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The Hidden Cost of Debt on Your Mental Health

YourUpdateTV

May is Mental Health Awareness Month, and with 80% of Americans in debt amid inflation and rising interest rates one of the biggest factors impacting our mental health that not enough people are talking about is financial debt. Recently, licensed clinical psychologist and National Debt Relief Financial Wellness Board Member, Dr. Regine Muradian conducted a satellite media tour to discuss why self-care is important during challenging financial times. A video accompanying this announcement is available at: https://youtu.be/h_cczQ9fKS8 A recent survey by National Debt Relief sought to uncover “The Hidden Cost of Debt” to understand the spiraling impact of debt on mental and physical health. The national survey of two thousand Americans revealed a hunger to have a game plan in place so they feel confident in their ability to tackle debt while living their life mentally, physically and financially well. National Debt Relief has helped over 450,000 clients settle their debt by working with creditors and banks to negotiate down the total amount owed in as little as 24-48 months. What’s more, 95% of clients are in a better financial situation, and they are 4x more likely to reach their financial goals and save after one month of completing National Debt Relief’s program. Some of the survey findings include: 7 in 10 people feel like a black cloud hangs over them when they have to pay a bill or loan People lose 200 hours of sleep per year over their debt & have 3 debt nightmares a week 3 in 5 Americans have considered putting off marriage to avoid inheriting their partner’s debt 54% believe having a partner who is in debt is a major reason to get a divorce 69% of respondents said being in debt has made them withdraw from the things they love Continuing to look at the future, 3 in 4 want to pay off all debt so their children won’t have to suffer Nearly three-quarters of those polled wish there were tools and resources available to help them when they were at their worst in debt ( 73% ). While it is very important to deal with the monetary side of debt, it’s also critical to understand how our finances can have a toll on mental health and relationships with friends, relatives, and spouses. Dr. Muradian shares her tips and insights on the best ways to cope with and overcome the hidden costs and burden of debt: Establishing a plan for getting out of debt and get back in control Prioritizing self-care practices through the journey to support mental health, such as: Reframing thoughts by shifting from “I’m in debt” to “I have a plan to get out of debt”. Doing one activity each day for oneself like exercising or reading Having transparent conversations with loved ones (partner, spouse, family or friends) to avoid feelings of isolation. To get started on the path to financial stability, visit nationaldebtrelief.com or call 800-927-6955 for a free consultation. About Dr. Regine Muradian: Dr. Regine Muradian is a licensed clinical psychologist, children’s author, speaker, consultant and mental health advocate. In her clinical practice, Dr. Muradian works with children, adolescents, and adults who present with a wide range of emotional stressors. She specializes in Anxiety and is a Certified Clinical Anxiety Treatment Professional (CCATP), ADHD, Depression, Eating Disorders/Body Image and Executive Functioning and Leadership Training. Dr. Muradian is also a specialist in Psychological, Personality and Neuropsychological Assessments. Dr. Muradian is fluent in French, Romanian, and incorporates her multicultural background and experiences in her clinical practice and trainings. Her focus is on helping people find their passion through exploring their inner strengths and bring these to the surface. There is no age limit to success as it all starts with an idea. How you generate and create that idea is the path to ultimate success. Dr. Muradian has been featured as a national renowned parent expert in outlets not limited to: Good Day LA, UK Talk Radio, WFLA Channel 8, Architectural Digest, FabFitFun, Huffington Post, MSN, CV Weekly, Thrive Global, and Healthline. About National Debt Relief: National Debt Relief (NDR), a BBB A+ Accredited business that helps consumers get out of debt and is committed to empowering people on their financial journey, bringing them back to living their lives and away from focusing on debt. NDR offers a successful alternative to bankruptcy, credit counseling or taking on new loans. As a top-rated debt relief company in the U.S., NDR is proud to have positively impacted the lives of hundreds of thousands of people on their journey to become debt-free. NDR wants to make sure clients succeed and have the best chance to regain control of their finances. Founded in 2009, NDR is values-centric; built on integrity, growth and connection. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

May 09, 2022 01:00 PM Eastern Daylight Time

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Telos “Mission” NFT Challenge - 175,000 in Crypto Prizes!

Telos Foundation

Telos Blockchain (ticker: TLOS) presents its “Mission NFT Challenge” for digital graphic creators, offering a very attractive prize pool to be shared among contest winners. Telos believes that NFTs are both an art form and a pivoting technology that should be easily and affordably accessible to the masses. As such, Telos strives to facilitate the lowest barrier of entry into the emerging field of NFTs. Utilizing Byt.io, the latest leading NFT marketplace to integrate Telos, end-users will mint and trade their NFTs at unprecedented fast speeds while enjoying industry-low gas fees. The Telos EVM will also offer a congestion-free minting experience that leaves no carbon footprint or any of the front running / MEV that constantly plagues Ethereum users. Furthermore, contract deployment is a fraction of the cost and significantly faster on Telos when compared to virtually every other network, making it a far superior ecosystem to build on. Transactions are instant on Telos! Some Contest Details: The contest opens for registration on Monday May 9th, 12:00 pm EST and participants can submit their projects by Friday, June 24th, 12:00 pm EST. Public Voting on the submissions will take place between Monday May 23rd, 12:00 pm EST to Thursday, June 30th, at 12:00 pm EST. Twenty finalists will be announced on Friday July 1st, 12:00 pm EST and the top five winners will be selected and announced on Tuesday July 5th at 11:00 am EST. Telos encourages all digital artists and aspiring NFT projects to compete in this contest to win one of 5 prizes worth 25,000 TLOS each. Furthermore, an honorable pick by The Big Gooey, Telos’ in-house NFT curator, will award one winner with an additional 50,000 TLOS. The contest and voting will be hosted on the Taikai platform (also built on telos), which recently completed a very successful hackathon for the Telos Ignite contest. The public will vote on all submissions to select the top 20 projects after which a panel of judges will decide on the top five. This maiden NFT contest is inviting artists to bring their NFT projects (ERC 721) and deploy them on the tEVM where they can be minted to be sold on the Byt marketplace or other secondary markets. All additional details and criteria can be found on the Taikai platform through the following link: https://taikai.network/en/telos-foundation/hackathons/nftp-slug/overview About Telos Live since 2018, Telos Blockchain (ticker: TLOS) is a third-generation smart contract platform that offers compatibility with Solidity, Vyper, and Native C++ smart contracts. Telos provides full EVM/Solidity support with fixed low-cost gas fees and no front running and, more uniquely, offers a path to fee-less transactions via its robust native C++ smart contract support. Even while operating as a Net Zero Blockchain, Telos still sustainably supports hundreds of millions of transactions per day, produces blocks in 0.5 second intervals (on a first-in-first-out basis, eliminating front running on the network), and securely validates transactions via a credibly neutral and globally decentralized block producer network. As a result, the Telos blockchain has the throughput needed to facilitate and scale the thriving Metaverse / Web 3.0 landscape better than any other blockchain in existence. Its performance is unrivaled in the industry and was purpose-built to offer speed, scalability, cost-effectiveness, credible decentralization, and end-user fairness. Telos harnesses its power by utilizing tight C++ on the frontend and a custom WASM runtime environment on the backend. About The Foundation The Telos Foundation is a Decentralized Autonomous Organization established as a promotional and funding body to advance the Telos Blockchain Network and provide support to network applications. Contact Details The Team hello@telosfoundation.io Telos NFT Curator The Big Gooey thebiggooey@telosfoundation.io Byt Co-founder Will Perkins will@byt.io Company Website https://www.telos.net/

May 09, 2022 11:06 AM Eastern Daylight Time

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Kivvit Takes Home North America’s Most Prestigious PR Awards at PRovoke SABRE 2022

Kivvit

Kivvit was awarded four of the most prestigious awards in North America at PRovoke’s SABRE 2022 gala last week in New York City, earning recognition from among 2,000+ entries reviewed by a jury of more than 50 industry leaders. The evening’s highest honor – Best in Show – went to Kivvit for its work on the State of New Jersey’s COVID-19 vaccine education campaign. The campaign beat out four other finalists for the Platinum award. A panel of 10 client-side judges who voted for the Best in Show winner. PRovoke Founder and chair of the SABRE judges Paul Holmes described the campaign as “everything our judges are looking for in a modern 21 st century public relations campaign. It was data-driven, with sharp insights and impressive creativity across multiple channels, and—most important—it resulted in real, measurable behavior change. It’s no exaggeration to say that this campaign saved lives.” Additionally, Kivvit partner Anheuser-Busch was named Company of the Year, an award recognizing an organization that has embraced public relations as a key management discipline and demonstrates that public relations has made a significant contribution over the course of the year to its overall performance. Holmes said the company’s data-driven reputation campaign showed “how much CSR and reputation management have changed because of the data and insights smart communicators can bring to the table.” Both Kivvit’s work with the New Jersey Department of Health and Anheuser-Busch also earned Diamond SABRE awards – the most elite category of recognition – for their respective achievement in research and planning as well as measurement and evaluation. The SABRE Awards attract more entries from around the world than any other PR awards program and recognize campaigns that demonstrate the highest levels of strategic planning, creativity, and business results. Kivvit is proud to be recognized in this capacity and stand alongside the best and brightest in the industry. About Kivvit Kivvit is one of the largest and fastest-growing independent strategic communications and public affairs firms in the United States, with over 130 professionals across six offices in Boston, Chicago, Miami, New York, New Jersey, and Washington, D.C. Kivvit has earned over 60 awards and recognitions in the past 5 years, including Public Affairs of the Year (Reed Awards), Digital Agency of the Year (PRovoke SABRE North America), Most Innovative Agency (Bulldog Stars of PR Awards), and a Best Agency to Work For (PRovoke). Kivvit also leads O'Dwyer's national rankings of independent communications firms across multiple categories, including #1 for Real Estate Finance & Development, #2 for Energy and Non-Profit, #4 for Purpose and Corporate Social Responsibility. To learn more and see what we do, visit www.Kivvit.com and follow us @TeamKivvit. Contact Details Zach Silber +1 212-929-0669 zsilber@kivvit.com Company Website https://www.kivvit.com/

May 09, 2022 09:46 AM Eastern Daylight Time

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Marketers differ on the metrics that matter for live events, finds new research from Elevate

Elevate

As international pandemic-related restrictions ease and large-scale events like festivals, international football and rugby tournaments are set to take place, event marketers are eager to get restarted but they will need to justify their budgets. Global staffing partner for brand experiences Elevate commissioned a Censuswide survey of 500 brand decision-makers across the UK, USA, Austria, France and Germany, to understand the metrics that matter to marketers around event activations, and whether they currently have the same understanding of event effectiveness as other marketing activities. By encouraging event marketers to be more demanding in terms of measurable KPIs and evaluated ROI, Elevate hopes its findings will be a game-changer for reporting in the events sector. Most valuable KPI metrics The highest interest is in Net Promoter Score (NPS), Total Purchase Value (TPV) and Visitor Satisfaction Score - data points rarely collected at events. On a country basis, NPS is most valued by the UK as a KPI (29% versus overall 25%). A third (33%) of marketers across the UK favour brand preference score (versus competition) as the most important of KPIs. This is in comparison to other key metrics such as event footfall (20%) and visitor satisfaction score (21%). For larger companies with over 5000 employees, ROI, brand recall score and total purchase value are the most important to them at 50% respectively. Digging into sector-specific trends, retail brands care most for TPV at 47.3%, suggesting that generating immediate sales and optimising the value of these transactions is what is most important to retailers. Whereas for FMCG, it’s the brand preference score that matters the most, at 47% - as most people buy from FMCG brands they prefer, or already know about, so metrics relating to retention or persuading customers to switch are all important. The value of proving face to face interaction is particularly high for Brits in the tech sector - 67% of those in tech in the UK valued this metric most highly versus 30% in tech across regions. Important functionality choices Marketers are divided on how they want to see data. 25% of all respondents would like an easy-to-read on-screen dashboard. Another quarter would prefer benchmarking options in order to track data results against predicted values. Event marketers need to show how their activations work alongside other marketing activities, as well as the impact of the investment. All companies favoured social media monitoring post-event the least (13%). This may be due to the fact that, although post-event social media offers immense value, it only records sentiment, and this cannot be presented to a board of directors as a hard sales-related metric. Smaller companies favour UX functionalities, 75% of companies with less than 500 employees would like an easy-to-read on-screen dashboard, while larger companies prefer benchmarking options, pre, during and post-event data tracking abilities, the ability to produce high-quality reports for department heads, and customisation to add bespoke metrics important to the brand’s objectives (50% respectively). Ed Wood, CEO at Elevate, commented: “It’s clear that there is little industry alignment in terms of how events should and can be measured. Whilst allowing for every event working to different goals, it’s clear that there is room for greater understanding of what’s possible in event measurement across the board. “This is why it was important for us at Elevate to create Impact, a technology platform that enables events, both online and in-person, to be quantitatively measured through the power of live data, offering marketers access to new insights that are being captured for the first time. We have seen it work with clients such as the UK government, and we are now looking forward to a time where data collection at all levels of an event becomes more targeted and receives the investment and focus it merits.” Methodology The research was conducted by Censuswide, with 500 brand decision-makers from the Alcohol, Beauty, FMCG, Retail and Technology categories in UK, USA, Austria, Germany and France. Censuswide abide by and employ members of the Market Research Society which is based on the ESOMAR principles. About Elevate Elevate is an award-winning global event staffing agency that connects people with brands. We lead the industry by enriching brand-consumer relationships through positive human connections. In the highly competitive world of experiential staffing, Elevate stands head and shoulders above other agencies and are the only truly global events staffing agency with offices in London, Paris, Berlin, Austria and Los Angeles. We partner with clients from around the world to deliver lasting moments of engagements via marketing agencies such as Jack Morton, Havas, McCann, NCompass and Octagon and working with brands such as Facebook, Jägermeister, Oculus, Boots Walgreens Alliance and EA Games amongst others. Contact Details Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://weareelevate.global/

May 09, 2022 09:30 AM Eastern Daylight Time

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Agora Data Closes Latest Crowdsourced Securitization

Agora

Leading auto fintech firm Agora Data announced the closing of ACAST 2022-1, the company’s most recent crowdsourced securitization on May 5. Powered by proprietary machine learning algorithms and radical artificial intelligence, Agora continues to disrupt the auto finance market. This most recent transaction aggregated more than 40 independent dealers and finance companies with auto loan portfolios ranging from $100 thousand to more than $60 million into a single securitization. This closing marks another major milestone in Agora’s commitment to non-prime auto loan originators and the auto finance market. “I am excited for the dealer community as our patent pending use of artificial intelligence and finance solutions enable dealers of all sizes to compete on a level playing field with the large dealer groups and institutions,” said Steve Burke, CEO of Agora Data. Burke went on to say, “Securitizations enable Agora to offer higher advances plus abundant and affordable capital to independent dealers. The dealer receives all of the upside cash as consumer loans continue to perform. Furthermore, the non-recourse features of securitization help dealers with balance sheet management.” Agora’s technology-based solutions offer dealers the best way to grow without giving up their equity or assuming too much risk. The company’s advanced data analytics forecast non-prime cash flows with precision using predictive modeling and artificial intelligence. The company’s platform also provides benchmarking and trends to maximize loan performance and optimize underwriting criteria to improve profitability. "Our prior securitizations are performing in line with expectations, validating Agora's comprehensive data analytics with at least 98 percent accuracy," said Chris Hawke, Agora's CFO. “For dealers, that means the secret to low-cost funding is now unlocked. As a bonus, dealers can leverage their newly found capital to grow more safely, efficiently, and sustainably, since their operations are based on predictable and reliable data." The company expects to close more crowdsourced securitizations in 2022, providing unprecedented access to low-interest-rate funds and accelerating the growth of independent dealers and finance companies nationwide. For more information about Agora’s suite of dealer resources, including its free technology platform with real-time data, visit www.agoradata.com or call 1-877-592-4672. About Agora Data, Inc: Agora Data is a leading auto fintech firm with a robust platform that delivers a suite of tools to empower independent dealers and finance companies to finance their non-prime customers. Agora’s family of auto finance products provides a wide range of critical funding paths so originators can obtain the cash they need to fuel growth, compete, and build wealth. Powered by patent pending technology, originators can access real-time data analytics and planning resources to help optimize the performance of their portfolios. Agora Data made history by closing the first-ever crowdsourced subprime auto securitization in 2020 and continually brings groundbreaking products to an underserved market. For more information, visit agoradata.com or contact us at 1-877-592-4672. Contact Details Shelly Vandeven +1 682-282-4130 media@agoradata.com Company Website https://agoradata.com/

May 09, 2022 09:03 AM Eastern Daylight Time

BLUEPEAK TO BRING A FASTER, MORE RELIABLE INTERNET TO ALTUS, OKLAHOMA

Bluepeak

Bluepeak, an innovative internet provider, announced today that it has received franchise approval from the city of Altus, Okla. to build a high-speed fiber network to meet the growing needs of the community, today and in the future. The approximately $9 million network expansion will bring Bluepeak service to more than 9,000 residences and businesses in Altus. “We’re very proud of our partnership with the city of Altus to enhance internet connectivity here,” said Rich Fish, CEO of Bluepeak. “We can’t wait to bring our next-generation, fiber-to-the-home network to the great community of Altus to meet the growing needs for how we all live.” With Bluepeak’s advanced fiber connection, residential customers can get up to 5 gigabits-per-second (Gbps) of symmetrical bandwidth (upload and download speeds) and businesses can get up to 10 Gbps and beyond of symmetrical bandwidth. Bluepeak’s fiber network will provide faster speeds, better connectivity, and the bandwidth to connect more devices for internet, streaming, gaming and more. “We're excited to have Bluepeak investing in our community, and improving broadband access in our city," said Altus Mayor Robert Garrison. "We look forward to building a great relationship with them to make Altus an even better place to live and work.” “I support the efforts of Bluepeak to bring broadband into southwest Oklahoma,” said Okla. Sen. Brent Howard. “The opportunities that will come with quality, high-speed internet will open new work possibilities for the residents of Altus. We live in an age of information and remote capabilities; this will make Altus more connected and accessible for growth.” Bluepeak has coordinated with the city of Altus and will begin construction on the new network this summer. For more information and to receive the latest updates, visit www.mybluepeak.com. About Bluepeak Bluepeak is building a faster, more reliable internet without the things that get in the way of great service - like red tape, hidden fees, and slow response times. Offering up to 5 gigabits of speed for residential customers and 10 gigabits for businesses, Bluepeak is a whole new ballgame - from internet to TV, to connecting every device in a home, to powering a business, Bluepeak not only provides the best fiber connections in the communities it serves, but also meets the growing needs for how its customers live. Contact Details Bluepeak Jesse Granger +1 720-703-4315 mediaqueries@mybluepeak.com Company Website https://www.mybluepeak.com

May 09, 2022 07:00 AM Mountain Daylight Time

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New Bill Organizer from CSG Makes Managing Life’s Expenses Easier and More Secure

CSG

Managing and paying monthly expenses just got more convenient with the new Bill Organizer from CSG ® (NASDAQ: CSGS). With Bill Organizer, service providers can seamlessly provide bill summaries and details to customers via the customer's financial institution bill pay website. This one-stop view of all monthly expenses makes it easier for consumers to see, manage, and pay bills all in one place as well as budget more effectively. A global leader in customer engagement, revenue management, and payments solutions, CSG is now fully integrated and certified with Mastercard Bill Pay Exchange ™. This integration opens the door for thousands of banks and credits unions across the United States, who already offer convenient, secure, and automated bill pay to consumers, to seamlessly include services provider statements and make it easy for consumers to pay their bills online and on-time. Mastercard Bill Pay Exchange is a digital solution that makes it easier for consumers to view, manage, and pay their bills in one central location with real-time biller setup, electronic bill presentment, choice of payment type, and payment confirmation from billers. “Recent world events have led to two major changes: we’re all interacting online more, and life is more expensive,” said Eric Carrasquilla, SVP, digital engagement solutions, CSG. “This shift means companies must meet their customers where they are and make it easy for consumers to take care of everyday responsibilities, like budgeting for our households and paying our bills on-time. Through our partnership with Mastercard, CSG makes it effortless for service providers to inform customers about their bills, and simultaneously help consumers manage and pay their expenses safely and conveniently right from their bank accounts.” Benefits of the new Bill Organizer include: Delivers the convenience, security and speed of bill pay through more banks and credit unions as consumers increasingly demand better and faster ways to transact digitally Reduces operating costs for service providers by decreasing paper statement production, paper check processing and manual reconciliation Increases consumer peace of mind and vendor bottom line with on-time payments made easy through simple one-time set-up, recurring payment processing and payment confirmation “Mastercard is focused on improving how people and businesses pay and get paid, providing greater choice and convenience to meet their needs,” said Manal Toukan, Senior Vice President, Product Management, North America at Mastercard. “Through our collaboration with CSG and the real-time capabilities and multi-rail payment options of Mastercard Bill Pay Exchange, we’re bringing greater speed, efficiency, and choice to billers and consumers alike.” Available today, Bill Organizer delivers flexible bill pay options for today’s digital economy. To learn more visit, https://www.csgi.com/portfolio/bill-organizer/. # # # About CSG CSG is a leader in innovative customer engagement, revenue management and payments solutions that make ordinary customer experiences extraordinary. Our cloud-first architecture and customer-obsessed mindset help companies around the world launch new digital services, expand into new markets, and create dynamic experiences that capture new customers and build brand loyalty. For 40 years, CSG’s technologies and people have helped some of the world’s most recognizable brands solve their toughest business challenges and evolve to meet the demands of today’s digital economy with future-ready solutions that drive exceptional customer experiences. With 5,000 employees in over 20 countries, CSG is the trusted technology provider for leading global brands in telecommunications, retail, financial services, and healthcare. Our solutions deliver real world outcomes to more than 900 customers in over 120 countries. To learn more, visit us at csgi.com and connect with us on LinkedIn and Twitter. Copyright © 2022 CSG Systems International, Inc. and/or its affiliates (“CSG”). All rights reserved. CSG® is a registered trademark of CSG Systems International, Inc. All third-party trademarks, service marks, and/or product names which are referenced in this document are the property of their respective owners, and all rights therein are reserved. Mastercard Bill Pay Exchange is a trademark of Mastercard International Incorporated. Contacts: Tammy Hovey Global Public Relations +1 (917) 520-2751 tammy.hovey@csgi.com John Rea Investor Relations +1 (210) 687-4409 john.rea@csgi.com Contact Details Tammy Hovey +1 917-520-2751 tammy.hovey@csgi.com Company Website https://www.csgi.com

May 09, 2022 06:30 AM Mountain Daylight Time

The Metaverse’s Biggest Hit Yet: LISA Joins MetaCity M as a Model

Gamamobi

TAIPEI, TAIWAN - Media OutReach - 6 May 2022 - The world's first ever metaverse mobile game: MetaCity M, developed by Gamamobi today, officially announces LISA, a member of BLACKPINK, a girl group who is massively popular across the entire world, will join MetaCity M as a global model under YG Entertainment. The news of LISA becoming MetaCity M's global model has taken the industry by storm. LISA is known for her cute and loveable style off-stage and her overwhelming dance performance, which is a perfect match for the wholesome style of the MetaCity M. The collaboration, therefore, comes as a bombshell for fans worldwide, who are eagerly waiting to find out what surprises will come next in this exciting collaboration. 《MetaCity M》is the first ever mobile Metaverse game to announce LISA as a global model! The world's first open-world metaverse mobile game where all dreams come true! Having begun development in 2020, MetaCity M precisely focuses on the concept of the 'Open World Metaverse'. Each planet in MetaCity M features more than 1,600 small towns, 690 second-tier cities, and 55 first-tier cities. The massive 510 million square kilometer world allows players everywhere to play with friends and neighbors nearby, and drive, walk or even fly with people far away from all over the world. Explore different countries every day and see the world in all 4 seasons, or take part in the simple joys of life such as watching the sunrise and sunset, or enjoying a mountain top view. Take a spaceship to other planets and experience interplanetary exploration to visit players on alien planets. Use your life construction skill to develop your hometown with a global player base to create a truly unique town in the metaverse. 《MetaCity M》Welcome to our world's first open-world metaverse game! As LISA joins MetaCity M as a global model, fans are more hotly anticipating the release of MetaCity M than ever before. To learn more about LISA, our newest model, keep up to date with the latest news on the MetaCity M website. 《MetaCity M》Website： https://metacitym.com/ Discord： https://discord.gg/JEFGR2FRt9 Twitter： https://twitter.com/MetaCity_M Facebook： https://www.facebook.com/mcm.gamamobi/ instagram： https://www.instagram.com/metacitym/ Contact Details Gamamobi Inka Tada business@gamamobi.com

May 06, 2022 09:00 AM Eastern Daylight Time

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CleverTap Appoints Honey Bajaj as SVP & Global Chief of Consumer Experience

CleverTap

CleverTap, the world’s leading retention cloud, today added to its core leadership team with the appointment of Honey Bajaj as SVP & Global Chief of Consumer Experience. In this position, Bajaj will pioneer CleverTap’s extensive program to help companies reimagine customer experience and realise the “Art of Possible”. Bajaj is a design strategist, an innovation leader and a social entrepreneur with extensive work in India and the U.S. Her ability to problem solve and identify patterns in human behaviour has earned her multiple prestigious awards and recognition as an Innovation Global Shaper and Inventor of the Year (2016). She is also a dual degree holder with a Master’s Degree in Engineering and Management and a Master’s in Sustainability Studies from the Massachusetts Institute of Technology. She is currently pursuing her Ph.D. in Design and Innovation Methodologies in the Digital World. Before joining the CleverTap Leadership Team, Honey built an innovation pipeline for several Fortune 500 companies, including Boston Consulting Group Digital Ventures, Disney, Microsoft Research, MIT Media Lab and Tata Group, one of India’s largest and highly profitable conglomerates. There she developed detailed market segmentation frameworks based on purchase behaviour to orchestrate product launches and go-to-market strategies. Bajaj has also dedicated her talent in designing for scale and impact to serving the needs of government bodies, financial institutions and healthcare organisations. Her work, which spans over a decade, has impacted over 50 million lives. “As we scale CleverTap into a global category creator for “Retention Cloud”, we realise that our customers are eager to co-create experiences that will fuel growth and the future of their own digital businesses. For this reason, we are expanding our leadership team with a new appointment that benefits the most important stakeholder: our customers’ customers,” Vikrant Chowdhary, CleverTap Chief Growth Officer, explains. “From fintech to e-commerce, and from on-demand Super Apps to media and streaming services, companies need the inspiration and tangible examples of the “Art of Possible” to unleash human- centred design thinking, unlock new perspectives and drive powerful momentum and positive results for all stakeholders.” This outcome, he continues, is “inextricably linked with our customers’ abilities to realise and hyper-personalize omnichannel journeys for their customers.” “I have always focused on designing for impact and inventing for scale by contextualizing tech for the consumers. The truth is, no matter what we think we’re doing, we are all in the customer-experience business. Before you can accomplish it, you need to envision it. The digital behaviour and expectations of customers is evolving faster than most industries are able to deliver.I am looking forward to my journey with CleverTap to embed human-centered principles and design thinking into a series of initiatives and programs,” Honey Bajaj says. “These efforts will allow digital-first companies to co-create and simulate digital journeys that will fuel growth through superior customer experience and will enable CleverTap’s customers to realise their consumer journeys in a more seamless and contextual manner as the lines of the digital and omnichannel world are no longer separated.” About CleverTap CleverTap is the modern, integrated retention cloud that empowers digital consumer brands to increase customer retention and lifetime value. For brands that understand and value user retention, CleverTap drives context and individualization with the help of a unified and deep data layer, AI/ML powered insights and automation. Customers around the world representing over 10,000 apps, including Vodafone Idea, SonyLIV, Daimler, Gojek, Carousell, and Premier League, trust CleverTap to achieve their retention and engagement goals, growing their long term revenue. Backed by leading venture capital firms including Sequoia India, Tiger Global Management, and Accel, the company is headquartered in Mountain View, California, with offices in Mumbai, Singapore, and Dubai. For more information, visit clevertap.com or follow on LinkedIn, Twitter, Facebook and YouTube. Forward-Looking StatementsSome of the statements in this press release may represent CleverTap’s belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could amount in the actual result being absolutely different from the results anticipated by the statements mentioned in the press release. Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction with the information and/or statements in this press release or any related damages. Contact Details Sony Shetty sony@clevertap.com Company Website https://clevertap.com/

May 06, 2022 12:44 AM Eastern Daylight Time

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