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VOESH New York Launches the Ultimate 2-in-1 Exfoliating Body Wash

VOESH New York

VOESH New York is thrilled to unveil the newest addition to its vegan body care lineup: the Exfoliating Body Wash. Combining the power of cleansing and exfoliation, this 2-in-1 scrub-to-suds formula is designed to gently smooth and soothe dry, rough patches while leaving skin feeling softer, clearer, and hydrated. Say goodbye to complicated shower routines and hello to the simplicity of beautiful, healthy skin in one step. Packed with active ingredients like pure sugar crystals, plant-derived AHAs, and a nourishing botanical oil blend, this microbiome-friendly Exfoliating Body Wash delivers a luxurious, skin-loving experience. The dual-action, 99+% natural-origin formula is perfect for those seeking a gentle exfoliation and cleanse that never strips skin’s moisture. The mild, plant-derived surfactants produce a rich lather, while the added oils hydrate for a refreshed feel. “Our goal has always been to create products that not only deliver high-quality skincare but also provide an experience,” said Vera Oh, Co-Founder of VOESH New York. “With our Exfoliating Body Wash, we’ve combined captivating scents and a multitasking formula that simplifies your shower routine without feeling rushed.” The Exfoliating Body Wash is available in four skin-friendly, finely crafted fragrances to create an elevated sensory moment: Fig & Amber: A warm, inviting blend of sweet fig and amber that creates a cozy ambiance. Black Tea & Rosé: A rich, smoky tea scent balanced with the light, fresh aroma of rosé to create an upscale atmosphere. Neroli & Patchouli: A captivating blend of citrusy neroli and deep, earthy patchouli that balances freshness and sensual depth. Hinoki & Lavanda: A calming, earthy scent of hinoki wood, blended with the soft, floral aroma of lavender, to create a peaceful, nature-inspired escape. Treat your skin and senses to the new Exfoliating Body Wash! Shop the collection on voesh.com and at select retailers. Bare your best and shower sweeter! About VOESH New York: Founded in 2013, VOESH New York has emerged as a premier destination for clean and efficacious body care solutions catering to head-to-toe wellness. Noteworthy products include Pedi in a Box, Mani in a Box, the award-winning Shower & Empower Vitamin C Shower Filter, and Collagen Gloves and Socks. VOESH New York is committed to providing 100% vegan, cruelty-free, and sustainable products because every body deserves better beauty! All VOESH New York products are certified by PETA and registered with the US Mocra, EU CPNP and UK SCPN, maintaining vegan, cruelty-free, and dermatologist-tested standards. VOESH New York proudly excludes all 1,680+ EU-banned ingredients and an additional 400+ potentially harmful ingredients. For more information, visit VOESH New York’s website at Voesh.com or contact press@voesh.com. ### All VOESH New York products are certified by PETA and registered with the EU CPNP, and UK SCPN. Always vegan, cruelty-free, and dermatologist-tested, VOESH New York proudly excludes all 1,680+ EU-banned ingredients and an additional 400+ potentially harmful ingredients. VOESH New York products can be found at select Target, Rite Aid, and, Kroger stores nationwide, as well as on voesh.com, amazon.com, walmart.com, and riteaid.com. Contact Details Colleen Mathis +1 917-690-5560 Colleen@absoluterrelations.com Company Website https://voesh.com/

March 25, 2025 09:59 AM Eastern Daylight Time

ma:nyo Expands U.S. Presence with Ulta Expansion and Launch in Target

ma:nyo

Korean skincare powerhouse ma:nyo expands its retail footprint in the U.S. with its latest launch in Target and significant growth across new Ulta Beauty locations. Recognized as the #1 best-selling cleansing brand in Korea’s largest beauty retailer, Olive Young, ma:nyo continues to strengthen its global presence, delivering innovative K-Beauty skincare solutions to a devoted and growing customer base. ma:nyo is expanding its presence within Ulta Beauty, growing from 650 locations to 1,392 stores in just over six months. This growth underscores the brand’s continued commitment to making high-quality, premium Korean skincare more accessible to the US consumer. The brand is also launching in all 1,778 Target stores, securing a coveted spot in the retailer’s “Fan Favorites” section—where globally renowned skincare brands take center stage as iconic skincare picks for everyone. The expansion marks a significant milestone as ma:nyo stands alongside some of the most recognized names in the beauty industry, strengthening its status as a go-to brand for high-performance skincare. A pioneer in K-beauty, ma:nyo’s transformative skincare delivers effective, result-driven beauty solutions that are formulated with clean, high-quality ingredients to nurture the skin. Every product is designed to impart visible results while supporting the skin’s natural balance. “We are thrilled to expand our presence in US retail doors,” says xx. “The overwhelming response to our cleansing oils and skincare innovations since launch less than a year ago proves consumers are eager for high-performance, science-backed Korean beauty solutions. Fostering these retail partnerships is key to getting ma:nyo into the hands of skincare enthusiasts across the US.” For media inquiries, please contact Kathy Pape | kathy@papepr.com or Linsey Tilbor Rubin | ltilbor@rellmc.com. ma:nyo, short for "Manyo Factory," is a leading Korean skincare brand known for its innovative and results-driven formulas. Founded with a commitment to harnessing the power of natural ingredients and advanced science, ma:nyo creates gentle yet effective products designed to nourish and restore skin health. Best known for its cult-favorite Pure Cleansing Oil; ma:nyo has earned a loyal global following for its commitment to transparency, clean ingredients, and cruelty-free practices. With a growing presence in the U.S., including availability at all Ulta Beauty and Target, ma:nyo continues to bring the best of K-Beauty skincare to consumers worldwide. Contact Details Pape PR Katharine Pape +1 917-515-6165 kathy@papepr.com Company Website https://manyo.us

March 25, 2025 09:00 AM Eastern Daylight Time

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Dokotoo Announces Launch of Waffle-Style Apparel Collection on Amazon US

Grand Newswire

Dokotoo, a leading women’s clothing brand and consistent top-performer in Amazon’s fashion category, has officially announced the launch of its new waffle-style apparel collection. The innovative line features garments with a distinctly textured, fluffy knit designed to offer both comfort and visual dimension — marking a notable expansion in tactile-driven fashion on one of the world’s largest retail platforms. The Waffle-Style Collection represents Dokotoo’s continued investment in material innovation and consumer-centered design. Developed by the in-house creative team, the concept originated from an informal brainstorming session. “Our inspiration came from an everyday moment — a shared meal and conversation,” said Kim, Creative Development Director at Dokotoo. “We examined the texture of waffles and asked ourselves, ‘What if we could create clothing that feels this comforting?’ That was the starting point for an entirely new product direction.” The resulting designs offer more than aesthetic appeal. According to the company, the waffle-textured knit mimics the softness of micro-air cushions, delivering a garment experience that is both breathable and cocooning. The fabric’s three-dimensional geometry — described internally as a “soft chessboard of light and shadow” — reflects current trends in sensory fashion, where texture plays a central role in how clothing affects the wearer’s mood and daily comfort. This launch coincides with Dokotoo’s broader innovation roadmap, which includes upcoming product categories like Slimfi Smocking, Magic Collar, and the Gold Empire Line — each focused on enhancing fit, structure, and fashion utility for everyday consumers. The waffle series is the first of these to be released in 2025. Available now on Amazon US, the collection includes tops and tunics in a range of colors and sizes, tailored for seasonal versatility. With streamlined logistics and standardized service from purchase through post-sale, Dokotoo reinforces its brand mission: to make clothing shopping simple and create garments that feel like a second skin. For more information and to explore the Waffle-Style Collection, visit: Dokotoo Waffle-Style About Dokotoo Founded to redefine comfort-driven fashion for modern women, Dokotoo has grown into one of Amazon’s most popular apparel brands. With a focus on accessibility, design innovation, and quality assurance, the company maintains a standardized end-to-end shopping experience for millions of customers globally. Contact Details Dokotoo Clothing Brand Co., Ltd. Joe Kay joe@dokotoo.com Company Website https://www.amazon.com/stores/page/78F89962-2125-4793-A251-AA8B07181B0F

March 22, 2025 03:20 PM Eastern Daylight Time

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APENFT Lists on Kraken with $90,000 Reef Program Airdrop, Expanding TRON's Global Footprint

APENFT

Kraken, one of the world's leading cryptocurrency exchanges, today announced the listing of APENFT (NFT), a key token in the TRON ecosystem. The listing introduces APENFT/USD and APENFT/EUR trading pairs. In addition to the listing on Kraken, a Reef Program airdrop campaign of $90,000 worth of APENFT tokens has been launched. Launched by the APENFT Foundation in 2021, APENFT uses TRON’s fast and low-cost blockchain to bring top-tier artworks on-chain and support the growth of the NFT ecosystem. As of March 2025, with over $430 million in market cap and more than 2.16 million unique holders, APENFT has become a leading force in the digital collectibles space. APENFT is now listed on over 30 major global exchanges, including HTX, OKX, and Poloniex. Since its launch, the project has reached several important milestones: May 2021: Initiated an NFT airdrop program for TRON mainnet token holders, reaching millions of TRX users. December 2021: Collaborated with Christie's and Sotheby's to tokenize masterpieces by Picasso and Andy Warhol. 2023: Debuted APENFT Marketplace, now becoming the leading NFT trading platform on the TRON chain supporting hundreds of emerging artists through the Art Dream Fund. September 2024: APENFT Collaborated with SunPump to launch NFT Pump, the first fair-launch NFT tool in the TRON ecosystem, allowing users to mint NFTs at low cost using TRX. Q1 2025: Released NFT Pump 2.0, introducing the TRC404 standard for fractionalized NFT trading to enhance liquidity and user experience. The listing of APENFT (NFT) on Kraken marks a significant step in its global expansion, offering increased exposure and access to institutional and retail investors across North America, Europe, and Asia-Pacific. With NFT/USD and NFT/EUR trading pairs now available, APENFT gains direct entry into key fiat markets. The launch is further supported by a $90,000 airdrop through the Reef Program, designed to boost engagement and broaden its appeal beyond the TRON ecosystem. Known for its high compliance standards and strong security, Kraken provides an ideal platform for APENFT to strengthen its credibility and reach. APENFT officially launched on Kraken on March 20, 2025, at 11:59 AM UTC, marking a significant milestone in its path toward global adoption and broader market accessibility. About APENFT APENFT Marketplace is an NFT trading platform native to the TRON blockchain, launched by the APENFT Foundation, with additional support from the world’s largest distributed storage system BitTorrent File System (BTFS). NFT Pump (APENFT) is a leading innovator in the NFT space, providing a one-stop platform geared with a complete suite of tools to empower creators, collectors, and projects alike. From launching NFT Pump 1.0 and 2.0 to establishing the TRC404 standard, NFT Pump (APENFT) is revolutionizing how NFTs are created, traded, and experienced on the TRON network. The APENFT utility token $NFT is the official governance token issued by the APENFT Foundation. It is a decentralized digital asset that is backed by TRC-20 protocols, and serves as proof of rights on APENFT. Media Contact Charles business@apenft.io Contact Details Charles business@apenft.io

March 20, 2025 07:04 PM Pacific Daylight Time

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G6 Hospitality Launches Nationwide Franchisee Engagement Initiative

G6 Hospitality LLC

G6 Hospitality, the parent company of Motel 6 and Studio 6, today announced an extensive franchisee partner engagement initiative with plans to host more than 15 franchisee owner meetings across the country. The company aims to conduct 1 meeting in every region before the end of the year. The initiative, which began earlier this year, has already facilitated meaningful conversations with numerous franchisee owners. G6 leadership has already conducted meetings in San Antonio, Dallas, Portland, Sacramento, LA, Albuquerque, Phoenix, Reno, Baltimore, Dallas, Atlanta and Tampa plans to conduct more by the end of the year. G6 Hospitality is committed to meeting with all franchisee partners before the end of 2025, underscoring the company's dedication to collaborative growth and operational excellence. This strategic effort aims to strengthen relationships with franchisee partners and gather valuable firsthand insights to drive the company's continued growth. "Direct engagement with our franchise owners is absolutely essential to our success as we continue to expand across the country," said Sonal Sinha, CEO - G6 Hospitality. "These meetings allow us to connect and understand our owners' ideas and thoughts firsthand, which is invaluable as we shape the future of our brands together. We're committed to listening, learning, and implementing insights that will strengthen our partnership and drive mutual success." The meetings provide a platform for franchisee owners to share their experiences, challenges, and suggestions directly with G6 Hospitality leadership. This grassroots approach reinforces the company's commitment to fostering a collaborative franchisee community while ensuring that strategic decisions reflect the perspectives of those on the front lines of guest service. This initiative follows G6 Hospitality's recent announcement of a $10 million marketing investment aimed at accelerating customer adoption and enhancing brand engagement. The company continues to focus on technological advancements, including expanding its website and My6 app capabilities, with plans to quadruple app installations before the summer season. Global travel tech company OYO, which acquired G6 Hospitality from Blackstone Real Estate, plans to accelerate growth with the addition of over 150 hotels in 2025 under the Motel 6 and Studio 6 brands. This expansion will strengthen the brands' presence in key markets such as Texas, California, Georgia, and Arizona while preserving their core values and distinct identity. About G6 Hospitality LLC G6 Hospitality LLC is the leading economy lodging franchisor, with nearly 1,500 economy lodging locations under the iconic Motel 6 brand and the Studio 6 Extended Stay brand in the United States and Canada. G6 Hospitality is committed to making hospitality accessible to all through responsible business practices and unparalleled opportunity for franchisees to build a legacy through ownership. Both Motel 6 and Studio 6 were recognized in the 2024 Entrepreneur Franchise 500® report, with Motel 6 ranking in the top 50 of all franchises. The Carrollton, Texas, based company was named a 2024 Leader in Diversity by Dallas Business Journal. For more information, please visit www.g6hospitality.com Contact Details Anupriya +91 97911 63065 anupriya.d@oyorooms.com

March 20, 2025 08:00 AM Eastern Daylight Time

ACTIVATE AND HADRENA JOIN FORCES TO REVOLUTIONIZE ENTERTAINMENT IN FRANCE, SPAIN, BELGIUM, THE NETHERLANDS, LUXEMBOURG, AND PORTUGAL

Activate

Activate, the world’s first active gaming facility, is expanding its immersive entertainment experience across Europe. This milestone marks a major step in Activate’s global growth and is driven by a strategic partnership with Hadrena, a leading innovator in the location-based entertainment (LBE) industry across the U.S. and Europe. “At Activate, we’ve always aimed to revolutionize entertainment by making gaming more active, immersive, and social,” says Adam Schmidt, CEO of Activate. “Expanding our European footprint is a major milestone, and Hadrena’s expertise in the LBE industry makes them the perfect partner. With their impressive portfolio of 130+ leisure centers, they share our vision for redefining entertainment.” Hadrena first discovered Activate through its viral presence on social media, particularly its popular Mega Grid game. Sarah Lion, Hadrena’s innovation director, experienced Activate at American Dream in the U.S. and immediately recognized its potential as a game-changer in the action gaming and challenge room sector. After her visit, Lion eagerly presented Activate to her colleagues, who were onboard with the idea, excited to be part of this game-changing experience. “Activate represents the future of action games, seamlessly combining technology with physical activity to engage players in a unique and replayable way,” said Edouard Malnoy, CEO of Hadrena. “As we expand our portfolio of innovative leisure experiences, introducing Activate to Europe aligns perfectly with our ambition to redefine leisure. Its universal appeal and scalable model make it a perfect fit for Hadrena’s ambition to lead the European market in innovative entertainment.” Since its founding in 2017, Activate has transformed the entertainment industry by seamlessly blending physical activity with high-tech gaming. Activate currently has 40 locations across North America, Dubai and London, with 15 more under construction worldwide including Norway, Denmark, Germany, and Kuwait. With licensing agreements in over 20 countries, Activate plans to open 200 additional locations globally over the next 10 years. The first Activate venue in France is scheduled to open in early summer 2025 at Imagipark, a premier leisure mall in Val d’Europe, near Paris. This location will serve as a launchpad for Activate’s continued European expansion, with future locations planned for Spain, Belgium, the Netherlands, Luxembourg, and Portugal. For more information on Activate and its expansion, visit playactivate.com or follow @activategames on social media for the latest updates. ### EDS: Click here for high-res assets. ABOUT HADRENA Hadrena is a leader in the location-based entertainment industry in the U.S. and Europe, operating 130 entertainment venues and aiming to reach 1,000 centers by 2032. Its portfolio includes action games, virtual reality experiences, family entertainment centers, and kids' playgrounds. For more information, visit Hadrena online. LinkedIn: @Hadrena Press Contact: Tanya Williams Director, Marketing & Communications tanya.williams@playactivate.com (204) 293-4152 Activate is the world's first active gaming experience where players #EnterTheGame. Activate offers a unique blend of physical activity and gaming that promotes a healthy lifestyle. Each Activate location provides fun and interactive rooms where players can work cooperatively, compete against, earn coins, and track achievements. With the global headquarters located in Winnipeg, Canada, Activate has grown to 40 locations across Canada, the U.S., the UK and Dubai. To join the active gaming movement, visit Activate and follow us on social media: Facebook: @activategames Instagram: @activategames TikTok: @activategames LinkedIn: @activategames Contact Details Tanya Williams +1 204-293-4152 tanya.williams@playactivate.com Company Website https://playactivate.com

March 20, 2025 07:32 AM Eastern Daylight Time

Monster Energy Continues the Launch of Java Monster Irish Crème Flavor In Spectacular Fashion at Chicago’s St. Patrick’s Day Celebrations

YourUpdateTV

In a city renowned for its spirited St. Patrick's Day celebration, Monster Energy is going all out to ensure the continued launch of Java Monster Irish Crème is as memorable as the legendary patron saint himself. The Chicago River will gleam a brilliant emerald green, mirroring the lively spirit of the day, thanks to Monster Energy's participation in the annual river-dyeing tradition. Monster Energy, the brand synonymous with exhilarating energy drinks, is continuing its innovation and celebration to the next level. In an unforgettable display of excitement and flavor, Monster Energy is proudly introducing its latest creation, the Java Monster Irish Crème, amidst the vibrant festivities of Chicago's St. Patrick's Day parade. The streets of Chicago will be alive with the roar of the Java Monster truck, a behemoth of energy making its way through the parade. Decked out in striking Monster Energy branding and the bold, irresistible allure of the Java Monster Irish Crème flavor, the truck will be a sight to behold. Adding to the day's excitement, the Monster Energy team, alongside the enchanting Monster Girls and a particularly mischievous leprechaun, will traverse the parade route. gifting thousands of eager parade-goers with cans of the Java Monster Irish Crème. This creamy, dreamy addition to the Java Monster lineup is infused with the rich, smooth taste of Irish crème, promising an invigorating energy boost with every sip. About Java Monster: No foam, extra hot, half-caf, no-whip, soy latte… enough of the coffeehouse BS already. It’s time to get out of the line and step up to what’s next. Java Monster, premium coffee and cream, brewed up with killer flavor, supercharged with the Monster Energy blend. Coffee done the monster way, wide open, with a take no prisoners attitude and the experience and know-how to back it up. Flavors include Mean Bean, Loca Moca, Salted Caramel, Irish Creme, Caffe Latte, and Triple Shot (Mocha and French Vanilla). So, shake gently and unleash the beast within. Java Monster – anything but basic! About Monster Energy: Based in Corona, California, Monster Energy is the leading marketer of energy drinks and alternative beverages. Refusing to acknowledge the traditional, Monster Energy supports the scene. Whether motocross, off-road, NASCAR, MMA, BMX, surf, snowboard, ski, skateboard, eSports or the rock and roll lifestyle, Monster Energy is a brand that believes in authenticity and the core of what its sports, athletes, gamers and musicians represent. More than a drink, it's the way of life lived by athletes, bands, believers, and fans. See more about Monster Energy including all of its drinks at www.monsterenergy.com. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

March 19, 2025 11:15 AM Eastern Daylight Time

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Finding Ferdinand Makes Its Retail Debut At Credo Beauty

Finding Ferdinand

Finding Ferdinand, the sister-run brand on a mission to elevate your everyday routine with vegan, skin-loving formulas, is making its retail debut through a partnership with Credo Beauty. The clean beauty brand will be available online on credobeauty.com on March 18, 2025, and will roll out to 14 Credo Beauty stores nationwide. Founded in 2015 by Nhu Le and now run alongside her sister, My Le, Finding Ferdinand celebrates its 10-year anniversary this year, marking a decade of innovation in color cosmetics. Nhu and My’s inspiration for the brand came from the incredible women in their family, especially their mother, a two-time cancer survivor whose strength continues to inspire the brand’s deep commitment to clean formulas. "We’re excited to partner with Credo Beauty, a brand and team we deeply admire for their commitment to clean beauty, sustainability, and education. Like Credo, we’re passionate about creating products that not only perform exceptionally well but also resonate with our clients on a personal level. We're thrilled to see our black lip balm become a daily essential for so many and look forward to continuing to connect with the amazing community through Credo’s incredible in-store experience," said Nhu Le, Founder of Finding Ferdinand. “Credo Beauty is excited to be the first retail partner of Finding Ferdinand, bringing their beautiful products and unique brand vision to our passionate community. Their dedication to sustainability and clean, high-performance formulations aligns perfectly with our values. We love how they connect with customers through custom creations, and their viral black lip balm—offering the perfect touch of color and hydration—has quickly become a daily essential for the Credo team," said Jessica Trieber, VP of Brands at Credo Beauty. Finding Ferdinand’s clean, high-performance beauty essentials are designed for the way you live: easy to wear, impossible to mess up, and always a perfect fit. The brand is best known for its cult-favorite product, The Black Lip Balm, which went viral and sold out 10x, thanks to its innovative, buildable color payoff that enhances any natural lip color. The brand is also set to launch an all-new limited-edition Raspberry shade of its iconic lip balms in tandem with the retail launch on March 18. This hydrating, sheer balm will feature a dark red buildable hue with cool undertones and medium shine, along with a delicious raspberry scent for a sensory experience. Starting on March 18, the following Finding Ferdinand products will be available at Credo Beauty: Delicious Balms ($26 each; 6 shades available at Credo Beauty): Super hydrating and moisturizing sheer lip balms with just a touch of color and a delicious scent. Buildable colors that are easy to wear every day, each paired with its own distinctive scent. Delicate Gloss ($26 each; 6 shades available at Credo Beauty): A non-sticky lip gloss infused with marula oil and nyamplung seed oil with a touch of color, perfect by itself or on top of a lipstick for an extra shiny finish. Tender Blush ($28 each; 6 shades available at Credo Beauty): A lightweight cream blush infused with Squalane that blends easily into the skin for a buildable touch of color. Finding Ferdinand products are 100% vegan and cruelty-free, offering proprietary cosmetic formulations that are clean and non-toxic. Finding Ferdinand takes to heart being a part of creating a better future for the world, and is committed to keeping the brand’s production sustainable - from working in small batches to prioritizing recyclable, recycled, or refillable components. For more information, follow the brand on Instagram @findingferdinand and TikTok @findingferdinand. ABOUT FINDING FERDINAND Effortless Beauty for Every Moment. Sister-run beauty brand Finding Ferdinand is here to elevate your everyday routine with vegan, skin-loving formulas that enhanceânot hideâwhat makes you, you. Our clean, high-performance beauty essentials are designed for the way you live: easy to wear, impossible to mess up, and always a perfect fit. We hope you find something you loveâand wear it your way, every day. ABOUT CREDO BEAUTY Credo Beauty offers todayâs largest clean and sustainably minded beauty assortment in North America, across color, skincare, haircare and fragrance, partnering with over 120 leading brands, such as Westman Atelier, ILIA, OSEA, True Botanicals and LolaVie. Having built the most comprehensive guidelines, âThe Credo Clean Standardâ¢", customers can trust that they are purchasing the most effective, innovative products with safer ingredients with an emphasis on sustainable, natural and ethical materials. Trained makeup artists and estheticians (who are continually being educated by Credo Beauty and our brands) offer an exceptional experience both in-store and online. Visit one of the 15 brick-and-mortar store locations or www.credobeauty.com. Contact Details OGAKI Hallie Sawyer +1 818-388-7338 hsawyer@ogakidigital.com Company Website https://www.findingferdinand.com/

March 18, 2025 11:00 AM Eastern Daylight Time

60 Years, One Big Cheers: TGI Fridays Celebrates Its Anniversary Around the World

TGI Fridays

TGI Fridays, the iconic American restaurant-bar chain that pioneered the singles bar concept and inspired Hollywood movies and industry copycats, is celebrating its 60th anniversary by reigniting the bold, celebratory spirit that made it a cultural phenomenon. Founded in 1965 as a place where everyone can gather, connect and celebrate, TGI Fridays is marking six decades with an around-the-world “cheers.” On March 15, Fridays locations across the UK, Australia, Asia, Africa, Europe and the Americas will celebrate the milestone successively in their time zone, in their unique way, creating a wave of celebrations lasting more than 24 hours. As the sun rises in one part of the world and sets in another, customers and team members, no matter their language, culture or city, will honor 60 years of unforgettable moments, indulgent food and legendary cocktails. The celebration doesn’t stop there. Fridays will keep the party going all month with exclusive promotions that embrace its iconic past and invite guests to join in the fun. 60th Anniversary Specials: Playfulness, Indulgence and That Fridays Feeling Two for $19.65 – Honoring the year TGI Fridays was founded, guests can enjoy two meals for an unbeatable price of $19.65. The curated menu includes classics like the Half Rack of Ribs (a staple from its original menu), Cheeseburgers, Chicken Caesar Salad, Boneless Wings & Fries, and Cajun Chicken & Shrimp Pasta. " Spring of Nineteen Six-Tea Five " – Fridays reintroduces its famous Long Island Iced Tea with a retro twist. Served in a limited-edition collector’s cup featuring Fridays’ iconic branding and flair, this cocktail is a tribute to the brand’s rule-breaking mixology. #ShareYourFlair Challenge – Fridays invites guests to share their “flair” by posting social media pictures that express their unique personality, energy and fun, with the hashtag #ShareYourFlair. Year-Long Celebration – The 60th-anniversary fun won’t stop in March. Fridays will keep the party going with activities and promotions throughout the year. Charting a New Course While Celebrating a Bold Legacy In 1965, Fridays didn’t just open a restaurant — it created a movement. As the world’s first singles bar, it redefined social dining, creating a place where flair, freedom and celebration were welcomed and encouraged. Its bold approach to food, drinks and service set the stage for the casual dining category and left an indelible mark on restaurants worldwide. "Fridays is doubling down on what made us great in the first place: innovative food and drinks and team members that make it all come to life. As we enter our 60th year, we're refreshing the guest experience to reflect our brand’s timeless promise of indulgence, connection and celebration," says returning brand CEO Ray Blanchette. "Looking ahead, we’ll continue our disruptive approach to the casual dining space, reimagining what it means to gather and celebrate, while staying true to the bold, inclusive spirit that’s been in our DNA since day one." After opening its first international restaurant in Birmingham, England, Fridays has grown to nearly 400 locations across 41 countries, from the Americas to Europe, the Middle East, Asia and Australia. While each location reflects local tastes, the brand’s famous Americana DNA remains the same — delicious American classics, iconic cocktails and an unmistakably lively atmosphere. As it enters its next chapter, Fridays remains where fun comes first, every visit is a celebration and everyone belongs. For more information about TGI Fridays’ 60th-anniversary celebration and upcoming initiatives, visit www.tgifridays.com. About TGI Fridays As the world's first casual bar and grill, TGI Fridays is the birthplace of flair, freedom and celebration, bringing people together to socialize and experience "That Fridays Feeling™," a sense of celebrating the fun in everyday moments, big and small. For 60 years, Fridays has been lifting spirits around the world, currently with 391 restaurants in 41 countries serving high-quality, classic American food and iconic drinks backed by authentic and genuine service. Visit www.tgifridays.com for more information and join Fridays Rewards.® Follow us on Facebook, Instagram, Twitter and TikTok. Contact Details Center Reach Communications Leigh Villegas +1 229-220-9660 leigh@centerreachcommunication.com Company Website https://tgifridays.com/

March 14, 2025 09:01 AM Eastern Daylight Time

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