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Amidst Inflation, People Are Becoming Hosts on Airbnb

YourUpdateTV

With inflation still a concern for people in the us and around the world, hosting is once again proving to be a vital tool to earn extra income. Recently, Ansel Troy, host of a Host of a tiny house in Oakland, conducted a satellite media tour to talk about his experience being an Airbnb Host and the financial benefits of listing a unique space on Airbnb. A video accompanying this announcement is available at: https://youtu.be/kv2NETtMVWI Airbnb started in 2008 during the Great Recession, at a moment in which people across the US and around the world were looking for new ways to earn extra income. Now, in the midst of a new economic downturn, hosting is once again proving to be a vital tool to earn. According to a recent survey conducted by Airbnb, 41 percent of Hosts in the US reported that one of the reasons they host is to earn money to help navigate rising prices. Airbnb is sharing new findings showing that new Hosts began opening their doors amidst growing inflation in Q2 2022 – as well as new insights into how these new Hosts are sharing their space as well as their ability to earn. More people start hosting as inflation increases Inflation has been climbing higher around the world. At the same time, more people have begun hosting, specifically in top tourism destination countries with high growth in inflation. While there are other factors that contribute to Host growth – including seasonality, demand and product initiatives – according to Airbnb’s analysis, on average, a one percentage point increase in the inflation rate in a top Airbnb market was correlated with a nearly four percentage point increase in the number of new Hosts in that country for Q2 2022. In the United States, where inflation hit 9.1 percent in June 2022, the number of new Hosts grew by more than 50 percent in Q2 2022, compared to Q2 2021. For new Hosts, it’s mortgages on their mind Hosts around the world have long shared that hosting helps them to afford their home – with the need to pay for their mortgage or rent even serving as a reason why many began hosting in the first place. According to an Airbnb survey, nearly 40 percent of Hosts in the US said that the income earned through hosting has helped them stay in their home in 2021. Now, with the cost of homeownership rising, new Hosts in the US are not only turning to hosting, but also may be hosting more frequently when they get started, to increase their earning potential and cover a larger mortgage. Regions with the greatest hikes in local residents’ mortgage payments also saw an increase in earnings for typical new Hosts in Q2 2022 – suggesting more hosting activity. In fact, according to Airbnb’s analysis, in Q2 2022, a $1 rise in the average American’s monthly mortgage payment – due to the hike in mortgage interest rates from three percent to six percent – was correlated with a 26-cents increase in a new typical Host’s earnings for the quarter. New Hosts see the opportunity to earn Inflation may be rising, but so too is the income Hosts are earning. As Airbnb has reported, in 2021, the typical Host in the US earned over $13,800 – an increase of 85 percent over 2019. The typical income of $13,800 represents over two months of pay for the median US household. For those who have begun hosting recently due to the changes in cost of living, the ability to earn is still strong: New Hosts earned a combined total of over $1.8 billion globally in 2021, up more than 30 percent from 2019. And this opportunity has continued into 2022 – including for younger Hosts, many of whom have discovered hosting as a way to fulfill their dreams even as new financial responsibilities and burdens stack up. In the first three months of 2022 alone, Hosts under 30 in the US alone earned approximately $200 million – after earning approximately $775 million in all of 2021. Hosts are sharing the space they have to get started now With these new economic pressures, more people are not only looking to start hosting, but also to do so flexibly – leveraging the space they have to earn, and quickly. New listings that were activated and booked in Q1 2022 are getting booked faster compared to a year ago, with the average time to get a first booking for the majority of new listings being about a week. In many cases, Hosts are tapping into the demand for more unique spaces to earn real income, with unique listings earning nearly $1 billion just in 2021. Take Host Ansel in Oakland, California, who decided to put a tiny home in his backyard and list it on Airbnb as a way to earn some passive income. After spending about $5,000 on the home itself, Ansel needed to get the rest of the space ready for guests on a budget. Though far from a trained designer, he purchased some tools, rolled up his sleeves and took to the web to teach himself everything from painting to propagating a plant wall in his bathroom – now one of the biggest selling points of his tiny home to guests. Since he began hosting in 2018, Ansel has earned more than $98,000, with the goal of setting up another listing in his home that he hopes will go viral. For Ansel, his own experience is proof that anyone can Host, and anyone can Host anywhere – a no brainer for people to consider hosting amidst economic flux. To find out more about hosting go to airbnb.com/host and get started. About Ansel Troy Ansel Troy is an Airbnb Super host in his hometown of Oakland, CA. His entrepreneurial start began when he was 14 selling newspaper subscriptions to help his mother with groceries and bills. With a propensity for helping others, he graduated from California State University East Bay with a degree in Ethnic Studies and pursued a career in Social Work. In 2013, he purchased a small fixer upper home in East Oakland and spent the next few years making DIY renovations. Four years later, Ansel was looking for a way to earn some passive income - he decided to lean into the tiny home craze and used the equity from his home to purchase a Tiny House to list on Airbnb. He didn’t have the funds to invest in contractors or designers for the fitout, so dove into a self-prescribed DIY YouTube rabbit hole to get the space ready to list. He parked the Tiny House in his backyard; guests loved the experience and responded with rave reviews. A few years into his Hosting journey, his son was diagnosed with Autism. Looking to spend more time at home with his son, Ansel decided to share his tiny home full-time, generating a source of income that helped to lighten the burden of worrying how he would care for him. In 2021, he resigned from a 13-year career in Social Work and currently works from home as a full-time Airbnb Host and Tiny House consultant. About Airbnb Airbnb was born in 2007 when two Hosts welcomed three guests to their San Francisco home and has since grown to 4 million Hosts who have welcomed more than 1 billion guest arrivals in almost every country across the globe. Every day, Hosts offer one-of-a-kind stays and unique Experiences that make it possible for guests to experience the world in a more authentic, connected way. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

September 01, 2022 12:06 PM Eastern Daylight Time

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FRX Innovations Announces Listing on the Frankfurt Stock Exchange

FRX Innovations Inc

FRX Innovations (TSXV:FRXI) (FSE:W2A) (“FRX,” or the “Company”), a leader in eco-friendly flame retardant solutions, is pleased to announce the listing of its common shares on the Frankfurt Stock Exchange (“FSE”) under the trading symbol “W2A”. The Company’s shares are now cross listed on the TSX Venture Exchange (“TSXV”) and the FSE. Chief Executive Officer Marc Lebel commented, “We are very happy to provide European investors better access to invest into FRX on a European stock exchange. This was a very logical step in our capital markets strategy as the Company has both an operational footprint in Belgium, and a significant investor base in multiple European countries. The commercial and environmental aspects of our business continue to resonate well with the European investment community.” The Frankfurt Stock Exchange (FSE) is one of the world's largest international trading centers for securities. Operated by the Deutsche Boerse AG, FSE, is the largest of Germany's seven stock exchanges, and is responsible for approximately 90 percent of all securities traded in Germany. The FSE facilitates advanced electronic trading, settlement and information systems and enables cross-border trading for international investors. For more information about FRX Innovations, please visit www.frx-innovations.com. About FRX Innovations FRX Innovations is a global manufacturing company, producing a family of environmentally sustainable flame-retardant products that serve several large markets spanning electronics, automotive, electric vehicles (EV) and medical devices. FRX is led by a team of highly experienced business and technical professionals and is positioned to be a leader in the rapidly growing flame-retardant plastics and additives market.Nofia® is a registered trademark of FRX. Nofia® products are manufactured at its manufacturing facility on the Port of Antwerp in Belgium, one of the world's largest chemical producing clusters. Nofia Polyphosphonates are produced using sustainable green chemistry principles such as a solvent-free production process, no waste by-products, and near 100% atom efficiency. FRX's portfolio includes an extensive patent estate. FRX has been the recipient of numerous awards, including the EPA's Environmental Merit Award, the Belgium Business Award for the Environment, and the Flanders Investment of the Year Award. FRX has also been recognized six times on the Global Cleantech 100 list. CAUTIONARY STATEMENTS REGARDING FORWARD-LOOKING INFORMATION This press release contains "forward-looking information" within the meaning of applicable Canadian securities legislation. Generally, forward-looking information can be identified by the use of forward looking terminology such as "plans", "expects" or "does not expect", "expected", "budget", "scheduled", "estimates", "forecasts", "intends", "anticipates" or "does not anticipate", or "believes", or variations of such words and phrases or state that certain acts, events or results "may", "could", "would", "might" or "will be taken", "occur" or "be achieved". Forward-looking information in this press release may include, without limitation, statements with respect to, the positioning of the Company within the industry, potential investor interest, and whether or not European investors will take an interest in FRX. Forward-looking information is subject to known and unknown risks, uncertainties and other factors that may cause the actual results, level of activity, performance or achievements of the Company, as the case may be, to be materially different from those expressed or implied by such forward-looking information. Although the Company has attempted to identify important factors that could cause actual results to differ materially from those contained in forward-looking information, there may be other factors that cause results not to be as anticipated, estimated or intended. There can be no assurance that such information will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on forward-looking information. The Company does not undertake to update any forward-looking information, except in accordance with applicable securities laws. Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. Contact Details FRX Innovations Mark Lotz +1 604-880-6546 mlotz@frxpolymers.com Investor Relations Graham Farrell +1 416-842-9003 ir@frx-innovations.com Media Contact Joseph Grande +1 413-684-2463 joe@jgrandecommunications.com

September 01, 2022 09:44 AM Eastern Daylight Time

Is Growing Awareness Of Good Oral Hygiene Driving Growth Of Electric Toothbrush Market?

Bruush Oral Care Inc.

Learn More about Bruush Oral Care Inc., by gaining access to the latest research report. The debate over whether electric or manual toothbrushes do a better job of cleaning your teeth has raged for decades. While both manual and electric toothbrushes are effective at removing plaque, powered toothbrushes often are easier for people who have dexterity issues, such as the elderly, people with disabilities or children, according to the American Dental Association (ADA). The Journal of the American Dental Association published a survey that found that 13,000 out of 16,000 patients who used an electric toothbrush reported better oral health. Still, only 36% of adults say they use an electric toothbrush, according to a report by consumer marketing analysis firm Mintel. The global electric toothbrush market size was estimated to be worth $4.3 billion in 2022 and projected to increase to just over $6 billion by 2027, according to Statista. The market is being driven by the prevalence of periodontal diseases and heightened awareness of the advantages of electric toothbrushes. Electric toothbrush bristles vibrate or rotate to remove plaque buildup from teeth and gums. There are pros and cons to an electric toothbrush. On the plus side, they’re easy to use; most have timers so users can tell whether they’ve brushed their teeth for the full two minutes dentists recommend, and some people feel that their teeth are cleaner. “If you choose an electric toothbrush, make sure the toothbrush is comfortable to hold and easy to use,” said Thomas Salinas, a prosthodontist with the Mayo Clinic in Rochester, Minnesota. “Whether you choose an electric toothbrush or a manual toothbrush, remember that what’s most important is daily brushing and flossing.” Electric toothbrushes also may generate less waste. The ADA recommends replacing your toothbrush every three months, and with an electric toothbrush, you’re just replacing the brush head — not the entire device as you would with the manual version. What Are The Drawbacks? However, electric toothbrushes are more expensive than their manual counterparts; they require charging, and they’re difficult to travel with. And replacing brush heads can be expensive. Replacement brush heads for Sonicare can cost as much as $43 for a three-pack, and the price of Oral-B line of brush heads reaches as high as $40 for a three-pack, depending on the model. What Is A Solution? An example of a more affordable alternative is the Brüush (NASDAQ: BRSH) electric toothbrush, which comes in five colors. Like Blue Apron Holdings Inc. (NYSE: APRN) and Stitch Fix Inc. (NASDAQ: SFIX), which send their food and clothing products to customers who sign up, Brüush’s subscription model makes it easy for consumers to stay on top of replacing their brush heads every three months as dentists recommend. If you sign up for a subscription, Brüush will send you three new brush heads every six months for $18 — just $6 per brush head. The Brüush toothbrush has six cleaning modes for every type of brusher — daily, white, gentle, gum, max, and tongue. Brüush’s electric toothbrush kit sells for $79 and includes the electric toothbrush, three brush heads, and a USB power adapter and charger. The Brüush lithium-ion battery lasts for four weeks on a single charge, and the compact magnetic case makes traveling with the device convenient. Visit Brüush’s website to learn more about the company and its products. About Bruush Oral Care Inc. Bruush Oral Care Inc. is on a mission to inspire confidence through brighter smiles and better oral health. Founded in 2018, Brüush is an oral care company that is disrupting the space by reducing the barriers between consumers and access to premium oral care products. The Company is an e-commerce business with a product portfolio that currently consists of a sonic-powered electric toothbrush kit and brush head refills. Brüush has developed a product to make upgrading to an electric brush appealing with three core priorities in mind: (i) a high-quality electric toothbrush at a more affordable price than a comparable electric toothbrush from the competition; (ii) a sleek, countertop-friendly design; and (iii) a convenient brush head refill subscription program that eliminates the frustrating experience of purchasing replacement brush heads at the grocery/drug store. The Company is rooted in building a brand that creates relevant experiences and content, with the goal of becoming the go-to oral care brand for millennials and Generation Z.For more information on Bruush Oral Care Inc visit https://bruush.com. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details TraDigital IR - Colette Eymontt colette@tradigitalir.com Company Website http://www.tradigitalir.com

September 01, 2022 09:15 AM Eastern Daylight Time

Simple tips and tricks to tackle inflation and manage budgets this Back-To-School shopping season

YourUpdateTV

A recent poll from Morning Consult found that only 36% of parents can afford back-to-school shopping this year without any issues. The National Retail Federation’s latest back-to-school shopping survey also shows a third of families plan to cut back on other spending areas — in order to cover the cost of must-haves for the new school year. Even with so many people concerned about costs, back-to-school spending is expected to hit an all time high this year — a whopping $864 per household for K-12, and $1200 for college students. Despite all of these challenges, there are some simple tips and tricks to save every penny you can for back-to-school shopping and beyond: Look for Student and Seasonal Discount: Flash your student ID and many popular stores will give you discounted rates. You can also take advantage of student discounts through sites such as Unidays and Student Beans. College students usually get the most discounts but many stores have savings for grades K-12 too. Spread Out Payments Over Time with Reliable Buy Now, Pay Later Options: With rising costs, many consumers are looking for greater payment flexibility when making back-to-school purchases. Pay Later with PayPal lets you spread payments out over time. For purchases between $30-$1,500, you can select Pay in 4 1 and break the cost into four interest-free payments with the first payment due at time of purchase. For those larger back-to-school purchases, you can select the new Pay Monthly 2 option and break the total cost into monthly payments over a longer period of time. Pay Later with PayPal gives you more choice in how you pay for purchases so you can select the option that works best for your budget. Learn more at paypal.com/buynowpaylater. Use browser extensions for coupons and cash back: You might think you’ve found the best deal out there, but there’s a good chance there are even better prices still waiting to be discovered. The Easiest way to make sure you’re paying the lowest prices — is to Install the PayPal Honey 1 desktop “browser” extension. This online shopping tool automatically discovers coupons at your favorite stores— and applies the best ones it finds at checkout. It even helps you layer savings by finding rewards that you can redeem for cash back. You can find it at: www.joinhoney.com Shop Refurbished: There are plenty of apps and sites out there to help you track down any used or refurbished items on your list. Whether you’re shopping for textbooks, electronics or clothing, you’ll pay less than if you were to buy the item brand new. Plus, you can usually find discounted items in “like new” condition on many platforms for free.. Contact Details Your Update TV +1 212-736-2727 yourupdatetv@gmail.com

August 31, 2022 02:20 PM Eastern Daylight Time

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AMERICA DOMANI LAUNCHES “LA FAMIGLIA” SERIES BY IL PROGRESSO

America Domani

America Domani today announced the launch of its “La Famiglia” series by Il Progresso, an exclusive video and social media series celebrating Italian American owned businesses. Each campaign tells the story of a different Italian American owned business, showcasing each business’ journey, history and connection to their Italian heritage. “Perhaps nothing captures the essence of the American Dream for Italians more than entrepreneurship and business ownership,” said Al DiGuido, Publisher & CEO of America Domani. “Through our ‘La Famiglia’ series, we are proud to tell the story of the millions of Italian business owners who have contributed to American culture over the past centuries through their innovation, creativity and craftsmanship.” The “La Famiglia” series is produced under the Il Progresso title, which is wholly owned by America Domani. Il Progresso was founded in 1880 and for generations of Italian Americans, served as the most trusted and highly circulated daily newspaper, engaging millions of readers and leading advertisers from across the world. The Il Progresso section is now integrated within America Domani as a special section featuring historical content, vintage footage, interviews and interactive media that chronicles the Italian American journey over the past centuries. America Domani is the leading digital media community for everyone who has an affinity for Italian culture. To sign-up for notifications, visit www.americadomani.com. To inquire about having your business featured on America Domani’s “La Famiglia” series by Il Progresso, visit www.americadomani.com/lafamiglia ABOUT AMERICA DOMANI: America Domani is the leading digital media community for the 17 million Americans of Italian heritage and millions more who have a love and affinity for Italian culture. Staying true to the “Domani” name, which means “Tomorrow” in Italian, America Domani showcases a wide array of engaging content from top Italian American journalists, influencers and personalities, including news, food and wine, culture, travel, comedy, success stories, entertainment and more. America Domani was created through purchasing the licensing rights to the historic America Oggi newspaper and the revival of Il Progresso Italo-Americano. Both titles live proudly on the America Domani platform as dedicated sections for current events and historical content chronicling the Italian American journey over the past centuries. Contact Details Media press@AmericaDomani.com Company Website https://americadomani.com/

August 30, 2022 11:50 AM Eastern Daylight Time

The Rise of EV Factories

Worksport Ltd.

There is no arguing that Detroit is the city that has “put the world on wheels,” but EVs are rapidly writing a new chapter in the history of the automobile industry. On their quest for electrification, established automakers like Tesla (NASDAQ: TSLA), General Motors (NYSE: GM) and many more are going full speed ahead as they aim to build EVs in the same locations that they get to sell them, due to their increased weight and transport-related complexities compared to their internal engine counterparts. These challenges are taking them south as it is also more convenient for battery production facilities to be geographically close to avoid supply chain and logistics issues. Most of the money heading south has come in since last year from established automakers such as General Motors, Hyundai and Ford Motors (NYSE: F) who announced last year it will build four factories as part of its gigantic EV push, spending $11.4 billion along with a supplier on three battery factories and a truck plant, resulting in 11,000 new jobs. Volkswagen (OTC: VWAGY) and Nissan Motor Co. Ltd. (OTC: NSANY) also continue to expand their operations in the south, mostly aimed at new EV production. Even EV startup Rivian Automotive Inc. (NASDAQ: RIVN) is expanding with the recent announcement of a new 650,000 square feet expansion that will make its total West Normal factory area exceed 4 million square feet. Not to forget about Tesla with its giga factory in Germany. The southern move and expansion of the Motor City comes with potentially controversial benefits such as all-in lower pay for workers, millions in tax breaks and a largely non-unionized workforce in many of the right-to-work states controlled by Republicans. There are also many challenges such as preservation of historic plantation farms, unearthing of slave burial grounds and opposition from locals who aren’t welcoming to industries that will result in heavier traffic. Meanwhile, an innovator of automotive aftermarket accessories and off-grid energy solutions, Worksport Ltd. (NASDAQ: WKSP) has expanded manufacturing operations by 222,000 square feet with its first North America facility to ensure their quality products reach customers rapidly and cost-effectively. This morning Worksport announced that it appointed a Plant Manager for its West Seneca, NY Manufacturing Facility. The new Worksport facility is a state-of-the-art facility in the Buffalo, NY suburb of Seneca, a monumental step as it allows the Company to establish a strategic presence due to nearby ports and distribution hubs, along with the proximity of the Canadian border. Bringing its production to the U.S. also empowers Worksport means “Made in USA” versions of its patented products, namely the SOLIS solar cover and Terravis Energy grid-connected fast chargers. After two-years of careful planning, Worksport is taking complete control of its production and sales pipelines for all its current and future products. Since the beginning of the year, it added a new facility, developed an eCommerce site and it is expanding its workforce to fulfill that goal. In order to determine how many units of SOLIS, its proprietary solar truck bed tonneau cover, and COR, its portable energy storage nanogrid system, would be needed for initial manufacturing, which is expected to begin in the fourth quarter of the undergoing year at the West Seneca, NY facility, presale efforts were needed. The Company recently announced presales that are expected between US$350,000-$450,000 in unrealized revenue. Pioneering a very large market filled with passion for improving lives and providing help where it’s needed the most, Worksport aims to lead the energy technology revolution. According to its mission, Worksport is here to contribute to a greener world by capitalizing on the growing shift of consumer mindsets towards clean energy with its proprietary solar and green hydrogen-based technologies. Worksport has also joined forces with the Hyundai America Technical Center, Inc. (“HATCI”) to manufacture prototypes of SOLIS and COR for Hyundai automotive products. Together, SOLIS and COR are expected to significantly transform both the internal combustion engine and electric-powered vehicles, as it empowers them to become mobile solar power generation systems capable of forming portable nanogrids, producing and storing power anywhere, anytime. We will see what developments the future will bring, but one thing is for sure, companies around the world from Tesla, GM Volkswagen, Nissan and Worksport are not sitting on their hands. About Worksport Ltd. Worksport Ltd. (Nasdaq: WKSP), through its subsidiaries, designs, develops, manufactures, and owns the IP on a variety of tonneau covers, solar integrations, and NP (Non-Parasitic), Hydrogen-based true green energy solutions for the sustainable, clean energy, and automotive industries. Worksport Ltd. seeks to capitalize on the growing shift of consumer mindsets towards clean energy integrations with its proprietary solar solutions, mobile energy storage systems (ESS), and NP (Non-Parasitic), Hydrogen-based technology. About Terravis Energy, Inc. Terravis Energy, Inc. designs, develops, and manufactures clean, green energy solutions that power lifestyle markets, with each segment of the company feeding into the derivation of the brand itself – Latin for “Earth” and “Force”. The company foresees the future of the electric vehicle markets and sustainable energy markets through multiple lenses. Its Non-Parasitic Electric Vehicle (NPEVTM) fast charging platform which combines ultra-efficient hydrogen fuel cells with solar to create completely carbon-free charge points that can re-energize Battery Electric Vehicles. Its Terravis Nanogrid™ which is designed to power houses and is modular where excess power can be directed toward utilities such as crypto mining. Its Terravis Microgrid™ system, composed of a number of Terravis Nanogrid™ systems, can power data centres and entire communities. Its Terravis Wall-e™ platform is a standalone power backup system for homes in cases of power failures, as well as a “power guardian” that can be used in conjunction with the Terravis Nanogrid™. For additional information, please contact: Steven Obadiah Business Development Manager Worksport Ltd. T: 1-(888) 506-2013 E: investors@worksport.com W: www.worksport.com Forward-Looking Statements The information contained herein may contain “forward‐looking statements.” Forward‐looking statements reflect the current view about future events. When used in this press release, the words “anticipate,” “believe,” “estimate,” “expect,” “future,” “intend,” “plan,” or the negative of these terms and similar expressions, as they relate to us or our management, identify forward‐looking statements. Such statements include, but are not limited to, statements contained in this press release relating to the view of management of the Company concerning its business strategy, an up listing to a national exchange, future operating results and liquidity and capital resources outlook. Forward‐looking statements are based on the Company’s current expectations and assumptions regarding its business, the economy and other future conditions. Because forward-looking statements relate to the future, they are subject to inherent uncertainties, risks and changes in circumstances that are difficult to predict. The Company’s actual results may differ materially from those contemplated by the forward‐looking statements. They are neither statements of historical fact nor guarantees of assurance of future performance. We caution you therefore against relying on any of these forward‐looking statements. Factors or events that could cause the Company’s actual results to differ may emerge from time to time, and it is not possible for the Company to predict all of them. The Company cannot guarantee future results, levels of activity, performance, or achievements. Except as required by applicable law, including the securities laws of the United States, the Company does not intend to update any of the forward‐looking statements to conform these statements to actual results. No Stock Exchange or Regulation Services Provider accepts responsibility for the adequacy or accuracy of this release. Contact Details Worksport LTD Steven Obadiah +1 888-506-2013 investors@worksport.com Company Website Https://www.worksport.com

August 30, 2022 09:45 AM Eastern Daylight Time

Partnership for Food Safety Education Promotes “Don’t Wash Your Chicken”

Partnership for Food Safety Education

Salmonella causes more foodborne illnesses than any other bacteria.* To celebrate National Food Safety Education Month in September, the non-profit Partnership for Food Safety Education (PFSE), in collaboration with Drexel University and New Mexico State University, has launched “ Don’t Wash Your Chicken,” an educational program aimed at households preparing and cooking raw chicken at home. Informed by research from Drexel University, this program explains why certain poultry handling practices at home are risky and provides practical guidance people can take to reduce their risk of food poisoning. “This year marks the 25th anniversary of collective efforts to advance safe food handling messages, including safe poultry handling,” said Britanny Saunier, PFSE executive director. “This program addresses why people still wash their chicken and helps them understand why they don’t need to wash raw poultry. It is our hope that, collectively, we’re able to break through those barriers and influence real behavior change that reduces the rate of foodborne illnesses through these new tools.” This program features four animated videos to help home cooks stay healthy while preparing and cooking raw chicken. Aimed to reach a younger audience, the videos provide surprising, catchy food safety messages to grab the audience’s attention. Recent research found that home cooks continue to wash raw poultry because they desire to control the process of preparing food, lack of trust in chicken processing, and the habitual nature of the behavior. Research also revealed that home cooks are willing to change their behavior if they understand the “why” behind the guidance. This program aims to help households understand how chicken is processed before they get it, learn the risks of washing raw poultry, as well as how to safely handle and cook poultry at home. Along with the videos, this program highlights three key safe poultry handling messages: Washing or rinsing chicken increases risk. Salmonella, Campylobacter, and other harmful bacteria live on raw chicken. Washing or rinsing doesn’t remove this: worse, it helps the bacteria spread. When you add water through washing or rinsing, you give these bacteria a way to travel throughout your kitchen. Chicken has already been washed. Today’s manufacturing cleans the chicken, so there is no filth, feathers, or anything else on it that needs to be washed off. Poultry may have a coating of water and protein: this gets cooked off, or you can remove it with a clean paper towel. There’s a better, safer way to cook chicken. If you see anything on the chicken you want to get rid of, wipe it off with a clean paper towel. Separate raw chicken from fresh and ready-to-eat foods. Keep surfaces clean by washing them with hot, soapy water. Cooking chicken to 165°F using a food thermometer will kill any dangerous bacteria and make it safe to eat. For more campaign information and resources, visit the PFSE website at fightbac.org/poultry. * According to the Centers for Disease Control and Prevention About the Partnership for Food Safety Education The non-profit Partnership for Food Safety Education is the creator and steward of the popular Fight BAC!® national food safety education campaign and the national leader in disseminating information around the linkage of food safety consumer education with positive health outcomes. Food safety and health educators, and consumers, can download free food safety education information from the Partnership’s website at www.fightbac.org. Contact Details Shawnté R. Loeri +1 804-677-2971 sloeri@fightbac.org

August 30, 2022 09:00 AM Eastern Daylight Time

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Federated Indians of Graton Rancheria Announce $3.5M Donation to Complete Construction of the New Library in Roseland

Federated Indians of Graton Rancheria

The Federated Indians of Graton Rancheria (FIGR or Graton Rancheria) has donated $3.5 million to the Sonoma County Public Library Foundation for the construction of a new library in Roseland, located in Southwest Santa Rosa. Along with $16 million provided by the City of Santa Rosa and the State, in addition to $5M pending from other sources, this donation from Graton Rancheria helps close the construction gap of a total estimated project cost of $24.5 million. “We are so proud and happy to be able to support a full-service library in Roseland where so many of us grew up,” said Federated Indians of Graton Rancheria Tribal Chairman Greg Sarris. “Roseland is a community we love and support.” Developed in partnership with the City of Santa Rosa, the new Roseland Regional Library is part of an innovative Hearn Avenue Community Hub being built on a 6.5-acre site at the intersection of Hearn and Dutton Avenues. The 20,000-square-foot library will be part of a campus that will include a community center, an aquatic center and a new fire station. “The Federated Indians of Graton Rancheria’s leadership role in this capital campaign is a perfect fit with city, state and library funds that have already been committed to a new library in the Roseland/Southwest area of Santa Rosa,” said Deborah Doyle, Chair, Sonoma County Library Commission (SCL). “With those commitments and this generous gift, our construction goal is within reach, now we can focus on the $3 million left to raise to furnish and equip the 21st Century library that this community wants, needs and deserves. What a fabulous investment!” “We are so grateful for the generosity of the Federated Indians of Graton Rancheria,” said Mayor of Santa Rosa Chris Rogers. “Their support and partnership help put shovels in the ground as we deliver this critical project for the Roseland community.” “This extraordinary investment is a testament to the Federated Indians of Graton Rancheria’s commitment to giving back to its community, and to its partnership with the library’s mission to support all who wish to discover, learn and share knowledge while we grow as a society,” said Erika Thibault, Interim Director, Sonoma County Library. “This is an important step in a long and mutually beneficial collaboration aimed at serving our community and learning together. We are incredibly grateful to Chairman Sarris and the Tribal Council for this visionary commitment.” About the Federated Indians of Graton Rancheria Graton Rancheria is a federally recognized Indian tribe comprised of Coast Miwok and Southern Pomo Indians. Legislation restoring federal recognition to the Federated Indians of Graton Rancheria was signed into law in December 2000. Tribal lands are located in Rohnert Park, Sonoma County, CA. For more information about FIGR, visit www.gratonrancheria.com. About Sonoma County Library The Sonoma County Library is a countywide system, encompassing all nine cities and the unincorporated areas. A Joint Powers Agreement created in 1975, and revised in 2014, established the library as a separate public agency. Today, the library serves half a million county residents, at 12 regional libraries, two community libraries, three special collections, and a growing array of digital resources. www.Sonomalibrary.org # # # Contact Details Landis Communications Inc. Robin Carr +1 415-971-3991 graton@landispr.com Company Website https://gratonrancheria.com/

August 29, 2022 06:53 PM Eastern Daylight Time

Tiny Homes and Airbnb: Why It Pay$ to Be Unique: An Up-Close Look at One-of-A-Kind Stays on Airbnb

YourUpdateTV

Hosts around the world have been sharing their unique spaces on Airbnb for well over a decade, and guests have fallen for their one-of-a-kind stays, from domes and windmills to lighthouses and trains. Recently, Ellis Nanney, host of a tiny home in Boise, Idaho, conducted a satellite media tour to talk about his experience being the host of a tiny house and the financial benefits of listing a unique space on Airbnb. A video accompanying this announcement is available at: https://youtu.be/7lxB2RasYxU In the past two years alone, from 2019 to 2021, nights booked at unique properties have increased globally by nearly 50 percent. With more guests booking unique stays, Hosts are also earning real income, with unique listings earning nearly $1 billion just in 2021. In fact, globally, earnings by night and by traveler were higher for unique than for non-unique listings in 2021. Through Airbnb Categories, launched this past May, it is also easier for guests to search unique listing types, from Treehouses to Caves, Campers to Barns, and connect with unique homes and Hosts they may have otherwise overlooked. A brand new OMG! Category, which has been clicked on over 2.5 million times since launch, also showcases the zaniest of all unique homes on the platform. The OMG! Category even inspired a first-of-its-size $10,000,000 OMG! Fund, which will award 100 of the craziest listing ideas with $100,000 each, turning over-the-top architectural musings into real-life homes, bookable on Airbnb. Tiny but Mighty: Tiny Homes Most Booked Listing Types in the World While treehouses and barns abound on Airbnb — and are among the top 10 most booked unique listing types in the world, it’s tiny homes that take top spot, proving that a little creativity can go a long way. In 2021, more than 2.5 million nights were booked in tiny homes. Tiny homes come in all shapes, but relatively the same small size. And their Hosts know that there’s nothing tiny about their income: Tiny homes around the world earned their Hosts a total of more than $195 million in 2021 – the top grossing unique space type. Take it from tiny home Host Ellis, who purchased a property in the heart of Idaho and spent the next five years building his own tiny house. He finally listed it on Airbnb in 2019, and the property quickly paid for itself— along with even earning Ellis enough money to put toward his travels and investments too. Treetops at the Top: Most Wishlisted Unique Homes in the World When they are not booking, guests are daydreaming about unique getaways, adding countless inspired stays to their wishlists. In 2021, unique listings were added to almost 20 million wishlists worldwide. Tucked away in a serene and leafy neighborhood in East Point, Georgia, USA sits the most wishlisted unique listing in the world, a beautifully appointed treehouse, with all the rustic trimmings but plenty of modern considerations, from a hot tub to indoor heated spaces, for the most cozy stay. It’s no surprise that Lawrene – a successful actress and sparetime weaver (and lighthouse keeper!) in Florence, Canada – has found accidental success from this treehouse craze. After enjoying her own Airbnb stay in Brooklyn, Lawrene wondered what it would be like to try hosting herself, sharing the off-the-grid space she built for herself ten years earlier, right in her backyard. While she convinced her husband to list the space by assuring him hardly anyone would be interested in staying in their rustic escape, to her husband’s surprise, they have welcomed a steady stream of outdoor enthusiasts and no-trace campers since 2012, who enjoy the peaceful escape – and the homemade waffles Lawrene prepares for breakfast. To find out more about the hosting or booking tiny homes and other unique spaces go to Airbnb.com About Ellis Nanney Ellis Nanney was born and raised in the Pacific Northwest where his love for adventure and freedom was developed from an early age. After graduating from Boise State University, he decided to ditch the career path and live his life in a more entrepreneurial way. Coming hot off of a study abroad semester in Sevilla, Spain, the travel bug and an insatiable desire to explore the world took the reins and set him on an unconventional path for the next decade. His work life was filled with either seasonal or temporary jobs that had him marketing Idaho Potatoes as a self-proclaimed ‘Spud Stud’, promoting the Mexican Caribbean as the ‘Cancun Experience Officer’, hosting a travel show called the Fireball Run, and managing the world’s greatest travel experience, the TukTuk Tournament in Sri Lanka. In between these ‘jobs’ he filled the gaps with international trips that have taken him to nearly 40 countries across 6 continents. Along this journey he was always looking for a way to make this lifestyle sustainable while also providing security for his future. This led him to buy a piece of property and build a tiny house that he could both use as a home base and be a source of passive income to support his adventures. Thanks to the help of Airbnb’s platform and many friends and family members along the way, his unique property has had nothing but success. He’s been an Airbnb Superhost since he began in 2019 and now has much more freedom to choose among life’s opportunities. About Airbnb Airbnb was born in 2007 when two Hosts welcomed three guests to their San Francisco home and has since grown to 4 million Hosts who have welcomed more than 1 billion guest arrivals in almost every country across the globe. Every day, Hosts offer one-of-a-kind stays and unique Experiences that make it possible for guests to experience the world in a more authentic, connected way. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

August 29, 2022 02:30 PM Eastern Daylight Time

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