," "believe," "plan," "estimate," "expect," "intend," "may," "could," "should," "will," and similar expressions are forward-looking statements and involve risks, uncertainties and contingencies, many of which are beyond our control, which may cause actual results, performance, or achievements to differ materially from anticipated results, performance, or achievements. We are under no obligation to (and expressly disclaim any such obligation to) update or alter forward-looking statements, whether as a result of new information, future events or otherwise. Contact Details Apple Rush Company, Inc. Tony Torgerud +1 888-741-3777 dtorgerud@aprullc.com Company Website http://www.aprubrands.com

May 14, 2024 10:00 AM Eastern Daylight Time

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College of American Pathologists: Cancer Rates Soaring in Younger Adults

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/rq8XcHBnPw0 Cancer doesn’t discriminate by age today. Consider celebrities like Chadwick Boseman, who died from colon cancer; Olivia Munn, who recently underwent a double mastectomy; Ninja, a popular streamer on Twitch diagnosed with skin cancer; and Catherine, the Princess of Wales, who is currently being treated for the disease. All of them were diagnosed before the age of 50. Why is this happening and what can we do to catch it early? There are several reasons: diet, lifestyle, and environmental factors. The College of American Pathologists is emphasizing the importance of early detection, screening, and being vigilant regarding symptoms. A nationwide media tour was conducted to discuss this important issue featuring Dr. Donald Karcher, president of the College of American Pathologists. Topics that Dr. Karcher discussed included: · What is behind the soaring trend of younger adults being diagnosed with cancer? · What symptoms to look for to improve cancer outcomes. · What cancers can and should be screened for? · What if you don’t meet the minimum age requirements for screening but are having symptoms? · Discussing the importance of early detection. FOR MORE INFORMATION VISIT: YOURPATHOLOGIST.ORG Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

May 14, 2024 09:30 AM Eastern Daylight Time

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New Tech Paves the Way for Faster Airport Security

MarketJar

Airport security delays and operational disruptions are becoming an increasingly common headache for travelers around the globe, often leading to missed flights and mounting frustrations. A recent incident at Birmingham Airport vividly illustrates this growing problem. Lucy Kenneally and her boyfriend Matthew experienced the chaos firsthand when they endured a staggering four-hour wait in the security line and ultimately missed their flight. 1 Days later, Gatwick Airport faced significant delays after a fire alarm in the South Terminal prompted a full evacuation, causing passengers to be stuck on the runway and leading to a cascading effect of delayed departures. 2 Of course, these are just a few examples that highlight a much bigger issue. In reality there are thousands of delayed flights every day across the US and up to 20,000 delays every single day around the world. The problem has gotten so bad that the Biden administration has developed a new rule to address one of the most pressing travel grievances: flight delays. 3 Announced in late April, the rule mandates airlines to provide automatic refunds for delays that disrupt travelers' plans significantly, reflecting a major shift towards enhancing passenger rights. Another major issue that demands an urgent solution are airport security breaches. According to the US Transportation Security Administration (TSA), there have been at least 300 instances of people bypassing parts of airport security in the last year. 4 These security concerns are coming to light at a time when the TSA is working to solve airport security issues by upgrading checkpoints with more advanced technology developed by AI security company Liberty Defense Holdings (TSXV:SCAN) (OTCQB:LDDFF). Liberty Defense specializes in advanced security solutions tailored for areas with high pedestrian traffic and heightened security needs, including airports, stadiums, and educational institutions. The company's flagship product, HEXWAVE, licensed from the Massachusetts Institute of Technology (MIT), offers discreet, scalable protection that detects both metallic and non-metallic weapons. Revolutionizing Airport Security with Advanced Technology Liberty Defense Holdings (TSXV:SCAN) (OTCQB:LDDFF) has successfully deployed HEXWAVE across various market verticals and signed several large contracts with airports around the globe. The company also inked a $3.8 million contract with the TSA for its High-Definition Advanced Imaging Technology (HD-AIT) Wideband Upgrade Kit to improve detection capabilities and enhance the passenger experience. On May 13, Liberty Defense announced that its HEXWAVE system has been selected by the Frederick Douglass Greater Rochester International Airport (ROC) to enhance the TSA’s Aviation Worker Security Screening. ROC, a vital transportation hub serving about 2.4 million passengers annually with 120 daily flights, is now the first U.S. airport to integrate HEXWAVE into its security operations. This deployment marks a notable step in using advanced technology to bolster airport security and operational efficiency. “As industry leaders, we are excited to be the first airport in the United States to acquire the HEXWAVE system to use in our broader airport security program,” said Deputy Director at the Frederick Douglass Greater Rochester International Airport Andrew Moore. “ We will use the HEXWAVE to provide enhanced security and an improved screening experience in non-traditional areas of the airport. We are excited to work with Liberty Defense as we are continually looking to innovate and improve the overall safety of our airport.” Unlike traditional weapon detection technologies, HEXWAVE utilizes millimeter wave technology, advanced 3D imaging, and AI to detect a wide range of concealed metallic and non-metallic threats—including liquid, powder and plastic explosives, and 3D printed ghost guns—without requiring passengers to remove common items like belts and shoes. This capability allows for a faster, more seamless screening process, enhancing the flow of traffic and reducing bottlenecks at security checkpoints. Liberty Defense is also expanding into international markets, announcing a recent shipment of its HEXWAVE™ system to Amsterdam’s Schiphol Airport in the Netherlands and Subic Bay Airport in the Philippines. Click here for more information about Liberty Defense (TSXV:SCAN) (OTCQB:LDDFF). [1] https://nypost.com/2024/05/06/lifestyle/england-airports-15-minute-security-wait-turns-into-4-hour-nightmare/ [2] https://www.dailymail.co.uk/news/article-13399237/Chaos-London-Gatwick-airport-passengers-evacuated-South-terminal-fire-alarm-goes-amid-fears-flight-delays-inevitable.html [3] https://www.vox.com/politics/24147613/flight-delay-refund-white-house-rule [4] https://www.washingtonpost.com/travel/2024/04/04/airport-security-tsa-stowaway/ Disclaimer 1) The author of the Article, or members of the author’s immediate household or family, do not own any securities of the companies set forth in this Article. The author determined which companies would be included in this article based on research and understanding of the sector. 2) The Article was issued on behalf of and sponsored by, Liberty Defense Holdings Ltd. Market Jar Media Inc. was paid $1,500 for the production and publishing of this article by Liberty Defense Holdings Ltd.’s Digital Marketing Agency of Record (Native Ads Inc.). Additional details relating to Market Jar Media Inc.’s engagement by Liberty Defense Holdings Ltd.’s Digital Marketing Agency of Record (Native Ads Inc.) are set out in https://pressreach.com/disclaimer-scan. 3) Statements and opinions expressed are the opinions of the author and not Market Jar Media Inc., its directors or officers. The author is wholly responsible for the validity of the statements. The author was not paid by Market Jar Media Inc. for this Article. Market Jar Media Inc. was not paid by the author to publish or syndicate this Article. Market Jar has not independently verified or otherwise investigated all such information. None of Market Jar or any of their respective affiliates, guarantee the accuracy or completeness of any such information. The information provided above is for informational purposes only and is not a recommendation to buy or sell any security. Market Jar Media Inc. requires contributing authors to disclose any shareholdings in, or economic relationships with, companies that they write about. Market Jar Media Inc. relies upon the authors to accurately provide this information and Market Jar Media Inc. has no means of verifying its accuracy. 4) The Article does not constitute investment advice. All investments carry risk and each reader is encouraged to consult with his or her individual financial professional. Any action a reader takes as a result of the information presented here is his or her own responsibility. By opening this page, each reader accepts and agrees to Market Jar Media Inc.’s terms of use and full legal disclaimer as set forth here. This Article is not a solicitation for investment. Market Jar Media Inc. does not render general or specific investment advice and the information on pressreach.com should not be considered a recommendation to buy or sell any security. Market Jar Media Inc. does not endorse or recommend the business, products, services or securities of any company mentioned on pressreach.com. 5) Market Jar Media Inc. and its respective directors, officers and employees hold no shares for any company mentioned in the Article. 6) This document contains forward-looking information and forward-looking statements, within the meaning of applicable Canadian securities legislation, (collectively, “forward-looking statements”), which reflect management’s expectations regarding Liberty Defense Holdings Ltd.’s future growth, future business plans and opportunities, expected activities, and other statements about future events, results or performance. Wherever possible, words such as “predicts”, “projects”, “targets”, “plans”, “expects”, “does not expect”, “budget”, “scheduled”, “estimates”, “forecasts”, “anticipate” or “does not anticipate”, “believe”, “intend” and similar expressions or statements that certain actions, events or results “may”, “could”, “would”, “might” or “will” be taken, occur or be achieved, or the negative or grammatical variation thereof or other variations thereof, or comparable terminology have been used to identify forward-looking statements. These forward-looking statements include, among other things, statements relating to: (a) revenue generating potential with respect to Liberty Defense Holdings Ltd.’s industry; (b) market opportunity; (c) Liberty Defense Holdings Ltd.’s business plans and strategies; (d) services that Liberty Defense Holdings Ltd. intends to offer; (e) Liberty Defense Holdings Ltd.’s milestone projections and targets; (f) Liberty Defense Holdings Ltd.’s expectations regarding receipt of approval for regulatory applications; (g) Liberty Defense Holdings Ltd.’s intentions to expand into other jurisdictions including the timeline expectations relating to those expansion plans; and (h) Liberty Defense Holdings Ltd.’s expectations with regarding its ability to deliver shareholder value. Forward-looking statements are not a guarantee of future performance and are based upon a number of estimates and assumptions of management in light of management’s experience and perception of trends, current conditions and expected developments, as well as other factors that management believes to be relevant and reasonable in the circumstances, as of the date of this document including, without limitation, assumptions about: (a) the ability to raise any necessary additional capital on reasonable terms to execute Liberty Defense Holdings Ltd.’s business plan; (b) that general business and economic conditions will not change in a material adverse manner; (c) Liberty Defense Holdings Ltd.’s ability to procure equipment and operating supplies in sufficient quantities and on a timely basis; (d) Liberty Defense Holdings Ltd.’s ability to enter into contractual arrangements with additional parties; (e) the accuracy of budgeted costs and expenditures; (f) Liberty Defense Holdings Ltd.’s ability to attract and retain skilled personnel; (g) political and regulatory stability; (h) the receipt of governmental, regulatory and third-party approvals, licenses and permits on favorable terms; (i) changes in applicable legislation; (j) stability in financial and capital markets; and (k) expectations regarding the level of disruption to as a result of CV-19. Such forward-looking information involves a variety of known and unknown risks, uncertainties and other factors which may cause the actual plans, intentions, activities, results, performance or achievements of Liberty Defense Holdings Ltd. to be materially different from any future plans, intentions, activities, results, performance or achievements expressed or implied by such forward-looking statements. Such risks include, without limitation: (a) Liberty Defense Holdings Ltd.’s operations could be adversely affected by possible future government legislation, policies and controls or by changes in applicable laws and regulations; (b) public health crises such as CV-19 may adversely impact Liberty Defense Holdings Ltd.’s business; (c) the volatility of global capital markets; (d) political instability and changes to the regulations governing Liberty Defense Holdings Ltd.’s business operations (e) Liberty Defense Holdings Ltd. may be unable to implement its growth strategy; and (f) increased competition. Except as required by law, Liberty Defense Holdings Ltd. undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future event or otherwise, after the date on which the statements are made or to reflect the occurrence of unanticipated events. 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Neither Liberty Defense Holdings Ltd. nor any of its representatives shall have any liability whatsoever, under contract, tort, trust or otherwise, to you or any person resulting from the use of the information in this document by you or any of your representatives or for omissions from the information in this document. 7) Any graphs, tables or other information demonstrating the historical performance or current or historical attributes of Liberty Defense Holdings Ltd. or any other entity contained in this document are intended only to illustrate historical performance or current or historical attributes of Liberty Defense Holdings Ltd. or such entities and are not necessarily indicative of future performance of Liberty Defense Holdings Ltd. or such entities. 8) Investing is risky. The information provided in this article should not be considered as a substitute for professional financial consultation. Users should be aware that investing in any form carries inherent risks, and as such, there is a possibility of losing some or all of their investment. The value of investments can fluctuate significantly within a short period, and investors must understand that past performance is not indicative of future results. Additionally, users should exercise caution as transactions involving investments may be irreversible, even in cases of fraud or accidental actions. It is crucial to acknowledge that rapidly evolving laws and technical issues can have adverse effects on the usability, transferability, exchangeability, and value of investments. Furthermore, users must be cognizant of potential security risks associated with their investment activities. Individuals are strongly encouraged to conduct thorough research, seek professional advice, and carefully evaluate their risk tolerance before engaging in any investment endeavors. Market Jar Media Inc. is neither an investment adviser nor a broker-dealer. The information presented on the website is provided for informative purposes only and is not to be treated as a recommendation to make any specific investment. No such information on PressReach.com constitutes advice or a recommendation. Contact Details James Young +1 800-340-9767 campaigns@pressreach.com Company Website https://pressreach.com

May 13, 2024 08:30 AM Eastern Daylight Time

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