News Hub | News Direct

Communications

Advertising Communications Graphic Design Internet Marketing Media Publishing SEO
Article thumbnail News Release

NaRaYa Partners with PChome to Expand into the Taiwanese Online Market

NaRaYa

‘NaRaYa,’ a leading lifestyle brand that manufactures and retails handbags and accessories to customers worldwide, has partnered with PChome, one of Taiwan's most prominent eCommerce platforms to bring its products to Taiwanese consumers. This collaboration with PChome will provide Taiwanese customers with easy access to NaRaYa's products with convenient logistics, as well as special promotions available exclusively on the platform. NaRaYa is a leading Thai brand with over 15 branches worldwide. Headquartered in Bangkok, Thailand, NaRaYa's products are handmade and produced by skilled local artisans from Thailand, where it is meticulously crafted using high-quality materials to offer exemplary products at reasonable prices. The company is constantly developing products to meet the ever-changing needs of consumers, and it also supports growth and economic development in local communities through job creation opportunities. "As our customer base in Taiwan continues to grow, we see huge potential in this market. This business partnership with PChome will allow us to expand our reach to the Taiwanese market, giving customers more choices and convenience for their shopping experiences. In addition, this partnership will also provide us with a platform to market and sell our products, enhancing brand awareness among Taiwanese consumers,” said Pasin Lathouras, Chief Corporate Strategy Officer of NaRaYa. Lathouras added, "With PChome as our trusted partner, NaRaYa is determined to expand our presence in this market and offer customers the best product and experience we can." “We are very excited about this partnership; Thai products are attractive by their great design, quality, and price, our goal is to bring Thai products to Taiwanese consumers, and we are glad that NaRaYa trusts us to offer their products through our platforms. With our well-known presence and strong technological foundation in Taiwan market, we believe NaRaYa is a perfect fit for us. This, in turn, will also assist NaRaYa in reaching more customers in Taiwan; it's a win-win situation," said Sam Tsai, Managing Director of PChomeThai. Highlights of the partnership: • NaRaYa products are now available on PChome in Taiwan • Expansion of NaRaYa’s business in the Taiwanese market • Smooth logistics and seamless payment services & buyer protection policy • Special promotions available exclusively on the PChome platform For international partnership inquiries with NaRaYa, please get in touch with our export team at export@naraya.com About NaRaYa NaRaYa is a leading Thai brand with an extensive portfolio of products that appeal to a wide range of customers, including handbags, clothes, and accessories. Founded in 1989, NaRaYa has grown into one of the most well-known Thai brands, with over 15 branches worldwide. NaRaYa and its sub-brands are committed to producing high-quality products at affordable prices while supporting various social causes and local communities and pursuing a sustainable business to reduce its environmental impact. For more information about NaRaYa, please visit http://www.naraya.com/ About PChome Online & PChomeThai The largest eCommerce group in Taiwan which was established in 1996 and publicly listed on Taiwan stock market in 2005 (stock symbol 8044.TWO) offers comprehensive eCommerce, logistics and FinTech services in Taiwan market. Operates 254,000 square meter warehouses and provides delivery service within 24 hours after an order is placed in the whole island-wide and delivery within 6 hours in the great Taipei area. In 2015, PChome Thai was established as a joint venture with Cal-Comp Electronics, a listed company in Thailand. PChomeThai ThaiShopping Service, is an overseas shopping service which dedicating in providing Thai products to Taiwanese consumers, with a full Chinese interface, direct fright free shipping from Thailand to Taiwan when an order reaches 490 THB. For more information about PChome, please visit https://www.pchome.co.th/tw Contact Details NaRaYa export@naraya.com Company Website https://www.naraya.com/

March 06, 2023 09:30 PM Eastern Standard Time

Image
Article thumbnail News Release

Minuteman Press Franchise in Naples, FL Shares Growth Strategies, Overcomes Hurricane Ian

Minuteman Press International Inc

David Ogden purchased the Minuteman Press franchise in Naples, Florida, in January 2021. In the two years since the purchase, David has successfully grown the business by expanding high-demand products and services as well as the key acquisition of independent printing business Sunbelt Printing in September 2022. David says, “The resulting sales growth in business after bringing Minuteman Press and Sunbelt Printing together is over 400% year-over-year.” Around the same time as the acquisition and planned relocation to a new 4,100 sq. ft. facility, Hurricane Ian hit Florida on September 28, 2022. David shares, “What an experience. I purchased Sunbelt Printing and found a new building to move into. The movers were scheduled to get us moved on September 28, 2022. It turns out it was the same day Hurricane Ian hit the Naples/Ft. Meyers area. Needless to say, the move was postponed, and all of our original planning was out the window. Finding contractors to get the electricity where we needed it and all the other moving parts involved had to be reorganized and rescheduled.” David continues, “We did it, and it took more time and patience than I expected, but we finally succeeded and are now in our 4,100-square-foot facility. We have grown really fast since the move and the acquisition, so it’s a good thing we were able to overcome Hurricane Ian and complete the move.” Today, Minuteman Press in Naples is located at 771 Airport Rd. N., Units 4 & 5, Naples, FL 34104. Journey from Cairo, Egypt to Naples, FL David Ogden first moved to Naples in 2013. He shares, “I owned a printing company in Cairo, Egypt, while my family and I lived there. When we left in 2013 and moved to Naples, I still owned the printing company in Egypt, and my brother-in-law took over day-to-day management. Today, I own Minuteman Press in Naples as well as two other companies not in the printing industry.” As someone with experience in the printing industry and as a business owner, David explains why he chose to join the Minuteman Press franchise family: “I chose Minuteman for several reasons. First, it was an existing franchise and a ‘fixer-upper.’ I also liked the company's history, the clear and present franchise support, and of course, their capped royalty structure. Finally, I knew from the day I started the training program for new owners with Mike Jutt and Pete Taglino that I had made the right decision and Minuteman Press was the right franchise brand for me.” David continues, “I did my homework before buying Minuteman Press in Naples, and I talked to many existing owners. All of them agreed the support received from Minuteman Press International was outstanding. After purchasing the business and when the paper supply chain issues occurred, it shook me at first. But then I had a great conversation with our Regional VP Larry Trimble, who helped put it in perspective and provided guidance. From that day forward, I have taken the ‘failure is not an option’ approach, and it has worked out great. I have fantastic support from our regional rep Mark Geller, and Larry Trimble. They are part of our team, know my business well, and are part of our success.” 3 Keys to Growing the Business David highlights the following three key ways he has grown the business over the past two years: Providing high-demand products and services, including direct mail. “ We have a large direct mail customer that does 6-10K pieces of first-class mail per day with us. We also have many smaller customers that do various-size mailings and Every Door Direct Mail (EDDM) postcards. Mailing is about 20% of our business and a fast growth area, and so we are investing in direct mail even further with new equipment.” Listening to clients and meeting their needs. “I make time to meet and talk to customers at our front desk. I always ask new customers, ‘What other kind of printing do you use?’ About 70% of the time, I discover new potential business. For example, our very large direct mail customer came from asking that one simple question, which added $30K per month in new revenue.” Learning from other owners by attending the Minuteman Press World Expo. “I learned a great deal at the Minuteman Press World Expo last year and took those ideas back to my team. As a result, we have increased a lot of central facility work, which has benefited our business's overall mix. One of the best takeaways from the Expo was the President’s Million-Dollar Owners panel, where successful owners from all across Minuteman Press answer questions from other franchisees. I sat and listened to every one of them talking about buying independent printers and merging them into their own businesses. I decided then and there to go home and buy another printer. Six weeks later, I purchased Sunbelt Printing.” Acquisition of Sunbelt Printing The acquisition of Sunbelt Printing certainly proved to be a huge boost for Minuteman Press in Naples. David shares, “Minuteman Press sends out regular mailings to independent printers asking them if they have a plan to retire or have an exit strategy, and they explain the benefits of selling their business with the help of Minuteman Press International. The owner of Sunbelt Printing was looking to sell and was ready to retire. After many meetings with that owner and weeks of negotiating, I bought Sunbelt Printing and merged that business into my existing business. Both were about equal in revenue per month at the time of the merger, and as I said previously, the resulting growth in business after bringing the two together is over 400% year-over-year.” David continues, “Our regional rep Mark Geller helped coordinate and execute the merger of the two businesses. He also helped us with specialty contractors to get equipment like large cutters moved and re-installed. In addition, Mark regularly helps me train new employees.” What’s next for David Ogden and Minuteman Press in Naples? David answers, “We are excited to keep serving our clients with high quality printing, marketing, and mailing services. I love building relationships with our customers and look forward to continuing to grow together. I’m also in talks with another independent printer about buying their business. We will see where that leads us.” Minuteman Press in Naples is located at 771 Airport Rd. N., Units 4 & 5, Naples, FL 34104. For more information, visit their website: https://minuteman.com/us/locations/fl/naples/ Learn more about #1 rated Minuteman Press franchise opportunities and read Minuteman Press franchise reviews at https://minutemanpressfranchise.com Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

March 06, 2023 10:00 AM Eastern Standard Time

Image
Article thumbnail News Release

ZICIX+CTIP-FII RECEIVES NOTICE TO PROCEED FROM PROJECT OWNER TO START THE $20 MILLION SENIOR CITIZENS RESIDENCE PROJECT IN NEWARK, NEW JERSEY

Zicix Corporation

McapMediaWire -- Zicix Corporation’s (OTC Pink: ZICX) Chairman, Mr. William A. Petty has received a progress report from its ZICIX President, Mr. Fernando M. Sopot that ZICIX+CTIP-FII has been issued a Notice To Proceed (NTP) to start the development of the $20 million Senior Citizens Residence Project located at 861-869 Clinton Avenue, (Block 3016/Lot 25), Newark, New Jersey 07108. ZICIX+CTIP-FII in its capacity as the Project Developer accepted the NTP from the Project Owner, the International Federation of Chaplains, Inc. (IFCI) to start its development works as mandated in their contract. ZICIX+CTIP-FII in its capacity as the Project Developer is expected to mobilize all the participants in the Project which includes the architectural and engineering firm, the structural engineers, and other consulting firms involved in the specialty works. ZICIX+CTIP-FII, role, obligations and responsibilities are defined in the contract between the Project Owner and ZICIX+CTIP-FII. By technical definition, Project Developer is a professional firm, that manages the operation of a project, by being the lead of an oversight team, conducting research and creating plans that best suit the needs of the Project. Its role begins from assisting IFCI to create a vision for the property until the Project is completed and turned over to IFCI. In addition, the Project Developer creates and proposes to the Project Owner, the right financial structure for the Project. In its capacity as the Financial Engineer for the Project, ZICIX+CTIP-FII will work alongside the Architectural and Engineering Design Group, the Construction Management Group, and the General Contractor, to research, develop project activities, schedules, and regular progress reports, including negotiating with other strategic investors/partners and a lender the right financial structure for the project, making sure that the terms and conditions are reasonable and acceptable to the Project Owner. ZICIX+CTIP-FII will supervise the development team daily to execute assigned tasks within set deadlines and adherence to the budget. ZICIX+CTIP-FII will act as the primary contact for the Project Owner’s queries and concerns. The role and responsibilities are further defined as follows: Expected Participants in the Project The other participants in this Project with ZICIX+CTIP-FII as the lead team includes WSM & Partners, providing A & E services, Integra Consultants, a structural engineering consultant, Arco and Jayeff Engineering Co. providing construction management services, and another group that is expected to join as the General Contractor, the China Construction America, Inc., a wholly owned company by China State Construction and Engineering Corporation (CSCEC) rated as top 5 largest international construction company by the Engineering News Record (ENR) What does “Senior Housing” mean? Senior Housing is housing that is suitable for the needs of an aging population. It ranges from independent living to 24-hour care. In senior housing there is an emphasis on safety, accessibility, adaptability, and longevity that many conventional housing options may lack. (Source: nepahousing.org ). Senior Housing is designed for “Independent Living also called Adult Retirement Communities” as defined by the State of New Jersey’s Division of Aging Services. The usual entrance age for this kind of facilities is 55 years old or older. These facilities are registered with the New Jersey Department of Community Affairs. Project Description The Senior Citizens Residence Project is a 5-storey building with one underground basement that will be constructed in a lot area of about 12,400 sq. ft. while the footprint of the building is about 6,235.40, thus the total gross floor area of the 5-storey building will be 31,177 sq. ft. The basement floor will include utility rooms and commercial kitchen. The first floor will include one outpatient clinic, a cafeteria, and a common area for various activities. All the residential units will be located at the second, third, fourth and fifth floors. Purpose: This project focuses on serving senior citizens by providing a comfortable lifestyle such as providing various spaces and functions throughout the building for different activities, healthcare, and outdoor areas in a safe and controlled environment. Building Data: Each residential floor is composed of 4-one-bedroom units and 7 studio units. The units vary in size from 400 sq. ft. to 510 sq. ft. Notably, the first floor will host a clinic with a 900 sq. ft. space, a common area and a cafeteria (1,800 sq. ft.) and covered parking. The basement level will also be equipped with a complete commercial kitchen to serve the residence. The exterior architecture of the building complements the nearby buildings having partly brick facades, while keeping a contemporary and balanced form. Construction period: 24 months. The Budgetary Cost The total budgetary cost (development cost) estimates (BCE) are expected to be about $20,000,000,.00 with the following breakdown: A) Soft Costs and other expenses- $1,975,000.00, and B) $18,025,000.00 for the construction costs. The total number of residential units will be 44 at 11 units per floor starting at the second floor to the fifth floor. There will be a nice well decorated lobby at the ground floor including administration office and commercial spaces. ZICIX+CTIP-FII investments The contract between IFCI and ZICIX+CTIP-FII includes the option of ZICIX+CTIP-FII to invest into Project by acquiring partial ownership interest into the Project. ZICIX+CTIP-FII is currently having a portfolio of infrastructure projects under management of more than $825 million, involving construction of buildings, hospitals, public road projects, renewable energy, and the support to various Ministry of Health (MOH) in several countries for their Disaster Preparedness Plan, by supplying emergency vehicles to the Local Government Units (LGUs) through MOH. Special Purpose Entity (SPE) The Project will be owned by an SPE named and registered as SA Residence for Seniors, Inc. (SARSI). The IFCI, in its capacity as the landowner, shall assign the land to the SPE as part of its capital contribution for the Project. $20 million Senior Citizens Residence Project (Multimedia Presentation) About the Corporations: ZICIX Corporation (OTC: ZICX ) – Originally founded as a service provider to the Healthcare industry, the ZICIX Corporation has recently been restructured with the intention of acquiring and developing technology applications designed for service companies in consumer, retail, and other industries. www.ZicixGroup.com. CTIP First Investment, Inc. (CTIP-FII), a subsidiary and operating company of ZICIX Corporation. It is a private investment and providing investment banking services focused on Public-Private-Partnership (PPP) mode, and project development services, involved in undertaking development projects for both the Government and the Private Sectors respectively. CTIP-FII designs and brings the right financial engineering to project owners and creditors to fund development undertakings and permanent mortgage. Safe Harbor Act: This release may contain “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E the Securities and Exchange Act of 1934, as amended, and such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. “Forward-looking Statements” describe future expectations; plans, results, or strategies and are generally preceded by words such as “may”, “future”, “plan or planned”, “will” or “should”, “expected”, “anticipates”, “draft”, eventually”, or “projected”. You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the “forward-looking statements” because of various factors, and other risks identified in a company’s annual report. For additional information: Visit our website at www.Zicixcorp.com or call 830.331.0031. We are also on Twitter @ZICIXCorp. Contact Details ZICIX Corporation +1 830-331-0031 Company Website https://zicixcorp.com/

March 06, 2023 08:30 AM Eastern Standard Time

Image
Article thumbnail News Release

TOCCA Life Holdings Inc makes strategic acquisition of Be Climbing Inc, a growing real estate and indoor rock climbing sports complex developer

TOCCA Life Holdings, Inc.

TOCCA Life Holdings, Inc. (OTC: TLIF ) (“TLIF” or the “Company”) announced today that the Company recently acquired Be Climbing Inc. of Winter Park, FL. Be Climbing recently announced that the Company will be opening its first world-class indoor rock climbing gym just outside downtown Orlando, FL on a 7.02 acre property it acquired in the ever expanding city of Apopka, FL. The indoor rock climbing industry is exploding with growth after the sport made its first debut in the 2020 Tokyo Olympic Games, which took place in 2021 due to the pandemic. Rock Climbing has now officially been added as an Olympic sport and will be part of the program in both the upcoming Paris 2024 and Los Angeles 2028 Olympic Games. By way of comparison, Top Golf launched its first location by tracking golf balls and grew to become an international sports entertainment company. Be Climbing with development of its first location is focused on drawing inspiration from the Top Golf business model with a focus on the family oriented fun and family-focused activities centered around the indoor rock climbing sport and entertainment industry. Top Golf was acquired in 2021 for $2.6 billion by Callaway which has rebranded the company under the name Topgolf Callaway Brands Corp. (NYSE: MODG). In much the same way that Callaway’s strategy is to make golf accessible to a broader population that might otherwise not have the time, money, or access to traditional golf; Be Climbing seeks to make the sport of rock climbing accessible to a broader audience with indoor rock climbing facilities. The sport of outdoor rock climbing became very famous to a broader audience in recent years with the release of such movies as Free Solo, The Dawn Wall and Meru. Be Climbing is well underway in the development process of the highly desirable 7 acre Apopka, FL location, having acquired the property in March 2022. The Company presently is in the site plan review and approval process with the required city and county governmental agencies. The Company’s Apopka, FL project was recently featured Central Florida’s Growth Spotter publication. Stephen Carnes, President and CEO of TLIF, stated, “I am very pleased with today’s announcement and to bring Be Climbing Inc. public through TOCCA Life’s acquisition. I launched Be Climbing Inc. as a private company in 2021 in order to lay the groundwork and get much of the long drawn out processes in place and completed prior to bringing the company public. The months ahead will be very exciting, and I am happy to now have Be Climbing public through TLIF.” Carnes continued, “Be Climbing has already raised nearly $3 million in private transactions and owns outright the 7 acre property in Apopka. The Company additionally owns, free and clear without mortgage, two locally located income producing rental properties, so the Company has both revenues and assets. We will be seeking to have the Shell Status designation removed given today’s announcement of the Be Climbing acquisition. I look forward to providing additional details about Be Climbing in the near future.” Follow TOCCA Life Holdings, Inc. on Twitter at: @Tocca_Life Safe Harbor: This Press Release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements are based on the current plans and expectations of management and are subject to a few uncertainties and risks that could significantly affect the company's current plans and expectations, as well as future results of operations and financial condition. A more extensive listing of risks and factors that may affect the company's business prospects and cause actual results to differ materially from those described in the forward-looking statements can be found in the reports and other documents filed by the company with the Securities and Exchange Commission and OTC Markets, Inc. OTC Disclosure and News Service. The company undertakes no obligation to publicly update or revise any forward-looking statements, because of new information, future events or otherwise. CONTACT: Steve Carnes 407-674-9444 Contact Details Stephen Carnes +1 407-674-9444

March 03, 2023 11:05 AM Eastern Standard Time

Image
Article thumbnail News Release

Digitonic prepares to scale up amid growing demand for NextGen Newswire

Digitonic Ltd

UK-based technology-driven Investor Relations (“IR”) media company, Digitonic, is pleased to announce that it expects to scale up the distribution of its revolutionary new “NextGen Newswire” platform rapidly following its successful launch in January. (Click the url above if you don't see a NextGen Newswire video) NextGen Newswire leads Digitonic’s latest range of innovative IR services and distributes press releases to a global audience in an original and highly engaging way. Digitonic has already begun to onboard clients to the service on 12-month contracts and is confident in converting the vast sales pipeline it has established during its successful international marketing effort this year. This included pitching and demoing NextGen Newswire to more than 40 potential clients at the Vancouver Resource Investment Conference (VRIC) in January. Likewise, Digitonic has signed a reseller agreement with iRPub to promote the product across all its US clients listed on the Nasdaq, the New York Stock Exchange, and the OTC. iRPub focuses on helping publicly traded companies substantially increase their market awareness, and reaches an engaged network of more than six million investors. Digitonic is also in talks with two UK-based companies to agree similar reseller agreements. These would see the companies promote NextGen Newswire to businesses listed on the London Stock Exchange and Alternative Investment Market (“AIM”). Grant Fraser, CEO of Digitonic, said: "We are excited about the rapid scaling up of our NextGen Newswire platform, which has already garnered interest from potential clients worldwide. Our innovative IR services, coupled with our relentless focus on results, compliance, and technical innovation, have positioned us as a leading player in the IR marketing space. We are confident that our new range of products, including NextGen Newswire, will provide us with multiple sources of recurring revenue and take our business to the next level." Looking forward, Digitonic’s international marketing efforts will continue in early March with its attendance at the annual Mineral Exploration & Mining Convention held by the Prospectors & Developers Association of Canada (“PDAC”) in Toronto. The event, which has been held annually since 1932, hosts more than 30,000 attendees from more than 130 countries. With NextGen Newswire, Digitonic rapidly creates engaging videos of its clients’ upcoming newsflow narrated by a styled avatar using press release content. These are then distributed across the world’s most-visited financial content platforms including Bloomberg, Thomson Reuters and MarketWatch, among many others. Alongside its unique AI Avatar video feature, NextGen Newswire offers powerful analytical and retargeting functionalities to provide unparalleled end-to-end service in its market. Early feedback has shown the platform to also offer a powerful accompaniment to companies’ existing newswire providers. Several clients have found success in distributing NextGen Newswire’s videos in the trading sessions immediately following the initial release of news to engage as many existing and potential investors as possible. Paul Ruffolo, Director of iRPub, commented: "We are thrilled to partner with Digitonic to promote NextGen Newswire to our clients listed on the Nasdaq, NYSE, and OTC. Our focus has always been on helping publicly traded companies increase their market awareness, and Digitonic's cutting-edge technology aligns perfectly with our mission. We believe that NextGen Newswire's unique AI Avatar video feature will revolutionize how companies approach IR marketing, and we are excited to be part of this journey with Digitonic." Digitonic’s pioneering technology has repeatedly driven record financial results since the Company’s launch in 2011. In 2021, revenues reached an all-time high of over $16 million propelled by the business’s increasing success in the IR space. The Company has now completed the development of a range of next-generation IR products and is beginning to commercialize them across publicly-listed companies trading on the NYSE, Nasdaq, OTC Markets, TSX, CSE, NEO, LSE, AIM and ASX. NextGen Newswire is the first product to be launched in this range. Digitonic expects its new services to provide it with multiple additional sources of significant recurring revenue, both in strong markets and any weaker ones that may occur in the future. The Company will re-examine a public market float as a potential source of funding for the services’ long-term growth following their launch. As well as targeting entirely new areas of the IR market, the Company’s new platforms complement its existing services entirely. About Digitonic Digitonic is a UK-based technology-driven Investor Relations (“IR”) marketing company passionate about encouraging smart investing. The Company has an enviable reputation in North America as the most trusted partner for investor relations marketing, built on solid foundations of compliance, technical innovation, and a ruthless focus on results. Digitonic specialize in helping publicly-listed companies achieve and surpass their shareholder goals in a manner that protects brand and shareholder reputation. It provides a range of IR marketing services that combine high-quality, engaging content, pioneering technology, and industry best practices to raise awareness and drive investment into a company. The Company’s services include two different types of engagement: always-on marketing and campaigns. Always-on marketing promotes investor acquisition, engagement, and retention at any time of the year, while campaigns drive short-burst activity and generate an immediate impact around great news flow. Digitonic owns ValueTheMarkets.com and is a Premium Provider to the OTC Markets. Contact Details Grant Fraser +44 7967 302780 grant@digitonic.com Company Website https://www.digitonic.com/

March 03, 2023 03:00 AM Eastern Standard Time

Video
Article thumbnail News Release

FanDuel Named ‘Most Innovative Sportsbook’ by Sports Betting Journalists in New HPL Digital Sport Study

HPL Digital Sport

HPL Digital Sport, (HPLDS) a specialty division within Hot Paper Lantern focused on building brand, partnerships and user growth within the sports betting, sports technology and iGaming industry, today released its new study State of the Sportsbook: Media Scoreboard on Innovation. The study measures the opinions and perspective of the media who regularly write about the sports betting industry on topics like: which are the most innovative sports betting operators, the technological elements most likely to make the most impact in 2023 and which new entrants to the market can challenge current leaders in the space. To contrast the media’s opinions, HPLDS also interviewed more than a half-dozen sports betting industry consultants to obtain their views. “In a very nascent industry like sports betting, the media hold a very important position as the group that sits across the entire market, talking to every company and executive on topics ranging from technology, new products and services, pain points, wins and innovation. While many opinions and anecdotes have been shared on who leads the market, there has never been a definitive study completed to put quantitative and qualitative data behind these ideas,” said Ed Moed, CEO of HPL Digital Sport. “As thought leaders in the space, we felt it necessary to create this content but also accentuate this data with commentary and opinions from the most respected and visionary sports betting consultants in the industry. We hope this series of studies and our Media Scoreboard become the industry standard bearer for years to come.” When it comes to the most innovative operator, it’s FanDuel and everyone else In a weighted ranking, the media named FanDuel as the most innovative sports betting operator in a landslide, scoring 55 points. FanDuel more than doubled the points of the Second Place and Third Place finishers, PointsBet (24) and DraftKings (20), respectively. Rounding out the Top 5 list included BetMGM in Fourth Place with 9 points and Bet365, Caesars and Circa all tied for Fifth Place with 7 points. Among new sportsbooks joining the market, the media believe 2023 is Fanatics’ year to lose When choosing the most anticipated new entrant in the market, the media overwhelmingly chose Fanatics as the company they feel will have the biggest impact in sports betting. The potential Disney (ESPN)/DraftKings partnership came in second while Betr rounded out the top three. Subsequently, the media survey also felt Fanatics’ announcement to officially launch its sportsbook was the top story of 2022 showing a betting operator “revolutionizing the market and leading to potential change in 2023.” Fanatics’ launch beat out other top stories including the Disney (ESPN) teaser announcement of an upcoming strategic partnership with DraftKings, DraftKings integration with Amazon’s Thursday Night Football package and FanDuel’s announcement of its pullback of promotional dollars. The media prioritized User Experience and Engagement as the most important innovative practice in sports betting In an industry deep in an arms race to secure new and sustainable users, when given a list of the most innovative practices, the media found User Experience and Engagement to be the industry’s top priority, followed by: User Experience and Engagement Product Differentiation Development of Next Generation Technologies Fiscal Responsibility Brand Development Strategic Partnerships Influencer Deals In-play betting seen as the innovation most likely to gain momentum in 2023 In-play betting secured 42%, and the majority of the response, from the media as the innovation most likely to gain momentum in 2023. While in-play betting drew the most attention, other imminent innovations mentioned highlight the expanding betting ecosystem and capabilities users can begin to expect to gain traction in the near future including, the evolution of sports betting content (17%), universal wallet (8%) and the gamification of sports betting (8%). “The consultants we interviewed all agreed with the media’s assessment of the sports betting innovation landscape. However, adding to the media’s perspective, the consultants warned this is not the time for any company, new entrant or incumbent, to rest on their laurels,” said Moed. “Innovation isn’t about winning the moment but a mindset of continuous improvement. The companies and sportsbooks who will make moves on our Scoreboard in the future will undoubtedly have a deep focus on the end user experience, as well focusing on any real ways each can be unique in its own value proposition to sports bettors.” The State of the Sportsbook is the first industry study collecting the data and opinions of the sports betting media and the most influential industry consultants, as well. HPLDS was the first to capture the data behind needs, behaviors and wants of the emerging sports bettor in its flagship study, The State of the New Sports Bettor in 2020. In 2021, HPLDS was the first company to obtain data and insights from sports betting executives in its State of the Sports Betting Industry: User Expectations vs. Executive Realities study. The study was conducted between Jan. 12-23, 2023, leveraging the insights of more than two dozen top-tier business and sports betting trade reporters covering the business of the sports betting industry. About HPL Digital Sport HPL Digital Sport is a specialty division focused on the sports betting, fantasy, and igaming spaces within Hot Paper Lantern, a multi-disciplined brand, marketing and communications firm. We build brand relevance and thought leadership, while driving growth for sports betting, fantasy and sports technology companies through our core capabilities of branding, public/media relations, performance marketing, social media and sophisticated design. www.hpldigitalsport.com Contact Details Michael Adorno +1 212-931-6143 madorno@hotpaperlantern.com Company Website https://www.hpldigitalsport.com/

March 02, 2023 02:00 PM Eastern Standard Time

Article thumbnail News Release

DGTL subsidiary Engagement Labs says latest contract renewal comes from on-line audio content sector

DGTL Holdings Inc.

DGTL chief commercial officer Steven Brown joined Steve Darling from Proactive to share news its subsidiary Engagement Labs has signed a renewal deal with a huge on-line audio content provider that currently hosts the largest library of audiobook and podcasts in the world. Brown told Proactive this data-analytics service agreement will look at two key studies to deliver deep insights into both brand and audience to attract new digital advertisers. This will include word-of-mouth and core audience and influencer segments. Contact Details Proactive Canada +1 604-688-8158 na-editorial@proactiveinvestors.com

March 02, 2023 01:17 PM Eastern Standard Time

Video
Article thumbnail News Release

The Publisher Desk Named to Inc. 5000 Regionals Fastest-Growing Companies List

The Publisher Desk

The Publisher Desk, one of the country’s top integrated audience development and content monetization partners for digital publishers, today announced that it has earned a spot on the Inc. 5000 Regionals List of the Northeast Region’s Fastest-Growing Companies, with a rank of No. 117. “We are incredibly proud of our entire team for helping us achieve this important milestone,” said Jeff Misenti, co-founder of The Publisher Desk. “Over the past several years, we have seen tremendous growth. We look forward to building on those successes in 2023 and beyond.” Founded in 2014, The Publisher Desk provides technology, advertising operations, and sales and marketing to empower sports, lifestyle and business media brands and helps them connect with their audience and value-aligned advertisers. In the past four years, the company has experienced revenue growth of 135%, which has allowed The Publisher Desk to invest in its world-class staff and add both independent and owned-and-operated publishers to its portfolio, including its flagship sports site, Sportsnaut. “I want to thank our entire team for their hard work and dedication,” said Christopher Ward, co-founder of The Publisher Desk. “Inclusion in the Inc. 5000 list of fastest-growing companies in the Northeast is testament to our employees. From prospecting and sales to marketing integration, The Publisher Desk team routinely goes above and beyond to help our clients grow their businesses.” The 2023 Inc. 5000 Regionals are ranked according to percentage revenue growth when comparing 2019 and 2021. To qualify, companies must have been founded and generating revenue by March 31, 2019. They had to be U.S.-based, privately held, for-profit and independent—not subsidiaries or divisions of other companies—as of Dec. 31, 2021. The minimum revenue required for 2019 is $100,000; the minimum for 2021 is $1 million. “This year’s Inc. 5000 Regional winners represent one of the most exceptional and exciting lists of America’s off-the-charts growth companies,” said Scott Omelianuk, editor-in-chief of Inc. Magazine. “They’re disrupters and job creators, and all delivered an outsize impact on the economy. Remember their names and follow their lead. These are the companies you’ll be hearing about for years to come.” About The Publisher Desk The Publisher Desk, based in New York with offices in London and South Florida, is a fully integrated audience development and content monetization partner to digital publishers, in addition to publishing several owned and operated sites. The company, founded in 2014, helps websites increase advertising revenues and reduce operational costs. Our team provides the proper resources, direction, operations, technology, and support for digital business, empowering sports, lifestyle & business media brands to connect with their audience and value-aligned advertisers. Contact Details For The Publisher Desk press@publisherdesk.com Company Website https://www.publisherdesk.com/

March 02, 2023 10:02 AM Eastern Standard Time

Article thumbnail News Release

Guild Esports launches Guild Studios

Guild Esports PLC

Guild Esports PLC (LSE:GILD, OTCQB:GULDF) CEO Jasmine Skee speaks to Proactive's Thomas Warner after announcing the launch of Guild Studios, an in-house production and creative agency designed to connect brands and media owners with esports, gaming, Gen-Z and Gen-Alpha audiences. Skee also gives an update on some recent staffing changes at Guild and looks ahead to what's next for the company. Contact Details Proactive UK Ltd Proactive UK Ltd +44 20 7989 0813 uk@proactiveinvestors.com

March 02, 2023 04:59 AM Eastern Standard Time

Video
1 ... 113114115116117 ... 310