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Players Health Becomes Founding Partner of Greg Olsen’s Youth Inc. to Champion Safety in Youth Sports

Players Health

Players Health, the leading provider of athlete safety and insurance solutions, today announced its partnership as a founding partner with Youth Inc., a content and commerce platform co-founded by NFL alum and Fox Sports broadcaster Greg Olsen. This collaboration marks a significant step toward enhancing safety standards in youth sports through engaging and informative content. It will offer valuable education for athletes, parents, and coaches, while promoting a culture of safety, risk management, and athlete well-being across all levels of play. As digital advertising evolves, and the youth sports industry continues to soar, the growing importance of community-driven strategies and content creation is fueling shifts in the way youth sports organizations engage with their audiences. Through this partnership, Players Health and Youth Inc. will collaboratively generate and distribute content that helps those entrusted with leading youth sports organizations create a safer and more informed environment for young athletes, parents, and coaches. “In today’s rapidly changing youth sports landscape, health and safety must remain at the forefront. Our partnership with Youth Inc. provides a unique opportunity to speak directly to changemakers in our industry and around the country, equipping them with the tools and insights needed to proactively address the challenges facing youth athletes today,” said Tyrre Burks, founder and CEO of Players Health. “Together, we’re not just providing solutions — we’re leading a movement to transform how health and safety is prioritized in youth sports." Youth Inc. provides content across all media platforms, including full-length video/audio podcasts available on YouTube, Spotify, and Apple Podcasts. The network also shares clips on Instagram, Facebook, TikTok, LinkedIn and X. Featuring interviews with some of the biggest stars and thought leaders in the sports world, Youth Inc. serves as a vital resource for navigating the complexities of youth sports today. "Youth sports should be a place where kids can grow, learn, and have fun, and that starts with creating a safe environment. Through our partnership with Players Health, we’re able to provide families and organizations with expert-driven content and resources to help navigate the challenges of today’s youth sports landscape,” said Olsen. “Our shared vision is to equip everyone involved with the knowledge and support they need to foster a safer, more positive experience for young athletes." Season two of Youth Inc. launches on Wednesday, October 30th with six new episodes. Fans, coaches, parents and young athletes can look forward to deeper conversations with top athletes, coaches, and experts in youth sports, as well as valuable advice on safety, well-being, and athletic development. This season promises to bring more exclusive content, further solidifying Players Health and Youth Inc.'s roles as a leading voice in youth sports education. The trailer for Youth Inc.’s upcoming season, featuring Players Health, Greg Olsen, and renowned sports psychologist Dr. Michael Gervais, offers a glimpse into the impactful conversations and expert commentary that will shape the future of youth sports safety and development. To learn more, visit: https://www.playershealth.com/ About Players Health Players Health is a sports technology company providing digital risk management services, reporting tools and insurance products to sports organizations to empower them to stay ahead of their ever-changing safety and compliance responsibilities. Working towards establishing the safest environment for athletes, Players Health views the health and safety of athletes as a priority in today's sports landscape. About Youth Inc. Youth Inc. is the first digital media network dedicated exclusively to youth sports content and commerce. Co-founded by NFL alum and Fox Sports broadcaster Greg Olsen, Youth Inc. provides parents, coaches, and athletes with expert-driven guidance and resources to navigate the evolving youth sports landscape. For more information, visit www.youth.inc or follow along on YouTube, X, and TikTok. Contact Details Players Health Jackson Gaskins playershealth@hotpaperlantern.com Company Website https://www.playershealth.com

October 21, 2024 09:00 AM Eastern Daylight Time

Pub Casino Launches “Cloud Princess” Slot Game in Collaboration with Hacksaw Gaming

Acroud Media

Pub Casino, a rising star in the online gaming world, is excited to announce the launch of its latest slot game, "Cloud Princess", developed in partnership with leading game provider Hacksaw Gaming. Known for its innovative design and high-quality gameplay, Cloud Princess brings a new level of excitement to Pub Casino’s extensive game library, offering players a magical and immersive adventure like never before. Step Into the Fantasy World of Cloud Princess Cloud Princess invites players into a dreamy world high above the clouds, where they embark on an enchanting journey with the celestial princess as their guide. With stunning visuals, captivating music, and a variety of thrilling bonus features, this new slot game is set to become a fan favorite among both seasoned players and newcomers alike. Key Features of Cloud Princess: 5x5 Grid with Cascading Reels Unique Cloud Bonus Feature High Volatility for Big Wins Beautifully Designed Fantasy Theme An Innovative Addition to Pub Casino’s Growing Game Portfolio Pub Casino has quickly earned a reputation for offering a diverse selection of games, from classic slots to innovative new releases from top-tier developers. Cloud Princess, developed by the award-winning team at Hacksaw Gaming, is the latest addition to Pub Casino’s rapidly expanding portfolio. "At Pub Casino, we’re always looking to provide our players with fresh and engaging content, and Cloud Princess is the perfect example of that," said a spokesperson for Pub Casino. "This game not only offers incredible gameplay but also an immersive and magical theme that we’re confident our players will love. We’re thrilled to partner with Hacksaw Gaming to bring this experience to life." Hacksaw Gaming: Pioneers in Slot Game Innovation Hacksaw Gaming is known for its forward-thinking approach to game development, consistently pushing the boundaries of what’s possible in the online gaming space. With a portfolio of award-winning slot games, Hacksaw Gaming combines stunning visuals with innovative features, and Cloud Princess is no exception. "Partnering with Pub Casino on the launch of Cloud Princess has been an exciting venture for us," said a spokesperson for Hacksaw Gaming. "We wanted to create a game that not only delivers high-quality gameplay but also transports players to a fantastical world. With its enchanting theme and rewarding features, we’re confident that Cloud Princess will be a huge hit with Pub Casino players." Play Cloud Princess at Pub Casino Today Cloud Princess is now live and available to play exclusively at Pub Casino. New players can explore this magical slot and take advantage of Pub Casino’s generous welcome bonuses, while existing players can dive straight into the enchanting world of the Cloud Princess. To celebrate the launch, Pub Casino is offering special promotions for all players, including bonus spins on the Cloud Princess slot and exclusive rewards for the top players. About Pub Casino Pub Casino is an exciting online casino platform that brings the fun and social atmosphere of a traditional pub to the online gaming space. Known for its extensive collection of slots, table games, and live dealer options, Pub Casino offers a welcoming and engaging environment for players of all experience levels. With a commitment to fair play, security, and responsible gaming, Pub Casino continues to grow as a favorite among online casino enthusiasts. For more information on Pub Casino and an expert review of the popular online casino, head over to https://metro.co.uk/2024/10/21/casino-promo-code-2024-get-exclusive-bonuses-free-spins-21806954/ About Hacksaw Gaming Hacksaw Gaming is a cutting-edge game provider specializing in mobile-first casino games. With a focus on creativity, innovation, and player engagement, Hacksaw Gaming has developed a wide range of slot and scratch card games that have been enjoyed by players across the globe. Their dedication to delivering high-quality gaming experiences has earned them multiple industry awards and recognition. Please note you must be aged 18 or over to gamble online in the UK. Contact Details Acroud Media info-media@acroudmedia.com

October 21, 2024 06:04 AM Eastern Daylight Time

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The Future of Live Casinos: Virtual Reality and Beyond

Acroud Media

Live casinos have rapidly become one of the most exciting aspects of online gaming, offering players an immersive and interactive experience that closely mimics traditional casino environments. As technology continues to evolve, the future of live casinos is set to be even more dynamic, with virtual reality (VR) and augmented reality (AR) poised to take online gambling to new heights. This press release explores the latest innovations and what players can expect from the future of live casinos. Live Casinos Today: A Revolution in Online Gaming Over the past decade, live casino games have transformed the online gaming landscape. Using advanced streaming technology, players can engage in real-time games hosted by professional dealers, all from the comfort of their own homes. Popular games like Live Blackjack, Roulette, and Baccarat have become staple offerings at online casinos, delivering the social and immersive aspects of land-based casinos without the need to travel. With live chat features, high-definition video, and multiple camera angles, live casinos offer players a more authentic and engaging experience than traditional digital games. But this is just the beginning—new advancements are on the horizon that will change how we interact with live casino games. For a comprehensive guide on the best live online casinos in the UK, click here. The Rise of Virtual Reality in Live Casinos As VR technology matures, its integration into the world of online gambling is becoming a reality. With virtual reality, players can enter fully realized, 3D casino environments, where they can walk through the gaming floor, sit at a table, and interact with live dealers and other players as though they were physically present in the casino. Here’s how VR is shaping the future of live casinos: Immersive 360-degree environments Customizable avatars Enhanced interactivity Realistic sounds and atmosphere Augmented Reality: Blending the Real and Virtual Worlds While VR offers a fully immersive experience, augmented reality (AR) combines the real and digital worlds to create a new hybrid gaming experience. AR overlays digital elements onto the real world, allowing players to view live casino games from different angles and add extra layers of information to enhance gameplay. For example: Players could use AR glasses or smartphone apps to view, side bets, and winning probabilities directly on their screen, creating a more data-rich environment. Dealers and gaming tables could be projected into a player’s room, creating the sensation of playing in a real casino while still interacting with the physical surroundings. AI-Powered Live Casinos: Smarter, More Engaging Experiences In addition to VR and AR, artificial intelligence (AI) is set to play a significant role in shaping the future of live casinos. AI can enhance player engagement through personalized gaming experiences, including: Custom game recommendations Smart dealers Data-driven insights What’s Next for Live Casinos? The future of live casinos is more than just about new technologies—it’s about creating a seamless, immersive experience that bridges the gap between virtual gaming and reality. The integration of VR, AR, and AI will redefine how players engage with live casino games, making them more interactive, personalized, and exciting than ever before. As these technologies continue to develop, online casinos are expected to adopt them gradually, starting with VR-enabled live games and progressing towards fully immersive, AI-driven casino ecosystems. Challenges to Overcome While the future looks bright, there are still several challenges that need to be addressed before these technologies become mainstream: Cost and accessibility Internet speed and infrastructure Learning curve Conclusion: A New Era of Online Gaming The future of live casinos holds incredible potential, and we are on the brink of a gaming revolution. With VR, AR, and AI driving the next generation of live casino experiences, players can look forward to gaming environments that are more immersive, interactive, and personalized than ever before. As these technologies continue to develop and become more accessible, online casinos will provide players with an experience that rivals—and in some cases, surpasses—the excitement of land-based casinos. The world of live casinos is evolving, and the future is set to deliver a thrilling and immersive gaming experience that will change how we play forever. Contact Details Acroud Media info-media@acroudmedia.com

October 21, 2024 05:43 AM Eastern Daylight Time

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Denver Area’s “The Club at Ravenna” Earns Prestigious Platinum Club of America Status for 2025-2026

The Club at Ravenna

The leaders of private clubs across the United States have, for the first time, recognized the excellence of “The Club at Ravenna”, near Denver, as one of America’s top 150 private country clubs in the 2025-26 Platinum Clubs of America competition. The competition, sponsored by Club Leaders Forum, a worldwide organization committed to the advancement of excellence in global private club leadership, management and operations, places The Club at Ravenna in the top five percent of all private clubs nationwide, joining the ranks of such legendary institutions as Congressional Country Club in Bethesda, Maryland, Bel-Air Country Club in Los Angeles and The Ocean Reef Club in Key Largo, Florida. The voting body, comprised of the most informed Club Managers, CEOs, COOs, Presidents and Owners across the nation, selected Ravenna based on seven separate criteria, including amenities, service, staff, governance and overall experience. Approximately 4,100 ballots were distributed to private club leaders nationwide. "Judge us by the company we keep," said Kevin Collins, president & CEO of Ravenna. "To be ranked among the nation’s finest clubs confirms the unique community we've cultivated at Ravenna. Our members' passion and engagement, our employees and team leaders have propelled us to this exceptional status, and we are incredibly proud of what we've built together.” Only five other Colorado country clubs share the prestigious platinum ranking with Ravenna: Cherry Hills Country Club, Maroon Creek in Aspen, Roaring Fork in Basalt, The Country Club at Castle Pines and the Denver Country Club. For the past decade, under Collins’ leadership Ravenna has transformed from bankruptcy on the heels of the great recession with a tent for a clubhouse, limited amenities and just 50 golf members, into a nationally recognized top-tier country club with world-class status. Today, it stands among the nation’s elite clubs with a state-of-the-art clubhouse, diverse amenities and a thriving membership of more than 400. As part of its strategic plan, Ravenna will change its name to Ravenna Country Club to better reflect its status as an exclusive private club. This rebranding aligns with its newly attained platinum club status and will roll out over the next year. "Our transformation into Ravenna Country Club is a new chapter," said Collins. "This milestone will celebrate how far we've come and our commitment to elevate our already high standards of excellence in the years to come." # # # About The Club at Ravenna Nestled in the foothills of the Rocky Mountains, The Club at Ravenna offers premier golf, world-class facilities and extraordinary experiences. A family-owned Private Club, Ravenna is known for its strong culture, dedication to excellence, and member camaraderie. Ravenna continues to elevate the standard, setting it apart as one of the most respected Private Clubs in Colorado. For more information about The Club at Ravenna, visit www.ravennagolf.com. Contact Details The Club at Ravenna Chris Collins +1 303-552-0593 ccollins@ravennagolf.com Company Website https://www.ravennagolf.com

October 18, 2024 08:05 AM Mountain Daylight Time

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The Great World Race Inaugural Event Features Terminal Cancer Survivor Sean Swarner and Social Media Star and Cancer Advocate Iain Ward, "The King of Chemo"

Ice Cap Adventures

The Great World Race announces its first annual event, launching on November 15th, 2024. This exciting competition invites participants to complete seven marathons on seven continents in seven consecutive days. Beginning at Wolf’s Fang in Antarctica, the 60 runners will then travel to Cape Town in Africa, followed by Perth in Australia. The Great World Race continues with two marathons in Istanbul, spanning both Asia and Europe across the Bosphorus. The final legs will take place in Cartagena, South America, and Miami, North America. Successful finishers will be eligible for The Global Marathon Club, recognizing those who complete all seven marathons in the designated timeframe. Additionally, there will be male and female champions determined by the fastest overall average marathon times across the continents. This year, The Great World Race has partnered with the non-profit charity LUNGevity who are transforming how people are diagnosed and live with lung cancer through research, education and support. LUNGevity will be represented by terminal cancer survivor Sean Swarner. Swarner was given 2 weeks to live as 16 year old, yet 33 years later he is getting ready for the 777 after having already completed the Explorers Grand Slam in 2017, one of only 50 people to ever complete the feat. His feat was all the more impressive given that Sean has only one functioning lung. Sean speaks of the bond he formed with LUNGevity and the community they help: “I spoke at the LUNGevity Hope Summit, an amazing event for lung cancer survivors and their caregivers. My immediate reaction was – this is my community! As a two-time cancer survivor, I understood what the attendees were going through, and decided then to help raise awareness for lung cancer and help raise funds for research. The Great World Race is the perfect platform to reach a whole new audience and get them involved. Please follow me and support the 1 in 18 people who will be diagnosed with lung cancer in their lifetime.” Becs Gentry, a Peloton instructor and marathon runner with a personal best of 2:32, is a prominent figure in the women's race. Based in New York City, Becs finished 4th in the 2021 British Olympic Trials, narrowly missing her chance to compete in the Olympics. Ashley Paulson, a two-time champion and record holder of the Badwater ultramarathon, will also race in Antarctica on November 15th. Additionally, Chirine Njeim from Lebanon brings impressive credentials, having represented her country at three Winter Olympics in skiing and at the marathon during the Beijing Summer Olympics. In the men's event, David Kilgore (USA) has carved out a reputation as one of the best in the world of endurance sport and ultrarunning. Two other athletes aim to achieve remarkable feats as they strive to be the oldest and youngest individuals to complete marathons on all seven continents within a week. Dan Little, an 81-year-old from Oklahoma, and Merrick Chernett, an 18-year-old from Michigan, are both seeking to make history. Notable participants include Alvaro Nunez, originally from Spain, who came to the United States on a tennis scholarship and has since become a successful ultramarathon runner, best-selling author, and entrepreneur based in Miami. Cole Brecka, son of well-known human biologist Gary Brecka, the man Dana White credited with changing his life and his health turnaround, will also join the event and aims to use the knowledge of his father in the science and nutrition space to turn himself into the first Ultimate Human Athlete. The Great World Race has gained international attention on social media, particularly with the involvement of social media creator and cancer awareness advocate, Iain Ward, known as @thekingofchemo. After being diagnosed with terminal brain cancer in 2020, Iain has dedicated his life to raising funds for cancer through athletic events. His inspiring journey and engaging posts have attracted over 12 million followers across social media platforms. Audiences are drawn to his ability to transform a tragic diagnosis into a proactive mission, combined with his witty humor. Iain is participating in the Great World Race to benefit the American Cancer Society by seeking corporate sponsorships and donations. When asked about this initiative, Iain stated: “My terminal brain cancer diagnosis has given me absolute clarity: I want to use the time I have left to laugh in cancer’s ugly face by raising more money for cancer research than anyone ever has. We want to break the world record of $3,000,000, starting with the Great World Race. You don’t even have to donate: The bigger the channel gets, the more sponsorships we get, and the more money goes to charity. But I can’t do this without you, and I need each and every one of you reading this to follow right now. It only takes seconds and it will help raise money for the 1 in 2 people who will get cancer in their lifetime. So do it for your friends, your family, everyone you know who is affected by cancer.” “I'm delighted to be joining forces with LUNGevity, the work they do is outstanding in helping their community through difficult times, sometimes when people have lost hope. It's also great to be working with all participants embarking on this outstanding physical and mental challenge. Sean's story is one that illustrates how you should never give up hope, no matter the circumstances and his adventures have shown what can be done when you believe in yourself. Iain is an incredible character, his ability to take a positive view on an extremely tough diagnosis is inspiring. We should all take a leaf out of his book and make the most out of life, health is too often a commodity we all take for granted”, said David Kelly, CEO of Ice Cap Adventures and Great World Race event director. For additional information or interest in joining the 2025 race, visit thegreatworldrace.com. To check out the great work LUNGevity do, visit HERE: www.LUNGevity.org/ To donate to Iain’s fundraiser for American Cancer Society visit HERE: https://secure.acsevents.org/site/STR?pg=entry&fr_id=108295 About the Great World Race The Great World Race, organized by Ice Cap Adventures Limited, is the only 7-continents athletics event taking place in 2024. The CEO of the company and Race Director of the event, David Kelly, is a medical doctor and former Irish international athlete. David will be accompanied by a traveling support team of top professionals, all with extensive international experience in the polar regions and in round-the-world events. Among them are photographers and cameramen who will ensure every special marathon moment is captured for competitors and global media. Contact Details Ice Cap Adventures Limited David Kelly david@icecapadventures.com Company Website https://thegreatworldrace.com/

October 17, 2024 09:04 AM Eastern Daylight Time

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How to Choose the Best Online Bingo Site: Key Features to Look For

Acroud Media

With the rapid rise in popularity of online bingo, players have more choices than ever before. However, not all bingo sites are created equal, and selecting the right platform is essential to ensure a fun, secure, and satisfying gaming experience. Whether you’re a seasoned bingo enthusiast or a newcomer to the world of online bingo, understanding what to look for when choosing a site is key. Here are the most important features to consider when selecting the best online bingo site for your needs. 1. Licensing and Regulation: Ensuring a Safe and Secure Environment The first step in choosing an online bingo site is verifying its licensing and regulation. A properly licensed site guarantees that the platform follows strict standards for player protection, security, and fairness. Look for bingo sites that are licensed by reputable regulatory authorities, such as: UK Gambling Commission (UKGC) Malta Gaming Authority (MGA) Gibraltar Gambling Commissioner These licenses ensure that the site is regularly audited for fair play and adheres to strict rules that protect players from fraudulent activities. Expert Tip: Licensing information can typically be found at the bottom of the website. Always double-check the license on the official regulator's website. 2. Game Variety: More Than Just Bingo While bingo is the main attraction, the best online bingo sites also offer a wide range of game types and formats. Whether you prefer the fast-paced excitement of 75-ball bingo, the classic 90-ball format, or specialty games like 80-ball bingo, it’s important to choose a platform that caters to your preferences. Additionally, many bingo sites provide access to a variety of other games, such as: Slots Scratch cards Table games Live dealer games Having a diverse range of games means you can enjoy a complete gaming experience all in one place. 3. User-Friendly Design and Mobile Compatibility A great online bingo site should be easy to navigate, with a user-friendly design that allows you to find games, promotions, and information quickly. Make sure the site offers a clean interface, intuitive layout, and fast loading times, whether you’re playing on a desktop computer or a mobile device. With the increasing trend of gaming on the go, mobile compatibility is a crucial feature. The best bingo sites will have mobile-optimized websites or dedicated apps for iOS and Android devices, allowing you to enjoy your favorite games anytime, anywhere. 4. Bonuses and Promotions: Getting the Most for Your Money Online bingo sites often offer generous bonuses and promotions to attract new players and reward loyal customers. When choosing a site, look for the following types of bonuses: Welcome Bonuses: Typically given when you sign up and make your first deposit, offering free bingo tickets or a matched bonus. No Deposit Bonuses: Allows new players to try out games without depositing money, often giving free bingo tickets to start playing. Loyalty and VIP Programs: Many sites offer rewards for regular players, including cashback, exclusive games, and extra bonuses. Regular Promotions: These can include jackpot games, free ticket giveaways, and special seasonal events. While bonuses can boost your playing experience, always read the terms and conditions, especially regarding wagering requirements, which dictate how many times you must wager the bonus before withdrawing winnings. 5. Payment Methods: Fast, Secure, and Convenient Transactions One of the most important aspects of any online bingo site is its range of payment methods. Look for sites that offer trusted and secure payment options, including: Credit and Debit Cards E-wallets Bank Transfers Prepaid Cards Additionally, ensure that the site has a clear withdrawal policy, with reasonable processing times and minimal fees. A good bingo site will process withdrawals efficiently and provide detailed information on how long each payment method takes to complete. 6. RNG Certification and Fair Play: Ensuring Fairness in Every Game To ensure that all games are fair, reputable bingo sites use Random Number Generators (RNGs) to determine game outcomes. The RNG ensures that bingo numbers are drawn randomly, giving each player an equal chance of winning. Look for bingo sites that have their RNGs tested and certified by independent auditing bodies such as eCOGRA or iTech Labs. This certification guarantees that the games are fair, random, and transparent. 7. Social Features: Community and Chat Rooms One of the major appeals of bingo, both online and offline, is the social aspect of the game. The best online bingo sites will have chat rooms where players can interact with each other, participate in chat games, and engage with friendly chat hosts who moderate the room. Playing in an active community adds to the fun and excitement of the game, so choose a site with a vibrant and welcoming community. Many platforms offer chat bonuses or mini-games that can result in additional prizes while you play. 8. Customer Support: Getting Help When You Need It A reliable bingo site will offer customer support that is responsive, friendly, and available through multiple channels. Look for sites that provide: Live chat support for immediate assistance Email support for detailed enquiries Phone support for direct communication Ideally, the support team should be available 24/7 to address any questions or issues that may arise, ensuring that your gaming experience is smooth and hassle-free. Conclusion: Finding Your Perfect Bingo Site Choosing the best online bingo site involves balancing safety, entertainment, and community. By selecting a site that is licensed, secure, offers a variety of games, provides generous promotions, and supports fair play, you can ensure a rewarding and enjoyable bingo experience. Whether you’re looking for exciting gameplay, great bonuses, or a lively social environment, following these guidelines will help you find the online bingo platform that best suits your preferences and ensures that your time spent playing is both fun and secure. For more detailed information on the best online bingo sites in the industry and to get more tips on finding the best online bingo sites for yourself, click here. Contact Details Acroud Media info-media@acroudmedia.com

October 16, 2024 08:42 AM Eastern Daylight Time

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After Marking Multiple Milestones On Growth Journey Including Nasdaq Listing, Innovation Beverage Group Eyes Further Global Expansion Through Deep Beverage Portfolio

Benzinga

By Kyle Anthony, Benzinga A cocktail is not only for refreshment; it can also be an experiential offering for many individuals who want to entice and excite their taste palate with different flavor profiles. Innovation Beverage Group’s (NASDAQ: IBG) business model has been built on beverage brands tailored for various lifestyle occasions, allowing individuals to have a refreshing drink selection suitable for their distinct and everyday moments. IBG is a developer, manufacturer and marketer of a growing beverage portfolio of 60 formulations across 13 alcoholic and non-alcoholic brands. Developments Occurring Within The Beverage Landscape As reported by Tastewise, the global beverage industry is experiencing double-digit growth, with projected revenue expected to reach $235.70 billion in 2024 – with a projected compound annual growth rate (CAGR) of 10.05% from 2024 to 2029. Among the rising trends in the beverage market, flavored mixes and cocktails with low or no alcohol have risen in launches by 26%, as reported by Innova Market Insight. Ready-to-drink cocktails are also emerging, with an 18% increase in limited-edition products in the subcategory. Gen Z is helping drive interest in new, exciting experiences and novel flavors with their beverage consumption, underscoring demand for innovation in the industry. Brands are increasingly promoting their beverages via limited-edition products and unique collaborations with expected and unexpected companies. These factors are driving the emergence of D2C platforms catering to the specific needs of customers. IBG’s Distinct Value Proposition Within The Beverage Landscape Established in 2018, IBG is an Australia-based company with a global focus. The firm’s distillery/ innovation and manufacturing facility is in Sydney, Australia, while its U.S. sales office is in New Jersey. Focused on premium and super-premium brands and market categories that can disrupt age-old brands, IBG's brands include Australian Bitters, Bitter Tales, Drummerboy Spirits, Twisted Shaker and more. IBG's most successful brand to date is Australian Bitters, which the company reports disrupted a 200-year-old market leader, giving the company a market-dominating position in several territories, including a partnership in Australia with Coca-Cola Europacific Partners. As detailed in IBG’s latest investor presentation, the global bitters markets represented wholesale sales of around $4 billion in 2020. The value of the total bitters market is forecasted to grow by over $800 million, exhibiting a CAGR of 3.7% over 2020-2025. Cocktail bitters experienced a 13.5% CAGR between 2015 and 2019 and the segment is expected to grow at over 9.3% annually between 2020 and 2025. Accounting for 40% of the global bitters market by volume, the U.S. is the most valuable bitters market in the world, with Australia being second, representing 13% of the global market by volume. Australian Bitters has an approximate 20% market share in Australia from a starting base of 0% in 2018. IBG’s Competitive Strengths And Capabilities As referenced previously, IBG has a deep and versatile beverage portfolio designed to appeal to a broad consumer base. Australian Bitters and BitterTales have been recognized and awarded by the LA Spirits Award, a prestigious competition that evaluates and recognizes excellence in the spirits industry. Winners of the LA Spirits Awards receive recognition for quality and craftsmanship. In the non-alcoholic category, IBG offers Drummerboy Spirits, a beverage developed with a focus on taste that appeals to a growing lifestyle market of non-alcoholic drinkers. Finally, Twisted Shakers are pre-mixed cocktails, crafted to be well-balanced, with just the right amount of sweetness, appealing to individuals that have a ‘go to’ favorite beverage. From a technology and logistical perspective, IBG has multiple-owned proprietary direct-to-consumer channels allowing scale and back-end integration of its owned brands. Bevmart Australia and Bevmart USA are platforms that enable consumers to purchase their desired beverage products and explore new offerings. Wired For Wine is an online, premium wine store acquired by IBG in November 2021, and based in the U.S. IBG reports that it brings vertical integration, exclusive brand strategy and broader offerings not previously offered on Wired for Wine. In 2023, the business structure was modified from selling value wines to premium and collectible wines with price points over $200 per bottle, now offering over 500 highly-rated and sought-after wines at, the company says, the best prices. Recently, IBG signed a distribution agreement with Sysco, a global leader in foodservice distribution. As part of this deal, IBG’s Australian Bitters, the first bitters to be sold by Sysco, will become available through Sysco.com, SyscoMarketplace.com and SuppliesontheFly.com. Sysco operates 340 distribution facilities worldwide and serves approximately 730,000 customer locations. As such, the deal also broadens IBG’s sales reach in the U.S. IBG Becomes A Public Company And Grows Leadership IBG became a publicly traded company this year, debuting on the Nasdaq, garnering $5.4 million on its issuance of 1,350,000 ordinary shares at a public offering price of $4.00 per share. With the company positioning itself for growth, particularly in the U.S., going public offered it an avenue to raise capital and tell its story to the investing public, building resonance and interest in its long-term development. The firm’s initial public offering was also a precursor to growth in the executive suite, as it was announced that former Angostura Holdings CEO, Genevieve Jodhan, would be joining IBG as chief sales officer. Angostura Bitters is the largest cocktail bitters brand with established distribution globally, and it is reported to be the world's most widely distributed beverage alcohol brand. Genevieve Jodhan's joining IBG indicates the firm’s goal of growing its market share within the industry. Jodhan's professional accolades are known, with the leader most notably having directed the commercial team that re-engineered the distribution model for Europe, the Middle East, Africa, Asia and Australia for Angostura and having marketed the company’s international brands, including Angostura Aromatic Bitters. She joins the executive leadership team at IBG. CEO Dean Huge has over 35 years of experience in various executive leadership roles and has demonstrated success in growing profitable operations and executing turnarounds. Sahil Beri, chairperson and COO, has a master's in pharmacy and over 10 years of operational experience in the beverage industry. Finally, Eric Yu, chief financial officer, has over 15 years of experience in accounting firms, management consulting and commercial corporations in the food and beverage industry. A Distinctive Company With An Eye On The Future IBG wants to disrupt the beverage landscape by making quality a table stakes attribute across its versatile product offerings. As IBG makes its way into the U.S. market, leveraging proprietary technology and vertical integration to disrupt the traditional path from distillery to customer and forging strategic partnerships with entities such as Sysco, the company is hoping to establish a footprint to distinguish itself from its peers and make its name as a global operator. Featured photo by Aleksandar Andreev on Unsplash. Benzinga is a leading financial media and data provider, known for delivering accurate, timely, and actionable financial information to empower investors and traders. This post contains sponsored content. This content is for informational purposes only and is not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

October 16, 2024 08:30 AM Eastern Daylight Time

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New Study Shows Rise in Independent by Choice Workers over Traditional Employment

MBO Partners

A new study from MBO Partners highlights a transformative shift in the American labor market, revealing a 6.5% increase in full-time independent workers, now reaching 27.7 million, since last year. Nearly one in five independent workers now earn more than $100,000 annually, reflecting the expanding economic opportunities offering Americans options from traditional employment toward the freedom and flexibility of self-employment. “This 6.5% growth in full-time independents signals a clear rejection of the traditional employer-employee social contract,” said Miles Everson, CEO of MBO Partners. “The concept of stable benefits, job security, and mutual loyalty is unraveling. Our study found that 65% of full-time independent workers feel more secure in their careers, and their confidence is reflected in their decision to pursue autonomy and forge their own paths.” MBO’s State of Independence report, The Independent by Choice Movement: Authentic and Intentional, now in its 14th year, shows that 72.7 million Americans are choosing independent work in 2024. Millennials and Gen Z are at the forefront of this movement, with their combined share of the independent workforce rising from 52% in 2023 to 59% in 2024. As traditional employment loses its appeal, these younger generations are redefining career success, prioritizing flexibility, purpose, and financial independence over conventional job structures. Additional insights from the 2024 study include: Traditional Employment is on Shaky Ground The study reveals that 34% of traditional jobholders fear losing their jobs, while 42% are considering a career change this year. In contrast, 65% of full-time independents feel more secure, and nearly 60% say their work aligns with their identity, compared to just 47% of traditional workers. As the employer-employee social contract frays, traditional jobholders question employer commitment to retaining talent. Many workers are switching jobs more frequently or transitioning to independent work, with job tenure steadily declining. Independent by Choice Drives a Bold New Era of Self-Directed Careers In 2024, 61% of independent workers chose this path by choice, not necessity, with only 10% saying they felt forced into it. Confidence in independent work is growing, with 65% of full-time independents feeling more secure than in traditional jobs, and 54% saying they wouldn’t return to payroll employment. Independent work is now seen as a viable career strategy, with 4.7 million independents earning over $100,000 annually, up from 3 million in 2020. This shift represents a growing movement toward autonomy and purpose, not just a fallback option. AI and Global Reach Fuel Independent Growth In 2024, the number of full-time and part-time independent professionals providing services to businesses surged by 14%, reaching 11.2 million. These independents are climbing the value chain, leveraging specialized skills and generative AI—65% now use AI tools, up sharply from 37% in 2023. AI has become a game changer, enhancing productivity and competitiveness, leading to a rise in six-figure earners. Additionally, thanks to platforms, marketplaces, and social media, the global reach of independent workers is expanding. In 2024, 31% reported providing services to customers outside the U.S., nearly triple the proportion from 2012. “More people are turning to independent work,” Everson added. “This is not just a trend - it’s an inspiring shift, with a workforce determined to redefine success on its own terms.” About MBO Partners® MBO Partners is a global talent solutions platform designed to optimize the engagement between enterprise clients and high value independent workers. MBOâs comprehensive enterprise solutions allow clients to source exceptional talent, scale their independent workforce and optimize their workforce management practices. With vast experience and industry expertise, MBO helps you build a better, independent workforce for the future. For more information, visit mbopartners.com. Contact Details Words For Hire Karen Swim, APR, Public Relations +1 586-461-2103 karen@wordsforhirellc.com MBO Partners Michelle (Mick) Lee, Chief Administrative Officer (CAO) MLee@MBOPartners.com Company Website https://mbopartners.com

October 15, 2024 09:00 AM Eastern Daylight Time

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VOESH New York Unveils Holiday Shop: Featuring Exclusive Holiday Edition Products

VOESH New York

VOESH New York, the leader in clean, vegan body care, is thrilled to announce the launch of its much-anticipated Holiday Shop, bringing a festive touch to self-care routines everywhere. This season, indulge in exclusive holiday edition products featuring the sweet and sensational Golden Vanilla scent that embodies the spirit of the holidays. Whether for personal use or as the perfect gift, VOESH’s holiday offerings promise to make every moment feel special. “The holidays are about sharing joy and love, and what better way to do that than with the gift of clean beauty? Share the glow of radiant, healthy skin this holiday season, and let your loved ones feel the magic of VOESH,” said Vera Oh, Co-Founder of VOESH New York. Introducing Our 2024 Holiday Collection Heel Repair Duo: Get your “mistle-toes” ready for the holiday season! This duo is designed for the ultimate foot care transformation, including VOESH’s Red Moisturizing Heel Socks paired with the Solemate Heel Repair Balm. Perfect for pampering and healing dry, cracked feet, this combination ensures your feet are soft, healthy, and ready for any occasion. The festive red socks add a touch of holiday cheer, making this set a great gift or a treat for yourself. Pedi Moments Golden Vanilla: Experience the perfect at-home pedi for every merry me-time moment with our Pedi Moments kit. This 5-step kit, accompanied by a dual-grit nail file, provides everything you need for a nourishing and soothing pedicure. Infused with the delightful Golden Vanilla scent, this kit transforms your pedicure routine into a spa-like experience. Pedi Moments Duo Golden Vanilla: Elevate your self-care ritual with this deluxe set, featuring two complete Pedi Moments kits. Enjoy the luxurious Golden Vanilla experience twice over, or share the joy by gifting one to a friend. This duo ensures that your feet stay pampered and cared for throughout the holiday season. Golden Vanilla Fragrance Set: Wrap yourself in the comforting aroma of our Golden Vanilla Fragrance Set, which includes a Room & Fabric Fragrance, Hair & Body Fragrance, and Ceramic Fragrance. This set features notes of sweet vanilla bean, golden sugar crystals, and sandalwood, creating a cozy and inviting ambiance perfect for the holidays. Ideal for gifting or adding a touch of holiday spirit to your home. Celebrate the Holidays Early VOESH’s Holiday Shop is opening early, inviting all consumers and retailers to get a head start on holiday shopping. From soothing pedicures to nurturing heel treatments, each product is crafted with clean, high-quality ingredients, ensuring you indulge in self-care that is both luxurious and safe. To explore VOESH’s 2024 Holiday Shop, visit voesh.com. About VOESH New York: Founded in 2013, VOESH New York has emerged as a premier destination for clean and efficacious body care solutions catering to head-to-toe wellness. Noteworthy products include Pedi in a Box, Mani in a Box, the award-winning Shower & Empower Vitamin C Shower Filter, and Collagen Gloves and Socks. VOESH New York is committed to providing 100% vegan, cruelty-free, and sustainable products because every body deserves better beauty! All VOESH New York products are certified by PETA and registered with the US Mocra, EU CPNP and UK SCPN, maintaining vegan, cruelty-free, and dermatologist-tested standards. VOESH New York proudly excludes all 1,680+ EU-banned ingredients and an additional 400+ potentially harmful ingredients. For more information, visit VOESH New York’s website at Voesh.com or contact press@voesh.com. ### All VOESH New York products are certified by PETA and registered with the EU CPNP, and UK SCPN. Always vegan, cruelty-free, and dermatologist-tested, VOESH New York proudly excludes all 1,680+ EU-banned ingredients and an additional 400+ potentially harmful ingredients. VOESH New York products can be found at select Target, Rite Aid, and, Kroger stores nationwide, as well as on voesh.com, amazon.com, walmart.com, and riteaid.com. Contact Details Colleen Mathis +1 917-690-5560 Colleen@absoluterrelations.com Company Website https://voesh.com/

October 15, 2024 08:00 AM Eastern Daylight Time

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