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ZOE Announces $53M Total Raise From Investors Including Fund Backed By Top Scientists, and Two-Time Super Bowl Champion Eli Manning

ZOE

Healthcare science company ZOE announced today it has raised $53M in total funding to transform how individuals eat with a first-of-its-kind at-home test kit and personalized advice program. ZOE decodes each customer’s unique biological responses to food, and guides them on how to eat to maximize long-term health. The program uses machine learning combined with the world’s largest nutrition research studies. These funds will allow ZOE to meet the dramatic rise in customer demand since it launched a few months ago, and serve millions of people in search of a sustainable and science-backed approach to healthy eating. Addressing high rates of obesity, metabolic disease, and nutritional confusion, ZOE launched its first product in September 2020 after three years in stealth carrying out the world’s largest in-depth nutrition and microbiome study with scientists from Harvard, King’s College London, Mass General Hospital and Stanford. The test kit analyzes users’ gut health, as well as blood fat and blood sugar responses to food and uses these insights to provide daily, personalized nutrition guidance. Demand is high and ZOE is currently in waitlist-mode. Interim clinical trial results reveal participants experienced more energy (90%), felt less hunger (80%) and lost an average of 11 pounds after three months of following their personalized plan. Today’s B round of over $20M brings cash on the balance sheet to $40M. This round of financing is led by Ahren Innovation Capital (“Ahren”), whose Science Partners include two Nobel laureates. Sir Gregory Winter CBE FRS FMedSci and Nobel Prize winner for Chemistry said: “We were interested both by the approach taken by ZOE, in which they are applying machine learning to large scale population data, and by their published results, in which they are mapping out associations between diet, health and the gut microbiome.” Additional participants in this financing include two-time Super Bowl Champion and MVP Eli Manning, two-time Super Bowl Champion and award-winning sportscaster Ositadimma "Osi" Umenyiora, Accomplice (the fund behind AngelList, DraftKings, PillPack, and WHOOP), THVC and Daphni. Umenyiora said, “I'm really excited to invest in ZOE. As an athlete, I know how much eating the right food changes how I feel and how I perform.” The funds from the investment will be used to speed up the rollout of the ZOE program. Currently, the program is only available in the US, but a launch is intended in the UK in 2021 and further geographies in 2022. ZOE is continuing to hire rapidly, including in engineering and science, where its expertise spans from microbiome and nutrition to metabolic research and machine learning. Commenting on the investment, George Hadjigeorgiou, co-founder and President of ZOE, said: "We started ZOE because we believe that everyone has a right to understand how their body responds to food so they can make their own decisions and be in control of their health. We are thrilled to be partnering with a distinguished group of new and existing investors to continue on our mission to help people live healthier and happier lives.” “After 4 years of research and results published in the world’s leading medical journals, we are delighted to accelerate the launch of the ZOE program because we believe people need our help,” said Jonathan Wolf, co-founder and CEO of ZOE. “Ahren Innovation Capital, Eli Manning and Osi Umenyiora’s backing of ZOE further validates the belief held by leaders across diverse industries that we can have a powerful impact on our health through in-depth, personalized insights into our biology.” Science Supported with Multiple Papers Published in Top Peer-Reviewed Journals Experiencing rapid revenue growth and forecasting double-digit millions of revenue in its first year of sales, ZOE uses a data-driven approach to tackling global health issues. The company combines artificial intelligence, digital technologies and collaboration with world-leading scientists. ZOE’s research has led to over a dozen peer reviewed studies in high impact journals over the last year, including multiple papers in leading science journals such as Nature Medicine. In March 2020 at the onset of the pandemic, the ZOE team felt compelled to help and responded by developing and launching an app in just four sleepless days and nights, built on their existing technologies. The free ZOE Covid Study app, which is a non-profit initiative, now has more than 4.5M users across the UK, US and Sweden, calculating levels of COVID in real-time and sharing anonymous data with researchers across the world. Scientists working with ZOE have published dozens of scientific papers as a result, from understanding COVID symptoms to data on vaccine effectiveness and COVID’s long-term effects. Long-term, ZOE intends to use the app to support wider public health initiatives. About ZOE ZOE is a healthcare science company helping people understand their body’s responses to food. By using machine learning combined with large scale human studies, ZOE is decoding the impact of nutrition on health. ZOE leads the PREDICT Studies and the ZOE COVID Study, which are the world’s largest community powered research programs of their kind in nutrition and COVID-19 respectively. Located in London and Boston, ZOE was founded by Professor Tim Spector of King’s College London, data science leader Jonathan Wolf and entrepreneur George Hadjigeorgiou. ZOE was named one of the Deloitte Fast 50 Rising Stars in 2019 for the company’s contribution to science enabled by technology and machine learning. For more information on ZOE’s mission and science, visit joinzoe.com. Recently Published Nutrition Studies Postprandial glycaemic dips predict appetite and energy intake in healthy individuals, Nature Metabolism,April 12, 2021 Microbiome connections with host metabolism and habitual diet from 1,098 deeply phenotyped individuals, Nature Medicine, January 11, 2021 Human postprandial responses to food and potential for precision nutrition, Nature Medicine, June 11, 2020 About Ahren Innovation Capital Ahren Innovation Capital is an investment institution that supports transformational companies at the intersection of deep tech and deep science that will penetrate, or create, massive markets. Ahren is a unique partnership of investment talent and best-in-class commercial scientists whose technologies are today valued in excess of $100BN combined. Ahren believes in taking asymmetric, considered, risk that will deliver superior rewards – capturing a generational opportunity to provide smart capital to deep technology. With a philosophy espousing the importance of relationships and trust, Ahren provides both patient and active capital to exceptional founders and teams, empowering them to succeed. For more information on Ahren Innovation Capital, visit ahreninnovationcapital.com. Contact Details ZOE Fiana Tulip +1 817-691-3031 fiana@joinzoe.com Company Website https://www.joinzoe.com

May 04, 2021 07:53 AM Eastern Daylight Time

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Seen #TeacherTok? Osmo For Schools Gifts 4 Lucky Teachers $500 Gift Cards For TikTok Videos, For National Teacher Appreciation Week

Osmo for Schools

Osmo for Schools, a division of Tangible Play, Inc., focuses on building in-classroom usage of Osmo’s award-winning educational systems. Using proprietary AI technology, these systems help teachers foster collaboration, communication, creativity, critical thinking, and increased engagement in learning, in students. Osmo is used in more than 30,000 schools in North America. Tangible Play is headquartered in Palo Alto, California. For more information about Osmo for Schools and its products, visit schools.playosmo.com. Osmo for Schools, the educational division of Tangible Play, Inc. and part of the award-winning consumer STEAM brand Osmo, announces it has selected 4 lucky teachers on TikTok to each receive a $500 gift card, for their creative and inspiring videos, in honor of National Teacher Appreciation Week (May 1-7, 2021). “Throughout this past year, we were thrilled to see so many teachers who used their creativity to the max to get kids to learn during this challenging time, and we loved the heartwarming videos they posted on social media, to tell the world what they did and how,” says Jan Richards, head of education sales and marketing at Osmo for Schools, which promotes in-classroom usage of Osmo’s tools and recently received the 2021 EdTech Award for Curriculum and Instruction Solution. “We laughed a lot when the videos were funny, admired their dedication, and got inspired by so many. Osmo for Schools selected 4 teachers who present themselves as heroes going the extra mile during the pandemic.” The 4 winning teachers are: Tristan Campbell @trissssss10 Clamentia Hall, Jr. @mrclementineteach Mandy Curley @mandycurley1 Claudine James @iamthatenglishteacher Says kindergarten teacher Clamentia Hall, Jr., “Osmo has taken educational technology and teacher appreciation to an unprecedented level! It has been an absolute pleasure to share a bit of humor and joy with educators who could use a little morale boost. Osmo has affirmed that educators everywhere deserve an incredible amount of appreciation for the hard work they do.” On July 1, 2021, Osmo for Schools, in partnership with Osmo Cares, the charitable arm of Osmo, will begin accepting applications for its first-ever mini-grant consisting of $2000 worth of Osmo for Schools’ educational technology. A total of 20 in-kind, mini-grants will be awarded to U.S. public schools in time for the fall semester. The mini-grant is intended to help schools which lack needed funding to purchase educational technology. Mini-grant recipients, who will be announced Aug. 9, 2021, will be able to choose from a selection of Osmo for Schools products; only one recipient will be selected per school. Schools must already have appropriate tablets on hand, or a plan to purchase tablets--they are not included. For further details about the mini-grant and application process, visit here: schools.playosmo.com/grants. About Osmo for Schools Osmo for Schools, a division of Tangible Play, Inc., focuses on building in-classroom usage of Osmo’s award-winning educational systems. Using proprietary AI technology, these systems help teachers foster collaboration, communication, creativity, critical thinking, and increased engagement in learning, in students. Osmo is used in more than 30,000 schools in North America. Tangible Play is headquartered in Palo Alto, California. For more information about Osmo for Schools and its products, visit schools.playosmo.com. Contact Details Carolyn Kamii PR +1 310-251-0550 carolynkpr@gmail.com Company Website http://schools.playosmo.com

May 03, 2021 04:00 AM Pacific Daylight Time

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Silicon Valley SaaS Luminaries Open Seed Round for Enterprise AI Startup CIPIO

CIPIO.ai

CIPIO, a B2C Subscription Customer Success company, today announced that Tony Alika Owens and Marge Breya have joined its board of directors and started its seed round. Owens, who previously served as President of Sales Force and Group Vice President of Oracle will be the resident SaaS Growth expert at CIPIO. Having led the launches of multiple Salesforce Portfolio Products, including Einstein, Owens has gathered priceless knowledge on how to roll out and rapidly scale AI-powered SaaS products – a skill that will prove indispensable to CIPIO as it accelerates innovation and growth in the coming months. Breya currently serves as a strategic advisor for 8X8, a leading VoIP solution provider and her leadership in B2B Marketing and Customer Success Strategies for multiple high-growth startups and enterprises will be indispensable in CIPIO’s product roadmap and market expansion. She has extensive B2B GTM and Customer Success expertise spanning over 25 years as a General Manager, Chief Operating Officer, and Chief Marketing Officer – as well as a board veteran – at some of the world’s leading software companies, including SAP, MicroStrategy, Ionic Security, Informatica Corporation, and HP. Breya has also held public company board positions at Jive Software, LSC Communications, and Document Sciences Corporation. “There is no better way for a startup like CIPIO to come out of stealth mode and launch than with a vote of confidence from Tony and Marge,” said Sundeep Sanghavi, Co-Founder and Chairman of CIPIO. “These two powerhouses are proven experts at building, leading, and scaling SaaS companies fast. Their joint decision to invest in CIPIO and kick off our seed round is a strong validation of our team, unique IP, and massive opportunity in one of the fastest growing economies of B2C Subscription.” B2C Subscription Economy is predicted to be @ $478B by 2025 at 68% CAGR, yet its churn rate is double its counterparts in B2B SaaS Economy. CIPIO is uber obsessed with driving growth for B2C Subscription companies through its Domain Infused Data Apps Platform™. “We no longer live in a world where customer lifecycles are linear,” said Owens. “With massive shifts in consumer behavior, B2C Subscription companies need better solutions to minimize churn and boost upsell opportunities. CIPIO’s domain infused Data Apps enables B2C Subscription companies to analyze customer triggers faster, proactively address engagement blindspots and maximize customer impact for repeatable growth and lifetime value.” “CIPIO is determined to bring the power of customer acquisition and retention machine learning to high-churn consumer subscription markets,” said Breya. “Two out of three B2C Subscription companies lack a robust strategy to prevent customer churn. CIPIO’s unique algorithms predict and recommend who, when, what, why, where, and how across mediums and channels enabling B2C Subscription companies to retain customers and drive continuous growth, regardless of transient market dynamics.” About CIPIO: CIPIO is pioneering the Industry's first domain-infused Data Apps Platform™ that humanizes and automates predictions and recommendations to increase Subscriber engagement, retention, and growth for B2C Businesses. CIPIO's early adopters include Crunch Fitness, Industry's Gym, Xponential Fitness, Motor City Church, Pure Barre, Club Pilates, AKT, YogaSix, NCFit, Cyclebar, RowHouse, Stretch Lab, and Stride who have witnessed a significant return on investment in a short time. Contact Details CIPIO Chris Foudy +1 831-238-1905 chris@cipio.ai Company Website https://cipio.ai/

April 27, 2021 01:18 PM Eastern Daylight Time

Dynasty Owner To Livestream, Provide Commentary on First Round of NFL Draft

Dynasty Owner

Dynasty Owner, a leading fantasy platform that merges the skill of fantasy sports with operational and financial aspects of real NFL franchises, announced that it will be livestreaming its expert commentary during the first round of the NFL Draft on Thursday, April 29. The livestream will start at 8 p.m. ET and be available on YouTube through the following link: Live Stream - https://www.youtube.com/watch?v=sUK6KWBa3V4 Dynasty Owner CEO and fantasy analyst Tim Peffer will be joined by Head of Content and fantasy football expert Steve Van Tassell to discuss how each selection in the first round will impact dynasty players including potential salary cap impacts and draftee production expectations for dynasty owners in relation to cap hit. “Fantasy sports aren’t realistic,” said Peffer. “We built Dynasty Owner to provide an opportunity for our users to not only enjoy an engaging game experience but to also truly operate within the financial parameters that real NFL GMs deal with. This is the most realistic GM experience that you’ll get outside of being in the war room on draft night.” Unlike traditional fantasy sports that allow teams to reset every year, Dynasty Owner users run their teams year over year by leveraging real NFL contracts and salaries into the management of their teams and leagues. “As there is no offseason in Dynasty Owner, our users embrace how a real GM thinks in terms of production vs. cap hit year round, not just at your fantasy draft in August,” said Van Tassell. “The commentary during the livestream will lay out big picture strategies for the dynasty owner. For instance, because the NFL lowered the salary cap in 2021, Trevor Lawrence’s rookie salary of nearly $8.6 million is a tremendous value when you look at past top draftees like Kyler Murray at $8.9 million and Joe Burrow’s last year at $9.05 million. When putting together teams using real salary caps, these financial outcomes and where players are drafted become major operational decisions.” For more information and to play Dynasty Owner visit: DynastyOwner.com Dynasty Owner NFL Draft First Round Livestream WHEN - Thursday, April 29 at 8 p.m. ET WHERE - https://www.youtube.com/watch?v=sUK6KWBa3V4 SOCIAL - @Dynasty_Owner Founded in 2019, Dynasty Owner is a leading fantasy platform where fantasy football meets the front office. Unlike traditional fantasy sports that allow teams to reset every year, users run their teams year over year by leveraging real NFL contracts and salaries into the management of their teams and leagues. For more information please visit: DynastyOwner.com Contact Details Hot Paper Lantern Michael Adorno +1 212-931-6143 madorno@hotpaperlantern.com Company Website https://dynastyowner.com/

April 27, 2021 10:01 AM Eastern Daylight Time

Sixty-Nine BIPOC-Owned Small Businesses In Washington To Receive Free Computer Equipment and Internet Services or Advertising from Comcast RISE

Comcast Washington

Comcast today announced it will award technology, and, or marketing resources to 69 Black, Indigenous, and People of Color (BIPOC)-owned small businesses statewide as a part of the company’s latest round of grants from its Comcast RISE program. These recipients are part of roughly 2,500 entrepreneurs nationwide who have been selected as awardees since the program’s inception in November, including approximately 100 in Washington state. According to a National Bureau of Economic Research study, the number of Black business owners plummeted last year from 1.1 million to 640,000 in four months — a 41% loss. Other communities of color also experienced deep losses, including immigrant (a 36 percent drop), Latinx (32 percent), and Asian (26 percent) business owners. Comcast RISE was formed in 2020 to give BIPOC-owned small businesses the tools needed to not just survive, but thrive. The program provides grants to Black and BIPOC-owned small businesses nationwide, which includes Hispanic and Asian American-owned businesses, among others. Comcast also announced a goal to support 13,000 small businesses by 2022 through the program with a TV campaign, production of a TV commercial or consulting services from Effectv; or computer equipment, internet, voice or cybersecurity from Comcast Business; or a monetary grant. “Our small businesses are incredibly resilient, and have adapted to constant change over the past year. Seattle is a technology hub, however, we quickly realized that some small businesses—many of which are owned by Black, Indigenous and other people of color—did not have the same level of technological infrastructure that other businesses had when it was time to quickly pivot to an online based business model” said Pamela Banks, Interim Director of the Seattle Office of Economic Development, and Director of Recovery and Equitable Investments. “Comcast has been a critical partner for OED, as we have worked together to respond to the digital divide that is impacting our small businesses owned by people of color, immigrants, and refugees. These grants will be a game changer, as we move forward in a world so heavily reliant on technology and marketing capabilities.” Through Comcast RISE, the company creates sustainable impact and meaningful support for communities that have been hit hardest by the global pandemic and the BIPOC-owned small businesses that shape them. More BIPOC-owned small businesses throughout Washington are encourage d to apply now and take advantage of this opportunity Eligible businesses can apply directly online at www.comcastrise.com/apply/. Eligible businesses can apply for the following: Marketing Services: The following services from Effectv, the advertising sales division of Comcast Cable, and its creative agency, Mnemonic, are designed to help recipients with their marketing and media campaigns, including: Media: A linear TV media campaign to run over a 90-day period. Creative Production: Turnkey 30-second TV commercial production, plus a media strategy consultation and a 90-day linear TV media campaign. Consulting: Advertising and marketing consultations with local Effectv marketing, research and creative teams to gain insights on how to drive business. Technology Makeovers: The state-of-the-art equipment and technology upgrade from Comcast Business includes computer equipment as well as internet, voice and cybersecurity services for up to a 12-month period. (Taxes and other fees may still apply for tech makeover services.) Monetary Grants: The Comcast RISE Investment Fund will provide $5 million in grants to 500 BIPOC-owned small businesses in five cities: Philadelphia/Chester, Houston, Atlanta, Chicago and Detroit. Comcast plans to expand that monetary support to other cities across the country over the next year. “Congratulations to all of the grant recipients across our state today. Comcast Business is dedicated to lifting up businesses and providing a human touch that offers them the support they need, and we are truly proud to be able to support these owners through Comcast RISE,” said Robert Brenner, VP of Comcast Business in Washington. “We have now been able to offer 100 grants to businesses across our state since we launched this program in November, and we’ve seen firsthand how marketing and technology resources can have a true impact on owners and help them bounce forward into 2021.” Quotes from Comcast RISE Winners Across the Puget Sound Region “It was a pleasant surprise to be chosen as one of the first Comcast RISE winners in Washington! Comcast gave Your Money Matters Mentoring technology and equipment that will be a tremendous help for our organization. Being a nonprofit mentorship program for youth this support helped us tremendously as we have had to go digital to continue to provide our financial training programs. The work we do in the community is about empowering youth, particularly young people from communities of color, by helping them understand how to set themselves up for a better financial future. Change can’t come for our underserved youth and for minority-owned businesses without people and organizations in our community coming together to support one another. It is great to see a big public company like Comcast helping in this effort, and we are grateful for their support.” – Clinton Taylor, Founder and Executive Director of Your Money Matter Mentoring in Auburn “When COVID-19 hit, I found myself starting over. I made the tough decision to close a consulting business I had led for 20 years. But challenges like this bring new beginnings, and I set out to create a new business over the last year that combines my Latinx roots and my passion for creating something that our community loves. I'm honored to share Komadre Kombucha with friends and neighbors in Tacoma. It has been a fantastic journey, and community partnerships and support from organizations like Comcast have helped turn this dream into a reality. We are excited to open our doors this year, and I know that the technology resources from Comcast will help us serve the community con sabor (with flavor).” – Julie Davidson, Owner-Operator of Komadre Kombucha in Tacoma “As a Black-owned business, we are honored to be selected by Comcast to receive this award. We plan to use this award to continue providing world-class service at our client-focused firm.” –KD Hall, the CEO and Principal Consultant at KD Hall Communications in Federal Way. “COVID continues to make it difficult for our staff to meet with each other and clients in-person, so technology is essential to help us get work our done and keep everyone collaborating from afar. “We greatly value our clients and the technology makeover from the Comcast Rise program will help us be able to communicate with them and each other better than ever. And that’s good for business.” – Janelle Bailey, owner of Washington Injury Law in Seattle. "Blessings is so grateful to be a recipient of the Comcast Business Grant! This grant provided exactly what Blessings needed and just in the nick of time!" – Delphia Brewton, Blessings From My Heart to your Table in Tukwila Comcast RISE also invests in ongoing mentorship and resources to help businesses succeed over the long-term. The program has partnered with Ureeka, an online platform for entrepreneurs, to provide grant recipients with business coaching to help build skills in company foundation, growing customers and financial stability. All Comcast RISE recipients will also have a specialized online networking community within Ureeka with access to educational resources, sources of capital, and vetted experts such as U.S. Black Chambers, National Asian Pacific Islander Chamber of Commerce & Entrepreneurship, U.S. Hispanic Chamber of Commerce, Association for Enterprise Opportunity, Walker’s Legacy and Operation Hope. A key part of Comcast RISE is ensuring business sustainability. As such, Comcast has already invested more than $2 million in more than 20 community-based organizations and diverse chambers of commerce to provide additional support to BIPOC-owned small businesses. About Comcast Business About Comcast Business Comcast Business offers Ethernet, Internet, Wi-Fi, Voice, TV and Managed Enterprise Solutions to help organizations of all sizes transform their business. Powered by an advanced network, and backed by 24/7 customer support, Comcast Business is one of the largest contributors to the growth of Comcast Cable. Comcast Business is the nation’s largest cable provider to small and mid-size businesses and has emerged as a force in the Enterprise market; recognized over the last two years by leading industry associations as one of the fastest growing providers of Ethernet services. For more information, call 866- 429-3085. Follow on Twitter @ComcastBusiness and on other social media networks at http://business.comcast.com/social. About Effectv Effectv, the advertising sales division of Comcast Cable, helps local, regional and national advertisers use the best of digital with the power of TV to grow their business. It provides multi-screen marketing solutions to make advertising campaigns more effective and easier to execute. Headquartered in New York with offices throughout the country, Effectv has a presence in 66 markets with nearly 30 million households with video service. For more information, visit www.effectv.com. About Comcast Corporation Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company that connects people to moments that matter. We are principally focused on broadband, aggregation, and streaming with over 56 million customer relationships across the United States and Europe. We deliver broadband, wireless, and video through our Xfinity, Comcast Business, and Sky brands; create, distribute, and stream leading entertainment, sports, and news through Universal Filmed Entertainment Group, Universal Studio Group, Sky Studios, the NBC and Telemundo broadcast networks, multiple cable networks, Peacock, NBCUniversal News Group, NBC Sports, Sky News, and Sky Sports; and provide memorable experiences at Universal Parks and Resorts in the United States and Asia. Visit www.comcastcorporation.com for more information. Contact Details Comcast Nick McDonald +1 425-977-5565 Nick_McDonald@Comcast.com Comcast Andy Colley +14252485438 Andy_Colley@Comcast.com

April 27, 2021 06:03 AM Pacific Daylight Time

YoReSpot - A NEW Social Media Platform Available for both Apple and Android Smart Phones

YoReSpot

The world of social media has opened up yet again with another app and website. YoReSpot is a new app designed around two concepts – unity and community. Unlike many social media services, YoReSpot is against censorship, negativity, and a closed mind. Even those with conflicting views have the opportunity to come, have a voice, and use it without fear of repercussion. Founder Brandon Irlbeck grew weary of watching opposing views to social media moguls and giants censored. Irlbeck’s background in computer science, a drive to be better than the others, a strong sense of family, and 100 percent unbiased towards anyone’s views, personal identifications, religion, or much anything else. The only things absolutely censored are anything inappropriate for children. Irlbeck is a father of four, one of whom is non-verbal autistic. YoReSpot is 100 percent independent and is hosted on a secure and private server. This means there is no 3rd party interference with the app, website, or users. The system also allows for video calling, live streaming, blogs, groups, pages, a marketplace, and videos. There is no charge to sign up, and doing so only takes a few seconds. Irlbeck summed it up best, “giving back to our members is something that YoReSpot is proud of. We want to make sure that our members know we are all about how we can help each other as a community.” Many would see this as empty words from a new social media platform trying to gain traction against established giants. Irlbeck has so far proven to many this is not the case and will continue to do so as YoReSpot continues to grow and thrive. Recently, as part of the app’s official launch, Irlbeck held a raffle for his family car. The proceeds went to help the Bayard Public Library in Irlbeck’s hometown. Colton Truitt of Ankeny, Iowa, was the winner of the 2006 Chevy Uplander. Amanda Cole of Carroll, Iowa, won the $1,000.00 prize. Irlbeck and his family are soon to set out in their RV. They are planning to travel and assist users of YoReSpot in any way they can. Their goal is to share the platform with as many people as possible and help as many as possible along the way. Their first stop is Marion, Iowa, home of Adrian Hicks. The Irlbeck’s plan on helping Hicks with roofing his home before moving onto the next person and YoReSpotter in need. YoReSpot is available on Android and iOS. Download, or visit https://yorespot.com for details. Contact Details YoReSpot Kelly Bennett +1 949-463-6383 kelly@bennettunlimitedpr.com Company Website https://yorespot.com/

April 27, 2021 05:03 AM Eastern Daylight Time

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Make Mother’s Day Personal with Shutterfly

YourUpdateTV

After a year like no other, no one deserves to be celebrated quite like mom. Whether for a new mom, grand-mom, pet mom or plant mom, the best way to celebrate the mom in your life is to give something unique and personalized. In fact, a recent survey conducted by Shutterfly revealed that when talking to consumers about personalized gifts more than 85% believe that giving a personalized gift is more meaningful and almost one-third do so to connect with others. A personalized gift is a great way to share all of the moments- both big and small that were missed with family or friends this past year. Jim Hilt, President of Shutterfly Inc. conducted a nationwide media tour in conjunction with YourUpdate Tv to share his recommendations for the best ways to honor and celebrate mom (or any special person) this Mother’s Day. Here are some of the favorites perfect for any mom: Photo Tiles: (From $14.99) Transform your most memorable photos or best “mom quotes” into works of art with lightweight, portable photo tiles. The high-quality metal tiles are hung with a double-sided adhesive, which means no tools, nails or hooks required. Customized Blanket: (From $34.99) Wrap your mom or someone special in cozy fleece. Personalize with your favorite photos, names, or quote for a one- of-a-kind blanket and share a “hug” even if you’re still physically apart this year. Breakfast plates: ($ 9.99) Serve mom breakfast in bed on a plate that’s uniquely to her. Just add your favorite photos or words to add personalization to these ready-made designs. Photo Books: (From $9.99) Remember all the moments of the last year that are hard to forget with a personalized photo book. Available in a multitude of styles and sizes, this is a perfect gift for moms who haven’t seen their loved ones in quarantine. Drinkware: (From $8.50) From coffee to wine, mom can sip from the cup of her choice and indulge in that all-too-important “me time.” Personalized Jewelry: (From $41.99) Custom jewelry designed by you is a unique gift for anyone on your list. From bar necklaces to charm bracelets and key rings, these one-of-a-kind pieces of customized jewelry will be treasured forever. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

April 23, 2021 03:00 PM Eastern Daylight Time

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Embracing Diversity in Haircare

YourUpdateTV

Diversity in haircare is a lot more than just putting someone with curly hair in a campaign. It's about understanding what that hair really needs to look its best and making sure those needs are met. Recently, Matrix Artistic Director and Ulta Senior Vice President, Store & Services Operations, Nick Stenson, teamed with YourUpdateTV on a satellite media tour to discuss the importance of brands embracing diversity in haircare and some popular new trends and products. A video accompanying this announcement is available at: https://youtu.be/wHiK92Bzu1s Haircare giant Matrix is rebranding, and a major part of its overhaul is making serious moves to address the fact that the country is getting increasingly more diverse. With more and more people embracing their natural hair textures, it's crucial for haircare brands to make sure that everyone's hair-care needs are served. Enter the "Hair Diversity Matrix”. The system, created in collaboration with internal labs, hairstylists, and the brand's education community, consists of four key dimensions: level, underlying pigment, diameter, and pattern. The Hair Diversity Matrix ensures that all products and education materials are developed to address the needs of every hair type. Nick’s favorite new product? The Unbreak My Blonde Collection. Now salon clients can take home an effective survival kit, designed to strengthen, nourish, and revive lightened, bleached, colored and chemically-treated hair after they leave the salon. The new MATRIX Total Results Unbreak My Blonde three-part system leaves hair 3x stronger after lightening, highlights or any in-salon chemical service and works for all hair types and textures. The innovative, sulfate-free formulas feature citric acid, which reinforces the structural bonds that are often compromised by hair color, bleach, and texturizing chemicals. For more information, visit Matrix.com About Nick Stenson: As an international beauty expert and celebrity stylist, Nick Stenson advises a wide range of celebrity clients, film directors, theatre touring companies, network news programs and the elite of New York’s Fashion Week. He routinely flexes his fashion muscle to establish an ever-changing vogue in beauty trend innovation for both hair and skin. As the Chief Artistic Director for ULTA Beauty, Nick has the privilege of setting the course for salon and services direction through trend development, as well as for training and advising stylists at over 950 salons and stores across the country. As the Chief Artistic Director for ULTA Beauty, Nick has the privilege of setting the course for salon and services direction through trend development, as well as for training and advising stylists at over 950 salons and stores across the country. As Artistic Director and celebrity stylist for Matrix, a L'OREAL brand, Nick serves as a platform artist and spokesperson to some of the world’s best stylists at national venues such as Matrix Imagination, Destination Premiere, America’s Beauty Show and other industry trade shows. About Matrix: MATRIX, the leading professional haircare and haircolor company in the United States, is part of L’Oréal USA's Professional Products Division. Founded in 1980, MATRIX is committed to the development of the salon professional and offers a wide range of products including: COLORGRAPHICS, COLORINSIDER, SOCOLORSync, Logics, Oil Wonders, SOBOOST, SOCOLOR, Style Link, and Total Results (MATRIX professional products are available only in salons and can be guaranteed authentic when purchased from authorized retailers.) Visit Matrix.com for hairstyle and haircolor inspiration as well as MATRIX trends and tips! About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

April 23, 2021 12:00 PM Eastern Daylight Time

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Your Next Beer Might Be Powered by the Sun: Michelob ULTRA Pure Gold announces it is now brewed with 100% renewable electricity from solar power

YourUpdateTV

Is it possible to save the planet one beer at a time? Just in time for Earth Day, Michelob ULTRA Pure Gold, the first nationally available USDA certified organic lager, is marking a major sustainability milestone by announcing that it will be the first beer within the Anheuser-Busch U.S. portfolio to be brewed with 100% renewable electricity from solar power. You are probably asking yourself, how is this even possible? Anheuser-Busch has purchased more than enough solar renewable electricity to power the brewing process of Michelob ULTRA Pure Gold in the U.S. - from the moment the organic barley reaches the brewery through the fermentation of its delicious USDA certified organic beer. By brewing Michelob ULTRA Pure Gold beer with 100% solar electricity, they are offsetting more than 2,500 metric tons of carbon dioxide. To celebrate this sustainability milestone, Michelob ULTRA Pure Gold collaborated with Latin music superstar Maluma on a new anthem song featuring the biggest star in our solar system: the sun itself. As a long-time partner of Michelob ULTRA Pure Gold with a shared passion for nature and sustainability, Maluma was inspired by the solar electricity announcement and incorporated the sounds of the sun throughout the track. The anthem is titled “Rumba (Puro Oro Anthem)” and is now available on Spotify and across all major streaming platforms. Today, as the morning sun rises, fans can head to Maluma’s YouTube channel to tune into the world premiere of the “Rumba (Puro Oro Anthem)” film. Michelob ULTRA Pure Gold and Maluma will also be giving away Limited Edition “Rumba (Puro Oro Anthem)” gold vinyl records to fans 21 and older. Follow @MichelobULTRA and @Maluma on social media for more information on how to win one. All this and more were discussed by Ricardo Marques, VP of Marketing, Michelob ULTRA, during a nationwide media tour in conjunction with YourUpdate TV. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

April 22, 2021 10:00 AM Eastern Daylight Time

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