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The Good Patch Launches New Category: Wellness-Inspired Skincare Patches

The Good Patch

The Good Patch announced today the launch of a new category: wellness-inspired skincare patches, developed to pair perfectly with their existing line of wellness patches. This new line of skincare patches includes products to help you perk up, bounce back, smooth fine lines caused by stress, and soothe blemishes. The Good Patch was created with one simple idea in mind: when the people around you feel good, life is more beautiful. The Good Patch believes that feeling good is at the core of universal wellness, and it’s their goal to bring ease and convenience to your wellness (and now beauty) routine for a holistic self-care experience. Similar to their wellness patches, this new skincare patch line will provide simple fixes that enhance everyday wellness and beauty to help consumers look and feel their best. Because let’s face it, how we feel on the inside often shows on the outside. “As the leader in wellness patches, our consumers know and trust us for providing easy solutions for their daily struggles. We are thrilled to now offer our consumers a more complete solution to address these universal wellness needs,” said The Good Patch CEO, Cedar Carter. “Our core line of wearable wellness patches helps you feel your best. Now, with the launch of skincare patches, you can look like your best self, too --- no matter what might be keeping you up at night.” Each patch is formulated to deliver results in just one use, backed by a consumer use study conducted by Essex Testing Clinic in Verona, NJ. According to research The Good Patch commissioned earlier this year, 74% of skincare patch users are dissatisfied with the current offerings on the market. The brand aims to change that with their new line. The skincare patches are intended to be used alongside some of the brand’s fan favorite wellness patches for a holistic experience. The Brighten Up Hydrogel Eye Patches, which reduce the appearance of dark circles, pair with the brand’s #1 seller, B12 Awake, a caffeine patch to give your day a boost. The De-Puff Hydrogel Under Eye Patches, which calm puffy under eyes, pair with Rescue, a patch to bounce back after a night out. The Un-Wrinkle Microdart Patches, which reduce the appearance of fine lines and wrinkles caused by stress, pair with Relax. The Clear Up Blemish Microdart Patches pair with Cycle, a patch for that time of the month. The skincare patches are available on the brand’s website, thegoodpatch.com, today and will be on Amazon later in November. “The line between beauty and wellness continues to blur as consumers take an increasingly more holistic approach to their beauty routines. They understand that common wellness challenges like lack of sleep and stress not only take a toll on how they feel on the inside, but also how their skin looks on the outside. We wanted to create a product offering that really addressed that”, said Jessica Talpos, Director of Marketing & Product Development at The Good Patch. For more information, please visit TheGoodPatch.com or @TheGoodPatch on social media platforms. About The Good Patch: The Good Patch, which first emerged on the market in 2018, was founded by longtime friends Betsy Scanlan, Kelly Brock, and David Nicholson. David and Kelly, owners of award-winning spas, and Betsy, an accomplished advocate in the hemp industry, all met for coffee one morning to talk beauty, wellness, and the power of plant-based ingredients. Combining each of their past expertise in the wellness industry, The Good Patch was born. Today, the brand is pioneering new approach to personal care at the intersection of beauty and wellness. The brand’s wearable patches address a variety of common daily struggles, such as B12 Awake (for the afternoon slump), Dream (for getting your beauty sleep), and Relax (for unwinding and decompressing), among other plant-powered varieties. They use tried-and-true ingredients that are 3rd party quality tested. Simply peel, stick, and remove when you are done. Since 2018, The Good Patch has been steadily growing. From its humble roots selling in spas and independent retailers, the wearable wellness patch company has grown to be sold in over 12,000 retail locations. The brand currently has 16 patches on the market, with more on the way. ### For press inquiries, please contact Elyse Koenig: Beauty & Wellness Consulting: Nathalie Kourie nathalie@elysekoenig.com 858.342.7769 Contact Details Elyse Koenig: Beauty & Wellness Consulting Nathalie Kourie +1 858-342-7769 nathalie@elysekoenig.com Company Website https://thegoodpatch.com/

October 17, 2023 11:00 AM Eastern Daylight Time

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Gordon Marketing Acquires Senior Elite Services

AmeriLife

Gordon Marketing, a national, independent and family-owned field marketing organization (FMO) and affiliate of AmeriLife Group, LLC (“AmeriLife”), announced today that it has acquired longtime partner Senior Elite Services, a full-service health, life and financial planning agency serving agents and their clients across the Midwest and Southeast United States. Per the agreement, terms of the deal were not disclosed. “Since 2011, Senior Elite Services has enjoyed a successful relationship with Gordon Marketing, and we’re excited to take it to the next level,” said Jonathan G. Acevedo, founder and president of Senior Elite Services. “Our expanded partnership will allow for even greater alignment with Gordon Marketing and AmeriLife, and help us assist even more agents who wish to follow in the same footsteps and achieve their goals and dreams.” Founded in 2008 and headquartered outside of Nashville in Fairview, Tennessee, Senior Elite Services trains its agents to take a holistic approach to their clients’ health and financial well-being. The agency employs a unique, self-generated lead model through its partnerships with local pharmacies and boasts a broad portfolio of Medicare, life insurance, and health specialty plans and annuities. A values-driven, minority-owned business, Senior Elite Services is deeply committed to the communities it serves, with a focus on breaking down the complexities of the insurance buying and financial planning process and providing clients with solutions that fit their unique needs. “The most successful partnerships often have strong roots, and the history between Senior Elite Services and Gordon Marketing is testament to that,” said Scotty Elliott, Chief Distribution Officer for AmeriLife Health. “I’m thrilled to welcome Jonathan and his team to the AmeriLife family of companies and excited for what’s to come for them as they tap into our best-in-class resources under the continued guidance of Rebecca and Sylvia Gordon and their incredible leadership team.” ### About Senior Elite Services Senior Elite Services, LLC (SES) is a full-service Medicare, life insurance and financial planning agency serving Tennessee since 2008. Founder and President Jonathan Acevedo and his team are licensed and bonded across the Midwest and Southeast in Tennessee, Michigan, Indiana, Ohio, Kentucky, Alabama, Georgia, Florida, Mississippi, Arkansas, North Carolina and South Carolina. SES offers help with all of its clients’ insurance options and retirement planning, taking the time to explain all the complexities to ensure they have the best benefits for their needs. For more information, visit SeniorEliteServices.com. About Gordon Marketing Founded in 1980 by Dick and Margaret Gordon, Gordon Marketing is an award-winning field marketing organization (FMO) committed to serving thousands of independent insurance agents nationwide. A third-generation, family-owned and operated company, Gordon Marketing specializes in senior-related health and life insurance products and offers a complete portfolio of annuity, Medicare Supplement and Long-Term Care solutions. From Medicare Basics and Advanced Compliance to other in-depth learning and development opportunities, Gordon Marketing offers the best-in-class training agents need to stay in business and succeed in the ever-changing insurance industry. For more information, visit GordonMarketing.com. About AmeriLife AmeriLife’s strength is its mission: to provide insurance and retirement solutions to help people live longer, healthier lives. In doing so, AmeriLife has become recognized as a leader in developing, marketing, and distributing life and health insurance, annuities and retirement planning solutions to enhance the lives of pre-retirees and retirees across the United States. For more than 50 years, AmeriLife has partnered with top insurance carriers to provide value and quality to customers served through a distribution network of over 300,000 insurance agents and advisors and 120 marketing organizations and insurance agency locations nationwide. For more information, visit AmeriLife.com, and follow AmeriLife on Facebook and LinkedIn. Contact Details Media Jeff Maldonado +1 321-297-1112 jmaldonado@amerilife.com Partnership Inquiries Patrick Nichols +1 727-726-0726 pnichols@amerilife.com Company Website https://amerilife.com/

October 17, 2023 09:00 AM Eastern Daylight Time

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Travis Kelce and Patrick Mahomes Join Forces to Lead Group of Investors in Otro Capital's Strategic Investment in Formula 1 Team Alpine Racing

Full Scope PR

Formula One team Alpine Racing secured a 200-million-euro ($218 million) investment led by Otro Capital. Joining Otro and its partners as new owners is a group led by Patrick Mahomes and Travis Kelce. Otro Capital’s mission to support sports on a global scale aligns perfectly with Kelce and Mahomes’ vision of expanding the reach of sports and promoting positive engagement of sports across a diverse set of audiences. Kelce and Mahomes’ investment group includes familiar names in the sports industry, including perennial NFL pro-bowlers Von Miller and Denzel Ward. Travis Kelce, Kansas City Chiefs tight-end, eight-time NFL Pro-Bowl and two-time Super Bowl champion, shared his excitement, saying, "Partnering with Patrick, a world-class private equity firm like Otro Capital, and the legendary Alpine Racing team is a dream come true. We are embracing this opportunity to be a part of something extraordinary, and we look forward to contributing our passion and commitment to this incredible team." Patrick Mahomes, Kansas City Chiefs quarterback, two-time NFL MVP, and two-time Super Bowl MVP, said, "I am thrilled to join forces with my friend Travis Kelce and this group of investors led by Otro Capital to support the world-class Alpine Racing Team. As athletes, we understand the importance of teamwork, dedication, and the pursuit of excellence. We see these same qualities in Alpine Racing and are excited to be a part of their journey to further success.” With Kelce & Mahomes leading the way, the investment group aims to bring added attention to the Alpine Racing team, capitalizing on the tremendous growth and fan enthusiasm for F1 experiences in the U.S. Joining Travis & Patrick in leading this investment group is Andre Eanes of A&A Management, Joey Feste of KM Capital and Rhodes McKee of MavenHill Capital / ReynardMcKee. Andre Eanes of A&A Management, “Alpine Racing represents the epitome of the unique access we provide our clients in world-class investment opportunities led by top investors. We look forward to working with Otro Capital and the Alpine team as they continue to grow this incredible organization.” Rhodes McKee of MavenHill Capital / ReynardMcKee further commented, “Alpine Racing is a prime example of a rare and asymmetric opportunity that aligns perfectly with our investment philosophy. Formula One is currently at an exciting inflection point in its storied history. The interplay between the sport's unique regulatory and operational structure, the prestigious Alpine Racing organization, and an exceptional investment partner collectively presents a once-in-a-lifetime investment opportunity, which is underscored by an enduring competitive moat that will lead to sustainable value creation.” Contact Details Full Scope PR Pia Malihi pia@fullscopepr.com

October 17, 2023 08:00 AM Eastern Daylight Time

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UOVO Announces the Launch of UOVO Fashion

UOVO Fashion

UOVO announces the rebranding of Garde Robe, the wardrobe maintenance, management, and storage firm, as UOVO Fashion. This strategic move symbolizes a broader expansion and the consolidation of its art, fashion, and wine businesses under the UOVO brand. Established in 2001, Garde Robe was acquired by UOVO in 2021. Alongside this acquisition, UOVO also welcomed Domaine, the foremost storage and logistics firm for wine connoisseurs, into its portfolio. The integration and rebranding consolidate UOVO's vision of being the premier destination where luxury hospitality meets museum-grade preservation. Steven Guttman, UOVO Founder and Co-Chairman of the Board, says, "We are pleased to introduce UOVO Fashion, a bold step in our company’s evolution. Our vision has always been to offer an unparalleled experience, where art, fashion, and wine converge under one UOVO umbrella to preserve our clients’ most treasured collections. As we continue to embrace the dynamic world of fashion, our commitment to excellence and innovation remains unwavering.” UOVO Fashion goes beyond traditional storage. Their state-of-the-art facilities, located in New York City, Los Angeles, and Palm Beach, are purpose-designed to cater to the specific requirements of garment and accessory care. Clients benefit from an array of services, from climate-controlled storage and preservation to seasonal wardrobe change and luggage-free travel. Additionally, UOVO Fashion’s MyCloset app offers a fully digitized inventory, enhancing accessibility and convenience for clients including white-glove pick-up and delivery scheduling. Brennan Lowery, General Manager of UOVO Fashion, expressed, "This is a pivotal phase for our brand, team, and esteemed clientele. Our commitment to top-tier service remains steadfast, and we're enthusiastic about introducing innovative offerings in response to our client’s evolving needs." ABOUT UOVO FASHION UOVO Fashion is the dedicated fashion vertical of UOVO, the leading storage and services firm for art, wine and fashion collections. Staffed by a highly-trained team of professionals with decades of fashion expertise, UOVO Fashion is equipped to manage collections with the highest standards of preservation. Our services include climate-controlled storage, comprehensive inventory and collection photography, preservation, shipping, luggage-free travel, private viewing rooms, archiving, cataloging, conservation, and more. MyCloset allows clients full digital access to their collections 24/7, reflecting UOVO’s commitment to one-to-one relationships and digital optimization. ABOUT UOVO UOVO, founded in 2014, offers comprehensive stewardship of both world-class commercial and personal collections at state-of-the-art facilities across the US. Spanning three dedicated business platforms—Art, Fashion, and Wine—UOVO is specifically equipped to manage a diverse array of highly valued inventory. Our suite of services includes storage, preservation, archiving, cataloging, shipping, and installation, managed through one-to-one personal relationships as well as full digital access. UOVO believes in supporting its community through a range of initiatives that invest in next generation artists, designers, and vintners. Contact Details Malinda Torres Rebholz OGAKI +1 646-475-7056 mtorres@ogakidigital.com Company Website https://uovo.art/

October 16, 2023 02:30 PM Eastern Daylight Time

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Fall & Holiday Finds

News Media Group, Inc.

Contact Details Karl Wayne +1 334-440-6397 karl@newsmg.com Company Website https://newsmg.com/

October 12, 2023 01:08 PM Eastern Daylight Time

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Don't Let Osteoarthritis Hold You Back

YourUpdateTV

Do you or someone you know have pain in your joints or stiffness when doing daily activities? These symptoms may be related to a common condition called osteoarthritis and it affects more than 32.5 million adults in the U.S. Recently, Dr. Sherri Betz, PT, DPT, a physical therapist and spokesperson for the American Physical Therapy Association, conducted a satellite media tour to talk about how physical therapy can treat and help people manage the symptoms of osteoarthritis. A video accompanying this announcement is available at: https://youtu.be/7OIFKIUNuxA Osteoarthritis, or OA, is the most common form of arthritis. Some people call it degenerative joint disease or “wear and tear” arthritis. It occurs most frequently in the hands, hips, and knees. ( CDC ). The signs and symptoms of OA can vary, so the approach to care also will vary. Common symptoms include stiffness in joint(s), pain during activity, and cracking or creaking noise around the joint. Physical therapists work with their patients and clients to develop treatment plans specific to each person’s needs and goals. Although osteoarthritis cannot be reversed, osteoarthritis symptoms often can be effectively managed through conservative approaches like exercise and treatment by a physical therapist. Regular physical activity can help maintain and improve movement and function and reduce joint pain for people with arthritis. The knees are among the joints most commonly affected by osteoarthritis, with nearly 12.4 million people ages 65 or older having symptomatic knee OA. Some individuals may receive multiple steroid injections to treat their OA; however, research shows that physical therapy is an effective treatment option for OA of the knee. A new report just released by the American Physical Therapy Association found that, compared with injections, physical therapy for OA of the knee offers similar improvements sooner. The report also calculated the economic impact of choosing physical therapy for OA of the knee over steroid injections and found that doing so saves close to $14,000, including all the hidden costs of your time, pain, missed life events, and the dollars paid for services. For more information visit ChoosePT.com About Sherri Betz, PT, DPT APTA spokesperson Sherri Betz is a physical therapist and director of TheraPilates Physical Therapy in Louisiana, specializing in geriatrics and osteoporosis. Betz is devoted to improving awareness about geriatric exercise, bone health, and safe yoga and Pilates-based exercise through professional and consumer education as well as through the promotion of low-cost, on-site, and virtual community exercise programs for older adults. She serves on the Bone Health & Osteoporosis Foundation’s Exercise and Rehabilitation Activities Council as APTA’s liaison, as well as the American Bone Health’s Professional Education Committee. Betz also serves as chair of Pilates Method Alliance's Research Committee and is past chair of the PMA Certification Commission and board vice president. She is a graduate of Louisiana State University’s physical therapy program and received a Doctor of Physical Therapy degree from EIM Institute of Health Professions. She is a board-certified clinical specialist in geriatric physical therapy. She also is a nationally certified NPCP Pilates teacher and a certified exercise expert for aging adults. Betz is a recipient of both the PMA's Deborah Lessen award for her many years of dedicated service to PMA and the APTA Geriatrics' Lynn Phillippi Advocacy for Older Adults award. She has published numerous articles, authored book chapters, produced videos, and speaks internationally about exercise for osteoporosis. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

October 12, 2023 11:46 AM Eastern Daylight Time

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Binance (BNB) Price Prediction: Everlodge (ELDG) Leads The Market Bull Run, TRON (TRX) Shows Revival

Total Media

If you want to achieve your financial objectives through crypto investments, investing in Everlodge will be highly fruitful. This new project’s presale has provided investors with a perfect growth opportunity. Therefore, experts and investors alike prefer it over long-standing cryptocurrencies like Binance (BNB) and TRON (TRX). Join the Everlodge presale and win a luxury holiday to the Maldives Binance’s (BNB) US Trade Volume Drops By 99% Binance (BNB) has witnessed a massive erosion in its market share in the United States. As per the latest data from Kaiko, the trade volume of Binance’s US arm has plunged by 99% since March. Moreover, many US customers of Binance are still aggressively withdrawing from the exchange. Hence, the market value of Binance has taken a hit. Binance’s price has dipped by 3% in the past month. Thus, the current trading price of Binance has plummeted to $210.72. According to experts, the ongoing SEC lawsuit, and growing FUD around the exchange have crippled Binance. Subsequently, as per some market predictions, Binance can close the year within the $190-$225 price range. TRON (TRX) Attracts New Users To Its Blockchain Decoupling with the market, TRON (TRX) has been able to move upward in recent weeks. The price of TRON has increased by over 9% in the past month. Consequently, TRON’s current market value stands at $0.084. One of the major reasons why TRON has been rising is its ability to attract new users. The latest on-chain data reveals that the number of addresses on the TRON network has surpassed 185 million. Besides, TRON has also become the second-highest blockchain network in terms of total value locked (TVL). At press time, TRON’s TVL is over $15.6 billion. Everlodge (ELDG) Presale Solidifies Its Market Position The data from Coherent Market Insights’ report suggest that the market size of vacation rentals can surge to $116.7 billion by 2030. Everlodge is shaking up the hospitality industry with its new Web3 platform. The platform will let users invest in luxury hotels, and vacation homes starting from as little as $100. It is the first blockchain platform to combine NFTs, and the holiday stays sector. The platform will mint non-fungible tokens for luxury villas, hotels, and vacation stays. Besides, the tokens will be fractionalized to allow small investors to invest. Moreover, the NFTs will increase in value because they will have the backing of real-world properties. The native cryptocurrency of the platform's ecosystem is ELDG. Additionally, token holders will get discounts on transaction fees, staking rewards, and holiday giveaways. Moreover, they will get access to the rewards club. If you join the rewards club, you will earn complimentary stays at luxury properties. The token presale round is in its 3rd stage, and has skyrocketed in value. The ELDG token price has gone from a low of $0.01 to a high of 0.018 in a few weeks. The platform adopts a dynamic pricing model. Hence, in the next stage, the price of the token will increase to $0.19. Analysts predict that the project’s value will increase by at least 280% during the presale phase, and by 3000% once it is launched. Find out more about the Everlodge (ELDG) Presale Website: https://www.everlodge.io/ Telegram: https://t.me/everlodge Contact Details Everlodge PR pr@everlodge.io

October 12, 2023 09:10 AM Eastern Daylight Time

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XRP, Dogecoin, and Tradecurve Markets Could Change Your Life in the Next Bull Run – Don’t Miss Out

Total Media

In the fast-paced world of crypto, the key to making it is identifying promising tokens. As the crypto community eagerly anticipates the next bull run, three assets have emerged as potential life-changers: XRP (XRP), Dogecoin (DOGE), and Tradecurve Markets (TCRV). With this list backed by experts, it suggests their massive potential. >>Register For The Tradecurve Presale<< What is XRP? XRP is the digital currency powering the Ripple network, a cross-border payment protocol. Its competitive advantages include lightning-fast transaction speeds, scalability, and low fees. Moreover, XRP is a serious contender in the crypto scene, ranking as a top 5 cryptocurrency by market capitalization. Recent developments in XRP’s ecosystem position it for significant growth in the next bull run. These include partnerships with major financial institutions and payment companies, making it a compelling investment to position in. Furthermore, its successive victories in the ongoing legal battle against the US Securities and Exchange Commission (SEC) make it a major contender for explosive growth. Hence, for a life-changing opportunity, XRP represents a promising option. Is Dogecoin Deserving of the Hype? Dogecoin deserves all the hype it is currently receiving. As the first memecoin, it is the leading and most dominant token within the meme ecosystem. Also, Dogecoin is a top crypto in the broader market, ranking as a top 10 token. While it was once dismissed as a mere internet meme, it has evolved into a serious player in the crypto market. Moreover, as the leading meme token, Dogecoin is expected to be at the forefront of the next meme craze. Further, its strong and active community is only rivaled by a few. This will play a pivotal role in its surge in both the next memecoin frenzy and the bull run. Therefore, Dogecoin is well deserving of the hype it is witnessing, and it represents a life-changing crypto opportunity. >>Register For The Tradecurve Presale<< Tradecurve Markets: Explosive Growth Potential While XRP and Dogecoin have captured the attention of the crypto community as well-established cryptos, Tradecurve Markets (TCRV) is savvy investors’ wild card. As a project in its ICO phase but built on solid fundamentals, it has immense room for growth. According to industry experts, it will likely increase by 50x before the end of the year, minting crypto millionaires in the process. Its unique approach to trading is poised to take the trading world by storm. This novel concept revolves around the combination of the best features of centralized (CEX) and decentralized (DEX) exchanges. Therefore, it will be a hybrid trading platform offering the best of both worlds. That isn’t all; it will also be an all-in-one trading platform where cryptocurrencies as well as financial instruments can be traded. These include forex, commodities, stocks, etc. In addition, users will be able to trade thousands of assets from a single account while enjoying complete anonymity. Other competitive edges include zero commission, tight spreads, and high leverage. With its presale ongoing, the raise of over $6.6 million indicates a high level of confidence among investors. This also hints at the potential for substantial returns in the upcoming bull run, coupled with its imminent adoption. At its current presale stage, it is priced at $0.03 per token, a low entry point for staggering returns. For more information about the Tradecurve Markets (TCRV) presale: Website: https://tradecurvemarkets.com/ Buy presale: https://tradecurvemarkets.com/ sign-up Twitter: https://twitter.com/Tradecurveapp Contact Details Tradecurve Markets Media Team media@tradecurvemarkets.com

October 12, 2023 09:00 AM Eastern Daylight Time

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OYO Rolls Out Contactless Anytime Check-In and Virtual Front Desk for its US Hotels

OYO

Global hospitality technology company OYO has announced the launch of a virtual front desk solution for its partner hotels in the US. Powered by GPT-4, the solution will eliminate waiting time for its customers offering anytime check in, help and guide international travellers who do not speak the local language and will also lead to faster response and resolution. The initiative is in line with OYO' s continuous efforts towards increasing operational efficiency of hotel partners by empowering them with latest technological tools. The self check-in technology is integrated with smart lock systems, allowing guests to enjoy keyless entry and exit without the need for physical key cards. Round-the-clock virtual front desk powered by ChatGPT4 will reduce front desk operations expenses by ~60%, saving an average OYO hotel ~$30,000 annually. The virtual front desk will support 80+ languages and will promptly assists guests in their preferred language, addressing queries and concerns in real-time. Additionally, the system automates payment collection, streamlining the entire process for a hassle-free experience. ChatGPT4 also analyses guest preferences to provide tailored recommendations for activities, dining, and local attractions. Talking about self-check in, Gautam Swaroop, CEO- OYO International said, “Guest facing tech such as the Contactless Self Check-in solution is not only important for enabling a seamless experience for guests, but also helps drive bookings and provides revenue-enhancing solutions for our hotel owners. The virtual front desk serves as a powerful tool that provides guests personalized hotel recommendations, exclusive offers, and seamless navigation. This also contributes to boosting bookings on OYO's own platforms, creating an additional revenue stream for hotel owners.” Nikhil Heda, Head of Business Development – OYO USA added, “There has been an increasing shift in consumer behaviour where they prefer digital-first interactions, convenience and personalization. This has steered the hospitality industry towards the adoption of guest-facing technology. At OYO, we have made a conscious effort to advance our tech stack to keep up with new customer demands and advanced technologies.” OYO offers hotels access to a large base of regular customers through its app and website, and lists hotels on multiple Online Travel Agents (OTAs) to boost booking demand and revenue. OYO’s best-in-class Artificial Intelligence-enabled pricing software automatically drives the best booking prices across all channels, based on room type, seasonality and other factors, therefore, enabling such an increase in online revenues. OYO has started offering hotels the flexibility of not having to invest heavily in redoing the hotel to join the OYO platform, something that other budget hotel chains insist on. Therefore, the initial investment to join OYO is minimal. It has been focusing instead on standardizing service led components such as customer support and booking experience. Nikhel Chand, the owner of OYO Woodland Hotel and Suites, who implemented the solution at his property said, "We implemented this solution to improve customer experience, help reduce costs, automate repetitive tasks and improve revenue. Our previous front desk setup had some gaps, both from a guest experience and operational perspective, including challenges with late-night check-ins and issues with keycard loss by customers. The biggest value this solution has brought to our property is the ability to manage hotel operations remotely from anywhere." The company helps ensure great experience for customers, with ease of search and a quick booking experience, highly competitive room prices as per market demand patterns, automated tools such as Artificial Intelligence powered chatbots to quickly resolve customer queries, loyalty programs and easy refund, if needed. OYO recently announced that it has partnered with Stripe to ease the payment experience for its customers and hotel owners in the US. The integration will provide hotel owners with a flexible and seamless solution for in-person payments with Stripe Terminal at their hotels. OYO hotels in the US will also be enabled with real-time payouts through Instant Payouts with Stripe, which will improve their cash flow. Earlier this year OYO said that it is planning to add over 100 hotels in the US. The company will focus on adding more hotels in the states of Oregon, Washington, Texas, Oklahoma, Georgia and Florida. Texas continues to be the largest and fastest growing market for OYO in the US, while it also has a sizable concentration of hotels in Oregon, South and North Carolina, Florida & Georgia. The company also achieved a 48% growth in revenue from bookings on its own platform, such as the app, website, mobile web and call centers in Q4 2022 vs same period in 2021. OYO’s app saw the highest growth with a 99% surge in revenue from bookings in Q4 2022 vs same period in 2021. The company had earlier disclosed that its app is the second most downloaded travel app with over 100 million downloads globally. OYO has presence in over 35 countries globally. It owns a vacations home business in Europe called OVH (OYO Vacation Homes) which operates legacy brands such as DanCenter and Belvilla. About OYO: OYO is a global platform that aims to empower entrepreneurs and small businesses with hotels and homes by providing full-stack technology products and services that aim to increase revenue and ease operations; bringing easy-to-book, affordable, and trusted accommodation to customers around the world. OYO offers 40+ integrated products and solutions to patrons who operate over 168,711 hotel and home storefronts in more than 35 countries including India, Europe and Southeast Asia, as of September 30, 2022. For more information, visit here Disclaimer: Oravel Stays Limited is proposing, subject to applicable statutory and regulatory requirements, receipt of requisite approvals, market conditions and other considerations, to make an initial public offering of its equity shares (the “Equity Shares”) and has filed the Draft Red Herring Prospectus (“DRHP”) with the Securities and Exchange Board of India (“SEBI”). The DRHP is available on the website of SEBI at www.sebi.gov.in, websites of the Stock Exchanges, i.e., BSE Limited and National Stock Exchange of India Limited at www.bseindia.com and www.nseindia.com, respectively, and is available on the websites of the Global Coordinators and Book Running Lead Managers, i.e., Kotak Mahindra Capital Company Limited, J.P. Morgan India Private Limited and Citigroup Global Markets India Private Limited at www.investmentbank.kotak.com, www.jpmipl.com and www.online.citibank.co.in/rhtm/citigroupglobalscreen1.htm; the websites of the Book Running Lead Managers, i.e., ICICI Securities Limited, Nomura Financial Advisory and Securities (India) Private Limited, JM Financial Limited and Deutsche Equities India Private Limited at www.icicisecurities.com, www.nomuraholdings.com/company/group/asia/india/index.html, www.jmfl.com and www.db.com/India, respectively. Investors should note that investment in equity shares involves a high degree of risk and for details relating to the same, refer to the Red Herring Prospectus which may be filed with the Registrar of Companies in the future, including the section titled “Risk Factors”. Potential investors should not rely on the DRHP filed with SEBI for making any investment decision. The Equity Shares offered in the Fresh Issue (as defined in the DRHP) and the Offer for Sale (as defined in the DRHP) have not been and will not be registered under the U.S. Securities Act of 1933, as amended (the “Securities Act”) and, may not be offered or sold within the United States except pursuant to an exemption from, or in a transaction not subject to, the registration requirements of the Securities Act and applicable state securities laws. Accordingly, the Equity Shares are only being offered and sold (i) within the United States only to “qualified institutional buyers” (as defined in Rule 144A under the Securities Act) in transactions exempt from, or not subject to, the registration requirements under the Securities Act, and (ii) outside the United States in offshore transactions in reliance on Regulation S under the Securities Act and pursuant to the applicable laws of the jurisdictions where those offers and sales are made. There will be no public offering of the Equity Shares in the United States. Contact Details Anupriya +91 97911 63065 anupriya.d@oyorooms.com Company Website https://www.oyorooms.com/

October 11, 2023 10:00 AM Eastern Daylight Time

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