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OYO US Collaborates with Stripe to Introduce Instant Payouts for Hotels

OYO

Global travel technology company OYO announced that it has partnered with Stripe, a global financial infrastructure platform for businesses, to ease the payment experience for its customers and hotel owners in the US. The integration will provide hotel owners with a flexible and seamless solution for in-person payments with Stripe Terminal at their hotels. OYO hotels in the US will also be enabled with real-time payouts through Instant Payouts with Stripe, which will improve their cash flow. With Instant Payouts, OYO can allow hotel owners on their platform to access their balances immediately following a successful charge. Instant Payouts are available at any day or time, including weekends and holidays, and funds typically settle in the associated bank account within 30 minutes. In addition, the collaboration will equip OYO hotels in the US with a secure online payments platform for guests to make bookings. With robust fraud protection mechanisms in place to safeguard against online fraudulent activities, hotel owners will see a reduction in the overall processing charges, minimizing chargeback costs. OYO seeks to enable higher authorization rates with the Stripe integration as lower payment success rates result in customers dropping off, directly impacting revenue. The company anticipates increased success rate which will translate into faster and more efficient bookings and check-ins, allowing guests to focus on enjoying their stay without unnecessary delays. Talking about the partnership, Gautam Swaroop, CEO OYO International said, “Today’s consumers are used to lightning fast and smooth search and transaction experience. By teaming up with Stripe, we will simplify and quicken the payment process, ensuring a smooth and hassle-free experience for our customers as well as hotel partners. With Stripe, OYO will offer secure online transactions and its low-cost payment infrastructure will streamline financial operations so that we can allocate resources more efficiently, ultimately providing guests with better value and services.” Nikhil Heda, Head of Business Development, OYO USA added, “The integration with Stripe will reduce the overall transaction cost for OYO and help in better fraud detection mechanisms. Stripe's robust security measures and sophisticated algorithms will work in tandem with OYO's existing protocols to create a fortified defense against potential threats, instilling confidence and trust in every transaction.” OYO offers hotels access to a large base of regular customers through its app and website, and lists hotels on multiple Online Travel Agents (OTAs) to boost booking demand and revenue. OYO’s best-in-class Artificial Intelligence-enabled pricing software automatically drives the best booking prices across all channels, based on room type, seasonality and other factors, therefore, enabling such an increase in online revenues. OYO has started offering hotels the flexibility of not having to invest heavily in redoing the hotel to join the OYO platform, something that other budget hotel chains insist on. Therefore, the initial investment to join OYO is minimal. It has been focusing instead on standardizing service led components such as customer support and booking experience. The company helps ensure great experience for customers, with ease of search and a quick booking experience, highly competitive room prices as per market demand patterns, automated tools such as Artificial Intelligence powered chatbots to quickly resolve customer queries, loyalty programs and easy refund, if needed. Earlier this year OYO said that it is planning to add over 100 hotels in the US. The company will focus on adding more hotels in the states of Oregon, Washington, Texas, Oklahoma, Georgia and Florida. Texas continues to be the largest and fastest growing market for OYO in the US, while it also has a sizable concentration of hotels in Oregon, South and North Carolina, Florida & Georgia. The company also achieved a 48% growth in revenue from bookings on its own platform, such as the app, website, mobile web and call centers in Q4 2022 vs same period in 2021. OYO’s app saw the highest growth with a 99% surge in revenue from bookings in Q4 2022 vs same period in 2021. The company had earlier disclosed that its app is the second most downloaded travel app with over 100 million downloads globally. OYO has presence in over 35 countries globally. It owns a vacations home business in EU called OVH (OYO Vacation Homes) which operates legacy brands such as DanCenter, Belvilla & Traum-Ferienwohnungen. About OYO: OYO is a global platform that aims to empower entrepreneurs and small businesses with hotels and homes by providing full-stack technology products and services that aim to increase revenue and ease operations; bringing easy-to-book, affordable, and trusted accommodation to customers around the world. OYO offers 40+ integrated products and solutions to patrons who operate over 168,711 hotel and home storefronts in more than 35 countries including India, Europe and Southeast Asia, as of September 30, 2022. For more information, visit www.oyorooms.com. Disclaimer: Oravel Stays Limited is proposing, subject to applicable statutory and regulatory requirements, receipt of requisite approvals, market conditions and other considerations, to make an initial public offering of its equity shares (the “Equity Shares”) and has filed the Draft Red Herring Prospectus (“DRHP”) with the Securities and Exchange Board of India (“SEBI”). The DRHP is available on the website of SEBI at www.sebi.gov.in, websites of the Stock Exchanges, i.e., BSE Limited and National Stock Exchange of India Limited at www.bseindia.com and www.nseindia.com, respectively, and is available on the websites of the Global Coordinators and Book Running Lead Managers, i.e., Kotak Mahindra Capital Company Limited, J.P. Morgan India Private Limited and Citigroup Global Markets India Private Limited at www.investmentbank.kotak.com, www.jpmipl.com and www.online.citibank.co.in/rhtm/citigroupglobalscreen1.htm; the websites of the Book Running Lead Managers, i.e., ICICI Securities Limited, Nomura Financial Advisory and Securities (India) Private Limited, JM Financial Limited and Deutsche Equities India Private Limited at www.icicisecurities.com, www.nomuraholdings.com/company/group/asia/india/index.html, www.jmfl.com and www.db.com/India, respectively. Investors should note that investment in equity shares involves a high degree of risk and for details relating to the same, refer to the Red Herring Prospectus which may be filed with the Registrar of Companies in the future, including the section titled “Risk Factors”. Potential investors should not rely on the DRHP filed with SEBI for making any investment decision. The Equity Shares offered in the Fresh Issue (as defined in the DRHP) and the Offer for Sale (as defined in the DRHP) have not been and will not be registered under the U.S. Securities Act of 1933, as amended (the “Securities Act”) and, may not be offered or sold within the United States except pursuant to an exemption from, or in a transaction not subject to, the registration requirements of the Securities Act and applicable state securities laws. Accordingly, the Equity Shares are only being offered and sold (i) within the United States only to “qualified institutional buyers” (as defined in Rule 144A under the Securities Act) in transactions exempt from, or not subject to, the registration requirements under the Securities Act, and (ii) outside the United States in offshore transactions in reliance on Regulation S under the Securities Act and pursuant to the applicable laws of the jurisdictions where those offers and sales are made. There will be no public offering of the Equity Shares in the United States. Contact Details Anupriya +91 97911 63065 anupriya.d@oyorooms.com Company Website https://www.oyorooms.com/

August 07, 2023 11:00 AM Eastern Daylight Time

Gale Force Digital Technologies Dominates Local SEO with LocalForce

GaleForce Digital Technologies

Gale Force Digital Technologies, a leading software provider, dominates the competition with its proprietary search engine optimization software. Businesses looking to optimize their local search rankings can now do so with ease and affordability thanks to the advanced local search engine optimization software, LocalForce. With its powerful tools and trusted data sources, businesses of all sizes can quickly improve their online visibility and maximize their organic search results. LocalForce is designed to build a vast online presence for any business and make sure it is seen by as many potential customers as possible. It does this by providing an easy way to manage location data across hundreds of directory listings, map listings, and organic search results. This ensures that customers searching for products and services in a specific area will be able to find them easily. The application also offers access to trusted data sources from major websites that provide local citations. This means businesses can be confident that their location data is being made available from the most authoritative sources on the web. Other local SEO platforms can be costly and often overcharge for directory listings, but LocalForce ensures that marketing agencies and businesses pay a fair price for these authoritative, trusted listings. Location managers don’t have to worry about claiming multiple profiles or verifying data accuracy when using LocalForce, either. Its bulk editing features allow users to quickly manage one or thousands of locations at once with minimal effort or time investment. With features like these in place and regular improvements being made by the GaleForce team, LocalForce is poised to make further strides to permanently alter the SEO management landscape for good. About Gale Force Digital Technologies Headquartered in West Palm Beach, Florida, Gale Force Digital Technologies has been providing advanced media planning software, digital marketing tools, and other solutions since 2014. The products offered are GaleForceMedia, a media planning and buying tool; LocalForce, a local search management solution; ClickForce, a paid search advertising platform; SocialForce, a multi-platform management software for managing social profiles and scheduling posts; AdForce, a programmatic digital media buying solution; and ReForce, a proprietary review generation and reputation management platform. GaleForce is continually crafting and refining products to better serve its ever-growing client base. Contact Details Gale Force Digital Technologies Gale Force PR Department +1 866-233-8499 pr@galeforcedigital.com Company Website https://galeforcedigital.com/?utm_source=news_direct&utm_medium=pr&utm_campaign=localforce_08-04-23

August 04, 2023 08:30 AM Eastern Daylight Time

Human Rights Index: Ein Lichtblick für die Flüchtlingsarbeit in Indien

Human Rights Transparency Trust

Wir freuen uns die Einrichtung des Human Rights Index anzukündigen, einer Plattform, die darauf abzielt, das Bewusstsein für das komplexe Geflecht von Diskriminierung, Gewalt und Rechtsverletzungen zu schärfen, dem Flüchtlinge in Indien ausgesetzt sind. Der Schwerpunkt unserer Initiative wird auf der Aufklärung europäischer Journalisten, NGOs, politischer Entscheidungsträger, Unternehmen und Bürger über dieses drängende Problem liegen. Der Human Rights Index geht auf ein Kollektiv besorgter europäischer Bürger mit der gemeinsamen Vision einer Welt zurück, welche unabhängig von Nationalität oder ethnischem Hintergrund die Rechte jedes einzelnen Menschen respektiert und schützt. Unsere Mission ist es, ein Licht auf die Notlage von Flüchtlingen in Indien zu werfen, da dieses Problem weltweite Aufmerksamkeit erfordert. Trotz seines bunten kulturellen Gefüges und einer gemeinsamen Geschichte ist Indien, eines der bevölkerungsreichsten Länder der Welt, zu einem Schauplatz der systematischen Diskriminierung seiner Flüchtlingsbevölkerung geworden. Menschen, die Konflikt, Verfolgung und humanitären Krisen entflohen sind, sehen sich bei ihrer Ankunft in Indien oftmals neuen gewaltigen Herausforderungen ausgesetzt. Wir glauben an mehr als nur Bewusstseinsbildung. Wir möchten die vorherrschende Narrative hinterfragen, spürbaren Wandel herbeiführen und eine entscheidende Veränderung im Leben von Menschen in der Krise bewirken. Dabei steht Europa mit seinem langjährigen Engagement für Menschenrechte in unserem Zentrum. Diese Region zeichnet sich durch ihre Fähigkeit und Verantwortlichkeit aus, globale Politik und Praktiken zur Wahrung von Menschenrechten zu beeinflussen. Indem wir das Bewusstsein europäischer Bürger schärfen, können wir uns gemeinsam für Veränderungen einsetzen, welche den weltweiten Schutz von Flüchtlingen sichern. Um dieses Ziel zu verwirklichen, verfolgt der Human Rights Index eine Reihe von Strategien. Wir werden zuverlässige Daten zu den Lebensbedingungen, dem Rechtsstatus, dem Zugang zu grundlegenden Dienstleistungen und der allgemeinen Behandlung von Flüchtlingen in Indien vorlegen. Diese Daten werden das Rückgrat unserer Kampagne bilden und eine auf Tatsachen beruhende Grundlage für unser Vorhaben gewährleisten. Gleichzeitig werden wir die Kraft des Storytelling nutzen, um das Problem zu humanisieren. Durch das Teilen persönlicher Erfahrungen und Geschichten von Flüchtlingen möchten wir die geografische und kulturelle Kluft überbrücken sowie das Mitgefühl und Verständnis unseres Publikums vertiefen. Darüber hinaus wird sich der Human Rights Index aktiv an Aufklärungsarbeit beteiligen. Durch die Zusammenarbeit mit Schulen, Universitäten und Gemeindegruppen in ganz Europa wollen wir die Narrative der indischen Flüchtlingskrise in die Lehrpläne und Diskussionen von Gemeinden einfließen lassen. Zudem liegt uns die Förderung der aktiven Bevölkerungsbeteiligung am Herzen. Hierfür werden wir eine Plattform für europäische Bürger bereitstellen, über die sie durch Online-Kampagnen, Mittelbeschaffung und Freiwilligeneinsätze ihrer Solidarität mit Flüchtlingen in Indien Ausdruck verleihen können. Auch wenn wir uns des Ausmaßes der zu bewältigenden Aufgabe bewusst sind, glauben wir fest daran, dass wir durch Bewusstseinsbildung und Anregen eines Dialogs eine Welle des Wandels auslösen können, der schließlich zu einem mitfühlenderen und integrativeren Indien führen wird. Wir möchten Sie alle einladen, uns auf diesem Weg zu begleiten. Machen Sie mit! Geben Sie den Stimmlosen eine Stimme, zeigen Sie ihre Kämpfe auf und setzen Sie sich für ihre Rechte ein. Gemeinsam können wir etwas bewegen. Denn Menschenrechte sollten niemals eine Frage der Landkarte sein. Für weitere Informationen besuchen Sie bitte unsere Webseite auf www.hrindex.fund oder kontaktieren Sie unsere Pressestelle auf press@hrindex.fund. Informationen zum Menschenrechtsindex: Der Human Rights Index ist eine Plattform zur Bewusstseinsbildung über die komplexe Krise der Flüchtlinge in Indien. Sein Ziel ist es, auf die Geschichte der Diskriminierung und Gewalt aufmerksam zu machen, der religiöse und ethnische Minderheiten in Indien ausgesetzt sind. Durch Forschung und Aufklärungsarbeit sollen Menschenrechte gefördert und von Verfolgung betroffene Menschen unterstützt werden. Kontaktangaben Human Rights Index Presseteam +44 7854 421001 press@hrindex.fund The Human Rights Index is a platform dedicated to raising awareness about the complex crisis faced by refugees in India. Its mission is to bring attention to the history of discrimination and violence faced by religious and ethnic minorities in India. Through research and advocacy, it aims to promote human rights and support those affected by persecution. Contact Details Press Team +44 7584 421001 press@hrindex.fund

August 04, 2023 03:00 AM Eastern Daylight Time

Human Rights Index: Un faro para la defensa de los refugiados en la India

Human Rights Transparency Trust

Nos complace anunciar la creación del Human Rights Index, una plataforma destinada a concienciar sobre la compleja red de discriminación, violencia y violación de derechos a la que se enfrentan los refugiados en India. Nuestra iniciativa se centrará en educar a periodistas, ONG, responsables políticos, empresas y ciudadanos europeos sobre este acuciante problema. Arraigado en un colectivo de ciudadanos europeos preocupados, el Índice de Derechos Humanos nace de una visión compartida de un mundo que respeta y salvaguarda los derechos de todos los seres humanos, independientemente de su nacionalidad u origen étnico. Nuestra misión es arrojar luz sobre la difícil situación de los refugiados en la India, un problema que exige atención mundial. A pesar de su vibrante tapiz cultural y su historia compartida con los países vecinos, India, una de las naciones más pobladas del mundo, se ha visto sometido a una discriminación sistémica contra su población refugiada. Las personas que huyen de conflictos, persecuciones y crisis humanitarias se enfrentan a menudo a una nueva serie de retos formidables a su llegada a la India. Creemos en algo más que en la concienciación; estamos comprometidos a cuestionar la narrativa predominante, impulsar cambios tangibles y marcar una diferencia significativa en las vidas de las personas afectadas por esta crisis. Europa, con su antiguo compromiso con los derechos humanos, es nuestro principal objetivo. Es una región con capacidad y responsabilidad para influir en las políticas y prácticas mundiales que defienden los derechos humanos. Concienciando a los ciudadanos europeos, podemos abogar colectivamente por cambios que garanticen la protección de los refugiados en todo el mundo. Para alcanzar este objetivo, Human Rights Index empleará una serie de estrategias. Presentaremos datos fidedignos sobre las condiciones de vida de los refugiados, su situación legal, el acceso a servicios esenciales y el trato general que reciben en la India. Estos datos constituirán la columna vertebral de nuestra campaña, garantizando una base factual para nuestra defensa. Al mismo tiempo, aprovecharemos el poder de la narración para humanizar el tema. Al compartir las experiencias e historias personales de los refugiados, pretendemos salvar la brecha geográfica y cultural, fomentando la empatía y la comprensión entre nuestro público. Además, Human Rights Index participará activamente en actividades de divulgación educativa. En colaboración con colegios, universidades y grupos comunitarios de toda Europa, nuestro objetivo es tejer el relato de la crisis de los refugiados indios en los planes de estudio y los debates comunitarios. Por último, nos apasiona promover la participación activa de los ciudadanos. Para ello, ofreceremos una plataforma para que los ciudadanos europeos muestren su solidaridad con los refugiados en la India a través de campañas en línea, recaudación de fondos y oportunidades de voluntariado. Aunque reconocemos la magnitud de la tarea que tenemos entre manos, creemos firmemente que concienciando y suscitando el diálogo podemos encender una ola de cambio que, en última instancia, conduzca a una India más compasiva e integradora. Invitamos a todos a unirse a nosotros en esta misión. Apóyennos. Amplifique las voces de los que no son escuchados, arroje luz sobre sus luchas y defienda sus derechos. Juntos podemos marcar la diferencia. Porque los derechos humanos nunca deben ser una cuestión de geografía. Para más información, visite nuestro sitio web www.hrindex.fund o póngase en contacto con nuestra oficina de prensa en press@hrindex.fund. Acerca de Human Rights Index: Human Rights Index es una plataforma dedicada a sensibilizar sobre la compleja crisis a la que se enfrentan los refugiados en India. Su misión es llamar la atención sobre la historia de discriminación y violencia que sufren las minorías religiosas y étnicas en India. Mediante la investigación y la defensa, pretende promover los derechos humanos y apoyar a los afectados por la persecución. Información de contacto Human Rights Index Equipo de prensa +44 7854 421001 press@hrindex.fund The Human Rights Index is a platform dedicated to raising awareness about the complex crisis faced by refugees in India. Its mission is to bring attention to the history of discrimination and violence faced by religious and ethnic minorities in India. Through research and advocacy, it aims to promote human rights and support those affected by persecution. Contact Details Press Team +44 7584 421001 press@hrindex.fund

August 04, 2023 03:00 AM Eastern Daylight Time

Human Rights Index : un guide pour la défense des réfugiés en Inde

Human Rights Transparency Trust

Nous avons le plaisir d’ annoncer la création du Human Rights Index (index des droits humains), une plateforme de sensibilisation au réseau complexe de discriminations, violences et violations des droits auquel sont confrontés les réfugiés en Inde. Notre initiative sera axée sur la formation des journalistes européens, des ONG, des décideurs politiques, des entreprises et des citoyens lambda de ce continent sur cette question urgente. Issu d’un collectif de citoyens européens préoccupés par cette question, le Human Rights Index est né d’une vision commune d’un monde qui respecte et protège les droits de tout être humain, quelle que soit sa nationalité ou son origine ethnique. Nous nous sommes fixé pour mission de mettre en lumière la situation difficile que vivent les réfugiés en Inde, un problème qui requiert l’attention du monde entier. En dépit de sa riche mosaïque culturelle et de son histoire commune avec les pays voisins, l’Inde, l’une des nations les plus peuplées du monde, a connu une discrimination systémique à l’encontre de la population de ses réfugiés. Les personnes qui fuient les conflits, les persécutions et les crises humanitaires sont souvent confrontées à une nouvelle série de défis de taille lorsqu’elles arrivent en Inde. Nous voyons plus loin que la simple sensibilisation; nous nous engageons à remettre en question le discours dominant, à provoquer des changements concrets et à améliorer sensiblement la vie des personnes touchées par cette crise. Forte de son engagement de longue date en faveur des droits humains, l’Europe est notre objectif principal. C’est une région qui a la capacité et la responsabilité d’influencer les politiques et les pratiques mondiales de défense des droits humains. En sensibilisant les citoyens européens, nous pouvons collectivement plaider en faveur de changements qui garantissent la protection des réfugiés dans le monde entier. Pour y parvenir, le Human Rights Index va utiliser toute une gamme de stratégies. Nous présenterons des données crédibles sur les conditions de vie des réfugiés, leur statut juridique, leur accès aux services essentiels et la façon dont ils sont traités dans l’ensemble en Inde. Ces données constitueront la colonne vertébrale de notre campagne et garantiront une base factuelle pour notre plaidoyer. Parallèlement à cela, nous utiliserons la force du récit pour humaniser la question. En communiquant les expériences et les histoires personnelles des réfugiés, nous visons à combler le fossé géographique et culturel, en encourageant l’empathie et la compréhension de notre public. Par ailleurs, le Human Rights Index s’engagera activement dans des programmes pédagogiques. La collaboration avec des écoles, des universités et des groupes communautaires dans toute l’Europe doit nous permettre d’intégrer le récit de la crise des réfugiés en Inde dans les programmes éducatifs et les discussions communautaires. Enfin, nous tenons tout particulièrement à promouvoir la participation active des citoyens. À cette fin, nous fournirons une plateforme permettant aux citoyens européens de montrer leur solidarité avec les réfugiés en Inde par le biais de campagnes en ligne, de collectes de fonds et d’occasions de faire du bénévolat. Bien que conscients de la tâche gigantesque à accomplir, nous sommes fermement convaincus qu’en sensibilisant l’opinion et en entamant le dialogue, nous pouvons provoquer une vague de changements qui conduira, à terme, à une Inde plus compatissante et plus inclusive. Nous vous invitons tous à vous joindre à nous pour accomplir cette mission. Soyez à nos côtés. Amplifiez les voix de ceux que l’on n’entend pas, mettez leurs luttes en lumière et défendez leurs droits. Ensemble, nous pouvons faire la différence. Parce que les droits humains ne devraient jamais varier d’une région du globe à une autre. Pour en savoir plus, veuillez visiter notre site à l’adresse www.hrindex.fund ou contacter notre service de presse à l’adresse press@hrindex.fund. À propos du Human Rights Index: Le Human Rights Index est une plateforme dédiée à la sensibilisation à la crise complexe que traversent les réfugiés en Inde. Il a pour mission d’attirer l’attention sur l’histoire des discriminations et des violences auxquelles sont confrontées les minorités religieuses et ethniques en Inde. En s’appuyant sur la recherche et le plaidoyer, il vise à promouvoir les droits humains et à aider les personnes victimes de persécutions. Coordonnées de contact Human Rights Index Équipe de presse +44 7854 421001 press@hrindex.fund The Human Rights Index is a platform dedicated to raising awareness about the complex crisis faced by refugees in India. Its mission is to bring attention to the history of discrimination and violence faced by religious and ethnic minorities in India. Through research and advocacy, it aims to promote human rights and support those affected by persecution. Contact Details Press Team +44 7584 421001 press@hrindex.fund

August 04, 2023 03:00 AM Eastern Daylight Time

Siyata Mobile Bolsters Leadership To Capitalize On Multi-Billion Dollar Push To Talk Over Cellular Market With The Appoint Of AT&T’s Doug Clark

Siyata Mobile Inc.

By Faith Ashmore, Benzinga Siyata Mobile (NASDAQ: SYTA), a leading provider of Push-to-Talk over Cellular (PoC) devices and cellular signal booster systems, has just announced a significant development. The company has appointed Doug Clark, an industry veteran with over 20 years of experience at AT&T (NYSE: T), as its new Assistant Vice President of Sales and Marketing. In his previous role at AT&T, Clark served as the Assistant Vice President for FirstNet, which is a nationwide wireless communications network designed specifically for first responders and the public safety community. His responsibilities included overseeing the State Outreach and Consultation organization to ensure cellular connectivity for first responders across all 56 U.S. states and territories. Clark also served as the National Director of AT&T's Advanced Application Solutions, where he successfully increased sales of strategic Internet of Things (IoT) and mobile dispatching solutions. He led high-performing teams that achieved consistent revenue growth in areas such as Mobile Unified Communication, fleet management, forms automation, and AT&T's Enhanced Push to Talk portfolio. With the appointment of Doug Clark, Siyata Mobile gains a seasoned professional who brings extensive industry knowledge and expertise in sales and marketing. This move reflects Siyata Mobile's commitment to driving growth and innovation in the rapidly evolving field of Push-to-Talk over Cellular devices and cellular signal booster systems. Marc Seelenfreund, CEO of Siyata, shared, “Doug brings a wealth of business development and sales experience, specifically in the public safety and emergency management spaces to Siyata that will be extremely beneficial as we continue to grow and scale our business. We are strengthening and expanding the depth of our management bench to capitalize on the timely awareness of need and rapidly increasing adoption of safety communication systems. Doug joins us from FirstNet, which was one of our earliest collaborators, where he served as a leader on the FirstNet team for years. We are committed to improving communications in public safety and further developing our relationship with FirstNet. Doug is the ideal candidate to help us achieve our objectives in this important space.” This update follows the July announcement of the company’s largest SD7 purchase order of approximately $1.4 million. The SD7 handsets are approved for use by all major U.S. wireless carriers, and new orders continue to increase due to the demand for Push-to-Talk Over Cellular Handsets. Siyata announced its aggregate revenue at the time was approximately $6 million. The recent purchase order is an add-on to the string of deals Siyata Mobile has been securing throughout the year. On June 1st, 2023, for example, the company received an order for $1.2 million for its UV350 In-Vehicle Devices and ‘Siyata Real Time View’ service. Four days later, on June 5th, 2023, Siyata received orders for $400,000 in aggregate revenue for its SD7 Handsets and VK7 Vehicle Kits. It is clear that Clark has paid attention to Siyata’s growth and is excited about his addition to the team. Clark shared, “Having worked with public safety for 15 years, and involved in Push-to-Talk over Cellular and FirstNet since inception, I am excited to be joining Siyata which is a leading mission critical solution partner in the PTT space. Siyata understands public safety operations and is building solutions to transform public safety communications. Siyata is clearly a game changer in the PTT and body cam markets with its current SD7 and SD7+ Handsets, and its future roadmap is very impressive and a further testimony to their understanding of first responder communications. These innovative solutions on FirstNet provide clear benefits for first responders and for enterprise customers. I am proud to continue my career with such a public safety-focused innovation partner.” Click here to learn more. Siyata Mobile Inc. is a B2B global vendor of next-generation Push-To-Talk over Cellular devices, cellular booster systems, and video monitoring solutions. Its portfolio of in-vehicle and rugged devices enables first responders and enterprise workers to instantly communicate, over a nationwide cellular network of choice, to increase situational awareness and save lives.Its portfolio of enterprise-grade and consumer cellular booster systems enables first responders and enterprise workers to amplify cellular signals in remote areas, inside structural buildings where signals are weak, and within vehicles for the maximum cellular signal strength possible.For its video monitoring system, Siyata integrates software that we license with off-the-shelf hardware providing our customers with an integrated advanced camera system for management and visual monitoring of their fleet vehicles. This post contains sponsored content. This content is for informational purposes only and not intended to be investing advice. Contact Details Brett Maas +1 800-215-7015 SYTA@haydenir.com

August 02, 2023 09:00 AM Eastern Daylight Time

Doceree collaborates with global marketing experts in an industry-first talk show ‘The Next Marketing with HJ’

Doceree Inc

Doceree, the leading global platform for HCP programmatic marketing, today launches the first season of its brand-new talk show- ‘The Next Marketing with HJ’, a refreshing knowledge-first series for potential and practising pharma marketers. Demystifying the global best practices in healthcare marketing, Doceree aims to provide informative and engaging content to the young marketers in the most candid and intelligible form. The launch of The Next Marketing with HJ series coincides with the rise of unprecedented innovation and competition in the marketing world today. As new-age marketers strive each day to achieve the most from their sought-after and captivating marketing campaigns, the show arrives just in time to provide them with the secrets of successful marketing. Released today on Doceree’s YouTube channel, The Next Marketing with HJ features Harshit Jain MD as the show host, fostering dialogue and knowledge-exchange with global experts who share exceptional insights and experiences from their marketing journeys, engaging in compelling discussions that can potentially captivate young audience and provide a holistic view of the multi-faceted advertising and pharma marketing industry. Harshit Jain being a healthcare innovator himself, has been actively driving transformation across the globe with his life-changing, creative and sustainable marketing ideas. He is a celebrated global marketer, an inspiring entrepreneur, an international speaker, and a published author who recently launched his book ‘ The Next Marketing-To Healthcare Professionals ’. Harshit’s passion for going beyond the creative thresholds and redefining marketing campaigns to augment global healthcare outcomes, makes him the perfect host for the show. Speaking on the launch of the show, Harshit Jain says, “Being interviewed multiple times myself, it fills me with excitement to now sit on the other side. I am extremely excited to exchange experiences with some of the most skilful and seasoned personalities from the healthcare and marketing ecosystem. The brand-new knowledge-exchange series not only promises to deliver empowering conversations around pharmaceutical marketing, but also narrates some extremely interesting untold stories that marketers can relate with and gain greatly from.” As renowned marketing stalwarts from across the world grace the show, Harjot Singh, Global Chief Strategy Officer, McCann Worldgroup, talks about his experience of being on the show and says, “ Shows like this expand our understanding of the industry and provide a unique perspective. I have really enjoyed being part of it.” Another expert, Ritesh Patel, Senior Partner - Global Digital Health, FINN Partners expresses, “ My interaction with Harshit is not only refreshing in terms of knowledge sharing but also insightful for those who want to have an in-depth understanding of pharmaceutical marketing ”. With an interesting content palette--ranging from Creative Innovation in marketing to Digital Literacy and the use of Data & Analytics in advertising, to adoption of Point-of-Care Messaging and Omni-channel Marketing —the show brings to light some new-age tips and tricks for marketers from experts like Nancy Phelan, Omnichannel Activation Lead, Indegene, George C.D Griffith, Executive Vice President-Omnichannel Strategy, Relevate Health, among others. The first episode of the show, featuring Harjot Singh, Global Chief Strategy Officer, McCann Worldgroup, disentangles the dichotomy between ‘Magic & Maths’ and further reveals the value of ‘authenticity’ for brands to stay relevant in today’s digital age. The show takes some hilarious twists with the guest sharing funny anecdotes about their marketing journey, thereby giving the marketers of today an opportunity to witness the industry from an unfiltered lens. Episode 01 I The Next Marketing With HJ: https://youtu.be/frJ4y4CfaNs Show Teaser: https://www.youtube.com/watch?v=ARXWFOu4y64&ab_channel=Doceree About Harshit Jain MD: A marketer, an entrepreneur, and a doctor- Harshit Jain MD, has been working towards introducing creative and innovative ways for pharmaceutical brands to reach Healthcare Professionals globally through his venture Doceree, and has established himself as a successful storyteller and change-maker through creative campaigns- The Immunity Charm, Noon Assembly, Blouse Door, etc. Opening doors into a new world marketing, Jain recently authored a book ‘ The Next Marketing-To Healthcare Professionals’ on Point-of-Care Marketing, and is now ready to build a new home for industry best learnings and conversations on the Future of Marketing through his show- ‘The Next Marketing with HJ'. About Doceree: Doceree is a global platform building unprecedented solutions for healthcare professional (HCP) programmatic marketing with proprietary data tools. It facilitates messaging between life sciences brands and HCPs through an extensive global network of digital endemic and point-of-care platforms to programmatically deliver personalized communications to HCPs and transparent marketing campaign metrics at scale. To learn more, visit www.doceree.com. Contact Details Doceree Inc Tanya Singh +91 70420 89805 tanya.singh@doceree.com Company Website https://doceree.com/us/

August 01, 2023 08:56 AM Eastern Daylight Time

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MultiversX and the "Lucian Blaga" University Unveil a New Academic Initiative

STORM Partners

Since ancient times, up to the very present, education has been and remains one of the essential pillars of any society, ensuring its progress and development, fostering innovation, and directly contributing to the well-being of its individuals. In the current context of rapid technological advancement, education plays a crucial role in equipping the society for the challenges and opportunities of the digital era. A 2022 report published by SlashData, a company that specializes in analyzing the developer economy, highlights that developers with 6 to 10 years of experience show the highest openness to work in the blockchain industry. Even though some of them are not yet seasoned enough to work in this industry, developers with less than 5 years of experience are not only interested in the technology, but they are actively seeking to learn and make a move into the field. Consequently, one of the key factors in encouraging the adoption of blockchain technology in general, and the MultiversX network in particular, could be attracting developers from the early stages of their careers, even from their university years. To foster such an environment, MultiversX has partnered with the “Lucian Blaga” University of Sibiu (ULBS), Romania, joining five other local companies that will financially and educationally support the initiative aimed at nurturing talented young individuals in this field. Starting this autumn, the Faculty of Economic Sciences at ULBS will introduce a new undergraduate programme with an innovative and modern approach, called “Business Informatics”. This university program will be taught exclusively in English, by qualified professors, as well as specialists and entrepreneurs from the field. The specialization will offer 30 tuition-free spots for students, of which 10 spots will be state-subsidized and 20 by the 6 companies involved in this initiative. As part of the collaboration between MultiversX and ULBS, students will have the opportunity to study the “Blockchain and FinTech Applications” course during the second semester of their third academic year. This will enable them to immerse themselves in the comprehensive understanding of the MultiversX blockchain network and explore decentralized applications within the ecosystem. "Blockchain technology facilitates access to financial instruments and other digital services to anyone, anywhere in the world, while offering other advantages, such as censorship resistance, composability, high performance and cost-effectiveness. On the path to an economy based on this technology and its adoption, we fully understand the importance and necessity of high-quality educational initiatives. Education is the key that supports individual development while connecting us to the innovative potential of young people, who will become the architects of the new internet economy." stated Beniamin Mincu, CEO of MultiversX. The course dedicated to MultiversX will consist of 2 hours of lectures and 2 hours of lab work per week, for a total period of 14 weeks. Students will have the opportunity to gain both theoretical and hands-on knowledge directly from the MultiversX team members, who will be actively involved in the educational process. “The partnership between the Faculty of Economic Sciences of “Lucian Blaga” University of Sibiu and MultiversX contributes to the development of higher education adapted to the challenges of the digital age in studying and applying emerging technologies in economics and business, preparing students for successful careers in a changing world. Through this collaboration, both parties, students and teachers alike, will together build knowledge and innovations that can have a significant impact on society and the global economy. MultiversX demonstrates a strong commitment to education through active engagement, and this bridge between academia and business can bring mutual benefits. On the one hand, the faculty benefits from know-how through the experience of a technology leader, which enhances the quality of education offered to students. On the other hand, MultiversX benefits from opportunities for applied research and attracting new talent, contributing to the development and advancement of the technology industry.” said Assoc. Prof. Eduard Stoica, Ph.D., Vice-Dean / Faculty of Economic Sciences. This joint initiative opens new horizons and aims to shape generations of leaders ready to face the challenges of the future. The collaboration is part of MultiversX’s wider effort to contribute to the development of the entire blockchain industry. In order to stimulate the adoption within a segment that naturally exhibits an interest in new technologies, a series of other activities and events are planned. Demos, hackathons, as well as guides and other educational materials, are all intended to onboard enthusiastic young minds into the MultiversX ecosystem. About the Faculty of Economic Sciences After more than three decades of higher education in economics in Sibiu, the Faculty of Economics of the "Lucian Blaga" University of Sibiu stands among the best economics faculties in Romania, according to international rankings. This recognition of the value of higher education in economics in Sibiu is the result of a permanent development and consolidation activity, in which students, graduates, professors, institutional partners and companies were equally involved, as well as of a favorable management context within the university. About MultiversX MultiversX is a highly scalable, secure and decentralized blockchain network created to enable radically new applications, for users, businesses, society, and the new metaverse frontier. Distributed by STORM Partners. Contact Adrian Bono for interviews and quotes -adrian.bono@storm.partners or telegram @STORMPartners Contact Details Dan Voicu, Head of Communications dan.voicu@multiversx.com

August 01, 2023 06:00 AM Eastern Daylight Time

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Hispanic Marketing in the US: Going Beyond Bilingual Websites

Hispanic Market Advisors®

– Hispanic Market Advisors, a leading digital marketing agency specializing in Hispanic marketing strategies, including Spanish search engine optimization ( Spanish SEO ), email marketing, SMS/MMS text marketing, and Facebook advertising, is excited to announce its latest groundbreaking approach to connecting businesses with the ever-growing Hispanic community in the United States. With the Hispanic market’s undeniable impact on the nation’s economy, it has become more crucial than ever for businesses to engage and resonate with this influential demographic. Traditionally, many businesses have focused their Hispanic marketing efforts solely on creating bilingual websites. While having a bilingual website is an essential first step in reaching Spanish-speaking audiences, Hispanic Market Advisors understands that truly connecting with the Hispanic community requires a deeper and more comprehensive approach. By going beyond bilingual websites, Hispanic Market Advisors has developed a multifaceted Hispanic marketing strategy that encompasses cultural relevance, personalized content, and targeted advertising campaigns. This innovative approach recognizes the diversity within the Hispanic community, acknowledging that each subsegment has distinct cultural preferences, values, and behaviors. “ We are thrilled to introduce our new approach to Hispanic marketing in the US,” said Mr. Aroca. “Our team has spent years not only researching and understanding the intricacies of the Hispanic market but also living them within our ecosystem, and we are confident that our comprehensive strategy will help businesses build meaningful and long-lasting connections with this dynamic demographic.” Sebastian Aroca, MIB President of Hispanic Market Advisors Hispanic Market Advisors’ approach includes: Cultural Relevance: Recognizing the diverse backgrounds within the Hispanic community, the agency helps businesses tailor their messages to resonate with specific subsegments. This cultural relevance ensures that marketing efforts are authentic, relatable, and respectful of different traditions and customs. Personalized Content: By creating content that speaks directly to the interests and needs of the target audience, businesses can establish a genuine connection with Hispanic consumers. This content may come in various languages and various forms such as video content for YouTube #Shorts, but the idea is that this personalization fosters trust and loyalty, leading to increased brand engagement. Targeted Advertising Campaigns: Hispanic Market Advisors employs data-driven strategies to identify the most effective channels for reaching the desired Hispanic audience. From social media to search engine marketing, the agency maximizes ROI by delivering targeted messages to the right people at the right time. Inclusive Customer Experience: The agency emphasizes the importance of providing an inclusive customer experience that spans beyond the website. From live chat support involving AI to social media interactions, businesses are encouraged to make their Hispanic audience feel valued and understood at every touchpoint. Hispanic Market Advisors firmly believes that businesses that embrace this comprehensive approach to Hispanic marketing will gain a competitive advantage in the US market. As the Hispanic population continues to grow and wield substantial purchasing power, forward-thinking companies are seizing the opportunity to build strong relationships with this influential demographic. To learn more about Hispanic Market Advisors’ innovative approach to Hispanic marketing in the US, please visit www.hispanicmarketadvisors.com and complete this form to discuss opportunities. About Hispanic Market Advisors: Hispanic Market Advisors is a leading digital marketing agency that specializes in helping businesses connect with the Hispanic community in the United States. With a team of seasoned experts and a deep understanding of Hispanic culture, the agency delivers data-driven strategies and personalized campaigns to drive engagement and foster lasting relationships with this diverse demographic. For media inquiries, please contact: Sebastian Aroca, MIB President, Hispanic Market Advisors sebastian@hispanicmarketadvisors.com Tel. (305) 677-0651 Contact Details Hispanic Market Advisors® Sebastian Aroca +1 305-677-0651 sebastian@hispanicmarketadvisors.com Company Website https://www.hispanicmarketadvisors.com/

July 31, 2023 02:40 PM Eastern Daylight Time

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